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Buyer Recruitment Lead - UK

About HLTH:

HLTH Inc. is a full-fledged community delivering unique value to healthcare industry participants through a mix of unparalleled events (including HLTH USA, HLTH Europe and ViVE), inspirational content, and impact-driven initiatives (HLTH Foundation). 

Our mission is to empower individuals within the healthcare ecosystem to solve complex challenges, foster innovation, and catalyze change for good and for all.

HLTH was founded in 2015 and acquired by Hyve Group, a global events company that connects industry professionals through in-person and online events, in 2024.

About the Role:

As a Buyer Recruitment Lead, you will play a pivotal role in building, nurturing and securing a high-value network of decision makers, procurement leads and buyers across HLTH USA, ViVE and HLTH Europe.

You will serve as a strategic relationship builder and ambassador for our Market Connect and Provider and Payer Connect programs, focused on both acquisition and retention of qualified buyers.  This includes cultivating relationships with current accounts, identifying new buyer segments, and proactively sourcing individuals and groups who are aligned with our mission to accelerate health innovation.

With a target-driven mindset, you will need to bring a strong track record of consistently meeting or exceeding performance goals across multiple event portfolios simultaneously.  Adaptability, time management, and the ability to prioritize are essential for success. 

You are a excellent and confident communicator and presenter, able to engage prospects both virtually via the phone/video calls and in person. This role will require you to take advantage of, and be creative with, all means of outreach in order to build relationships with the right buyers and partners to drive participation in our Connect programs.

Key responsibilities:

  • Manage and grow key business accounts, developing existing relationships and generating new connections with buyers and partners
  • Arrange virtual and in-person meetings and presentations with individuals, associations and accounts to deliver registrations of large contingents for the Market Connect Program 
  • Meet weekly and monthly buyer acquisition and revenue targets
  • Prospecting via phone to grow new business pipelines and follow up on marketing efforts, also leveraging data platforms directly (LinkedIn, Hubspot)
  • Identify and engage with senior and C-suite executives, confident to understand their key projects and challenges and communicate HLTH’s portfolio and capabilities to connect them with the entire ecosystem
  • Conceptualize and execute new engagement methods
  • Identify HLTH advocates and empower them to support and engage with our community
  • Cross-collaboration with content, marketing, events and sales to ensure we’re tactically leveraging our community to meet team and org wide goals
  • Attend industry events, ensuring ROI is demonstrated
  • Manage the entire sales process from initial contact through to post show feedback
  • Track registration, produce contingency plans when necessary to meet independent and overall target goals and KPIs
  • Work closely with marketing to convert inbound leads to registered buyers
  • Build and execute email marketing campaigns to drive awareness and conversion across key accounts, including producing exciting and original copy

  • Experience in account management within the events or healthcare industry
  • Minimum 7 years’ experience in a targeted & performance-based Sales/Business Development role
  • An effective sales leader with a track record of top performance and exceeding sales targets, confident in all stages of the sales cycle
  • Confident presenter and ability to engage with the C-suite
  • Exhibit self-motivation and an inquisitive nature
  • Be comfortable in a fast-paced, high growth, entrepreneurial environment
  • Exceptional verbal and written communication skills
  • Be passionate about building an admired product and cultivating community across the retail and related industries
  • Be on top of healthcare industry news and trends (funding raised, acquisitions, company results, etc.)
  • Knowledge and ease of use across operating systems such as Salesforce, Hubspot, Zoominfo CRM platforms
  • Have strong analytical skills with the ability to collect, organize and analyze large amounts of data with attention to detail and accuracy
  • Work efficiently in google sheets; ability to create pivot tables, carry out v-lookup and basic formulas for data manipulation and analysis, etc.
  • The ability to prioritize tasks and organize your time effectively

  • Competitive compensation (estimated salary range for this role is £40-50k base plus up to £15k incentive)
  • Bupa health insurance
  • Pension Scheme with company contribution
  • Apple laptop provided
  • Paid time off & holiday schedule, including floating bank holidays

Join the movement at HLTH, where we're more than a company – we're a catalyst for change in healthcare. Be a part of a team that's not just following the healthcare narrative but writing it. Together, let's shape a healthier, more connected future.

Average salary estimate

$45000 / YEARLY (est.)
min
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$40000K
$50000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Buyer Recruitment Lead - UK, HLTH, Inc.

At HLTH Inc., we're on a mission to revolutionize the healthcare ecosystem, and we’re looking for a dynamic Buyer Recruitment Lead to help drive that vision forward. This role offers an exciting opportunity to build and nurture relationships with key decision-makers and procurement leads across our prestigious events, including HLTH USA, ViVE, and HLTH Europe. As our Buyer Recruitment Lead, you will be at the forefront of securing a robust network of qualified buyers, serving as an ambassador for our Market Connect and Provider and Payer Connect programs. Your day-to-day tasks will include cultivating relationships with current accounts, identifying new buyer segments, and proactively engaging with individuals aligned with our ambition to accelerate health innovation. We value adaptability and resilience, and your strong track record of meeting performance goals will be essential in achieving our targets. You’ll need top-notch communication and presentation skills, as you'll engage with prospects virtually and in person. The role also involves creatively sourcing leads, utilizing data platforms like LinkedIn and Hubspot, and maintaining an organized approach to account management. With a competitive compensation package, including health insurance, pension contributions, and an Apple laptop, HLTH offers an environment for passionate individuals to truly make a difference in healthcare. Join us on this incredible journey and help shape a healthier future!

