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Director of Pricing and Packaging

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Fast Facts

Grammarly seeks a Director of Pricing and Packaging to lead monetization strategies within their Product Marketing Leadership team, fostering cross-functional collaboration and driving revenue growth.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Responsibilities: Key responsibilities include market trend analysis, process development for pricing strategies, and leadership of the Pricing Governance Committee, among others.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Skills: Candidates should possess strong analytical skills, experience in pricing frameworks, and excellent communication capabilities.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Qualifications: Preferred qualifications include 7+ years in the technology industry, a minimum of 5 years specifically in Pricing & Packaging, and a Bachelor’s degree in a relevant field.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Location: The position is hybrid, located in San Francisco, CA.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Compensation: $271000 - $322000 / Annually



Grammarly offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.

About Grammarly

Grammarly is the world’s leading AI writing assistance company trusted by over 40 million people and 50,000 organizations. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of theFortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The Opportunity

To achieve our ambitious goals, we’re looking for a Director of Pricing and Packaging to join our Product Marketing Leadership team. This role will be responsible for working across Product, Product Marketing, GTM, and Ops to develop and execute monetization strategies for new and existing offerings, with a direct and quantifiable impact on our customers, partners, and P&L. You will develop a holistic approach to pricing & packaging, including overall portfolio design and segment-specific pricing strategies to ensure operational excellence in how we make pricing & packaging decisions. You will also analyze, develop perspective, and effectively communicate key pricing trends to leadership to inform strategic decisions. 

The role requires someone who is highly analytical, understands key pricing and packaging trade-offs, approaches problems in a structured manner, and is comfortable with ambiguity.

As a Director of Pricing and Packaging, you will be responsible for . . .  

  • Market Trend Analysis & Interpretation: Dive deep into market trends and the competitive landscape, providing insightful and actionable recommendations that ensure our strategies are customer-centric and poised for exciting future growth!
  • Process Development: Foster an organized, company-wide approach to pricing and packaging. This entails working across teams to create a harmonious design for our overall portfolio and tailoring specific pricing strategies to meet diverse segment needs.
  • Growth Acceleration: Propel revenue growth by brainstorming and implementing innovative product monetization strategies across our impressive product portfolio.
  • Pricing and Packaging Optimization: Leverage analytics to uncover opportunities for improving our packaging offerings. We’ll model the effects of any adjustments using insights from product usage, retention, and financial data to drive impactful decisions.
  • Pricing Governance Leadership: Take the lead in the Pricing and Packaging Committee, fostering collaboration across functions to establish clear policies and ensure consistency in pricing practices.
  • Collaborative Engagement: Work with cross-functional teams, including Product Marketing, Product Management, Finance, Business Operations, and Go-To-Market teams, to enhance our collective impact.

Qualifications

  • A solid foundation with 7+ years of experience in the technology industry, ideally in Pricing & Packaging, Monetization, Business Planning, Product Marketing, or Corporate Strategy roles.
  • A minimum of 5 years specifically in Pricing & Packaging or a related area, showcasing your depth of knowledge.
  • A proven ability to develop and implement successful pricing and packaging strategies within technology businesses.
  • Exceptional communication skills that enable you to build alignment on monetization strategies among peers and executives alike.
  • A strong grasp of pricing frameworks, trade-offs, and their real-world implications.
  • Analytical expertise in synthesizing large datasets to extract unique insights.
  • Experience in leading customer research initiatives, including quantitative pricing surveys like conjoint analysis and Van Westendorp, to guide our pricing and packaging decisions.
  • A Bachelor’s degree in business, economics, or a related quantitative field.
  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.

Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching 
  • Paid parental leave
  • 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
  • Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
  • Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.

Zone 1: $271,000 – $322,000/year (USD)

We encourage you to apply

At Grammarly, we value our differences, and we encourage all to apply—especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

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CEO of Grammarly
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Average salary estimate

$296500 / YEARLY (est.)
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$271000K
$322000K

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What You Should Know About Director of Pricing and Packaging, Grammarly

Grammarly is on the lookout for a passionate Director of Pricing and Packaging to join our dynamic Product Marketing Leadership team in San Francisco! In this role, you’ll play a crucial part in shaping our monetization strategies and drive substantial growth across our offerings. You’ll dive deep into market trends, collaborating with various teams to develop clear and effective pricing frameworks that not only resonate with our customer needs but also empower their success. Your analytical prowess will come into play as you assess complex datasets to uncover opportunities and optimize our pricing strategies. As a lead member of the Pricing Governance Committee, you will foster cross-functional communication and ensure alignment on pricing practices throughout the organization. We are looking for someone who embodies our core values of being ethical, adaptable, gritty, empathetic, and remarkable. If you have over seven years of experience in the tech industry, with a strong emphasis on Pricing and Packaging, and possess the skills and drive to propel our vision forward, we'd love to chat with you about this incredible opportunity at Grammarly!