Frequently Asked Questions (FAQs) for Buyer Recruitment Lead - UK Role at HLTH, Inc.
What are the primary responsibilities of a Buyer Recruitment Lead at HLTH?

As a Buyer Recruitment Lead at HLTH, your key responsibilities include managing and growing key business accounts, developing existing relationships while generating new connections with buyers and partners. You'll arrange virtual and in-person meetings, meet acquisition targets, and prospect to expand business pipelines. The role emphasizes identifying and engaging with senior executives, conceptualizing new engagement methods, and collaborating across teams to optimize participation in our Connect programs.

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What qualifications are required for the Buyer Recruitment Lead position at HLTH?

HLTH requires a minimum of 7 years’ experience in a targeted, performance-based Sales or Business Development role, preferably within the events or healthcare industry. Candidates should possess strong communication skills, exhibit self-motivation, and demonstrate a solid understanding of the sales cycle. Familiarity with tools like Salesforce, Hubspot, and CRM platforms is critical, as is the ability to analyze data effectively.

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How does the Buyer Recruitment Lead at HLTH engage with the healthcare community?

The Buyer Recruitment Lead engages actively with the healthcare community by establishing relationships with industry professionals through virtual and in-person interactions. You will reach out to senior and C-suite executives, understanding their challenges, and showcasing HLTH’s portfolio. Additionally, you’ll identify and empower HLTH advocates to foster community engagement and elevate participation across events.

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What types of outreach methods will a Buyer Recruitment Lead use at HLTH?

In this role, a Buyer Recruitment Lead will employ various outreach methods, including phone prospecting, email marketing campaigns, and leveraging social media platforms to create connections. Being creative in your outreach strategy is essential to engage the right buyers and partners effectively, driving participation in our events.

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What does the compensation package look like for the Buyer Recruitment Lead role at HLTH?

The Buyer Recruitment Lead position at HLTH offers a competitive compensation package, estimated to be in the range of £40,000 to £50,000 base salary, alongside an incentive structure that can add up to £15,000. Benefits include Bupa health insurance, a pension scheme with company contributions, paid time off, and an Apple laptop to support your work.

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Common Interview Questions for Buyer Recruitment Lead - UK
Can you describe your experience in managing buyer accounts effectively?

When discussing your account management experience, focus on specific strategies you've employed. Talk about your approach to building relationships, maintaining communication, and ensuring buyer needs are met. Provide examples of how you've successfully grown accounts and achieved performance targets.

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How do you prioritize tasks in a fast-paced environment as a Buyer Recruitment Lead?

To effectively prioritize tasks, utilize a method like the Eisenhower Matrix to distinguish between urgent and important tasks. Share how you assess daily responsibilities based on their impact on overall goals and deadlines, ensuring you remain adaptive and efficient in managing high volumes of work.

Join Rise to see the full answer
What strategies would you implement to engage C-suite executives?

Engaging C-suite executives requires a tailored approach. Mention strategies such as personalized messaging, leveraging mutual connections for introductions, offering valuable insights about market trends, and showcasing how HLTH’s offerings can align with their strategic goals.

Join Rise to see the full answer
How do you leverage social media for buyer prospecting?

Explain how you use platforms like LinkedIn to identify and engage potential buyers. Discuss techniques such as targeted outreach, sharing relevant content to attract interest, and networking within industry-specific groups to expand your buyer pipeline.

Join Rise to see the full answer
What is your approach to achieving and exceeding performance goals?

Highlight a structured approach that includes setting specific, measurable, achievable, relevant, and time-bound (SMART) goals. Discuss how you track progress regularly, adapt tactics when necessary, and how motivation fuels your drive to surpass these targets.

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Can you give an example of a successful marketing campaign you executed?

Share specific metrics from a previous campaign. Explain how you identified your target audience, tailored your messaging, and utilized various channels effectively to maximize outreach, along with any tools you used for data analysis and tracking success.

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How do you build relationships with new buyers?

Discuss your approach to relationship-building, emphasizing a genuine interest in understanding buyers' needs. Mention techniques like personalized outreach, regular follow-ups, and providing valuable content or insights to nurture these connections.

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What tools do you find most useful in your role as a Buyer Recruitment Lead?

Identify tools that enhance your efficiency and effectiveness, such as CRM software for tracking interactions, LinkedIn for networking, and marketing automation tools for campaign management. Discuss how these tools integrate into your overall strategy.

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How do you stay updated with trends in the healthcare industry?

Share your strategies for staying informed, such as subscribing to industry publications, attending relevant conferences, participating in webinars, and engaging with thought leaders on social media platforms to remain aware of market changes and innovations.

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What motivates you to work in healthcare events?

Express passion for making an impact within the healthcare ecosystem. You might discuss how healthcare events provide a unique platform to foster collaboration, share innovations, and ultimately contribute to improving healthcare outcomes for all.

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