Frequently Asked Questions (FAQs) for Director of Pricing and Packaging Role at Grammarly
What are the primary responsibilities of the Director of Pricing and Packaging at Grammarly?

As the Director of Pricing and Packaging at Grammarly, your responsibilities will include conducting market trend analyses to ensure competitive pricing strategies, leading the Pricing Governance Committee, and working collaboratively across Product, Marketing, and Operations teams to develop monetization strategies for both new and existing offerings. You will leverage your analytical skills to identify opportunities for growth and optimize pricing frameworks that enhance our product portfolio.

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What qualifications are preferred for the Director of Pricing and Packaging position at Grammarly?

Grammarly prefers candidates for the Director of Pricing and Packaging position to have over 7 years of experience in the technology sector, with at least 5 years specifically in Pricing & Packaging. A strong educational background, such as a Bachelor's degree in business, economics, or a related field, is essential. Additionally, expertise in analytical methodologies and a proven track record of successful pricing strategies in technology businesses are highly valued.

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What skills are necessary for the Director of Pricing and Packaging role at Grammarly?

Key skills for the Director of Pricing and Packaging role at Grammarly include strong analytical abilities, excellent communication skills, a deep understanding of pricing frameworks, experience with customer research initiatives, and the capacity to synthesize large amounts of data into actionable insights. The ideal candidate will also be adept at fostering collaboration among cross-functional teams, ensuring everyone's aligned on impactful monetization strategies.

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How does the hybrid working model work for the Director of Pricing and Packaging at Grammarly?

Grammarly's hybrid working model allows the Director of Pricing and Packaging to enjoy a blend of remote work and in-office collaboration, optimizing productivity while also promoting team cohesion and communication. This flexible approach fosters an environment of trust and innovation, essential for driving successful pricing strategies.

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What is the expected salary range for the Director of Pricing and Packaging position at Grammarly?

For the Director of Pricing and Packaging position at Grammarly, the expected salary range is between $271,000 and $322,000 annually, depending on the candidate's experience, skills, and geographic location. This competitive compensation package reflects our commitment to attracting top-tier talent within the tech industry.

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Common Interview Questions for Director of Pricing and Packaging
Can you describe a successful pricing strategy you implemented in your previous role?

When answering this question, it's essential to highlight the specifics of the strategy, the data-driven approach used, and the measurable outcomes achieved. Discuss the process you followed, including market analysis, stakeholder collaboration, and how you adjusted the strategy based on insights gathered.

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How do you approach market trend analysis, and what tools do you use?

Discuss your methodology for gathering and interpreting market data, including specific analytical tools and techniques you find effective. Mention your ability to translate trends into actionable recommendations that impact pricing strategies.

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What factors do you consider when developing a pricing framework?

Emphasize your understanding of customer value perception, competitive analysis, operational costs, and potential revenue impact. Additionally, explain how you balance these factors to create a pricing model that meets business objectives while satisfying customer needs.

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How do you handle disagreements when collaborating with cross-functional teams on pricing strategies?

Highlight your communication and negotiation skills. Share examples of how you have navigated conflicts by encouraging healthy discussions and reaching consensus while maintaining focus on the company's strategic goals.

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Can you explain any experience you have with customer research initiatives related to pricing?

Mention specific research methodologies you've implemented, such as conjoint analysis. Discuss how insights obtained influenced your pricing and packaging decisions, providing concrete examples for better understanding.

Join Rise to see the full answer
Describe a time when your data analysis directly influenced a pricing decision.

Provide a detailed traceback of the decision-making process, highlighting the data analysis conducted, insights derived, and the final outcome. Be sure to showcase your analytical thinking and its direct impact on the company's pricing strategy.

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What do you believe is the biggest challenge in pricing and packaging strategy?

Convey your understanding of common industry challenges such as keeping up with market dynamics, consumer behavior changes, and technological advancements. Discuss how you stay informed and agile in addressing these challenges.

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How do you ensure the pricing strategy aligns with customer needs?

Explain your process for gathering customer feedback and insights, how these inform your pricing strategies, and the ways you validate these strategies through market testing and analysis.

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What steps do you take to foster a culture of collaboration across departments?

Highlight your approach to teamwork, emphasizing open communication, regular meetings, and joint projects that bring different departments together to develop a unified pricing strategy.

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How do you maintain a customer-centric approach while driving revenue growth?

Discuss the importance of understanding customer needs and value perceptions, and explain how these factors integrate into your pricing and packaging strategies to ensure sustained revenue growth without compromising customer satisfaction.

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Grammarly is a Ukraine-founded cloud-based writing tool that provides grammar and spell checking, plagiarism detection services, and more. The company was launched in 2009 and is available accross multiple platforms as a standalone application.

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Full-time, hybrid
DATE POSTED
April 4, 2025

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