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Senior Product Manager

Who are we?

Lyka is an Australian founded pet wellness company that's shaking up an outdated industry and paving the way for happier, healthier pets. Despite medical advancements, animal lifespans are on the decline. Today, the average pet only reaches 37% of their full potential lifespan and statistics have shown us that many suffer from dental disease, cancer, and obesity. Simply put, the status quo is not enough.

As humans, we've experienced firsthand the positive impact fresh wholefoods can have on our health and wellbeing, and we believe our furry friends deserve the same. We're on a mission to do just that, starting with nutritionally balanced, wholefood meals delivered direct to doors around Australia. As the world's most sustainable pet wellness company, we're putting pets and our planet first - one bowl at a time.

Today, we are proud to share we've served 50 million meals to puppers and their parents across Australia, and this is just the beginning. Our vision is to create multiple nutritional products, adding disease prevention meals and supplements, and expand into new markets.

Currently, we have a team of 250+ pet-obsessed people and we're continuing to grow (yes, looking at you!). These carefully selected people are dedicated to building the next generation of technology and products to help empower pet parents to take control over their pet's wellbeing.

To date, we have raised over $60M in funding from venture capital investors and pet industry insiders, who believe in our mission and ability to drive change in a stagnant industry, providing nutrition that nourishes puppers from the inside out.

Are you ready to shake things up and give pets the life they deserve? Come join our pack!

Our Mission

The time we share with our pets is being cut short. Despite medical advancements, they're getting sicker earlier. They're dying prematurely. The industry has it backwards - prioritising treating symptoms instead of addressing the root cause. That's where we come in.

At Lyka, we take a preventative, holistic and personalised approach to pet care. We look at the full picture, factoring in the diet, lifestyle and environment of each individual animal.

We don't stop at symptoms, instead we dig for the root cause. We create nutrition plans unique to each pet, because it's not just about living longer, but living well too.

Our mission is to increase the lifespan of dogs and cats.

What you’ll do

  • Developing a product strategy that is aligned to the company’s growth and revenue targets for your team.
  • Customer centricity is your top priority. You have a natural curiosity and empathy to solve customer problems.
  • Identify and prioritise opportunities for innovating the digital customer journey through research and data. Running regular user experiments, A/B testing and feedback sessions with customers.
  • Lead our agile product development processes, continually striving to improve the ways of working and product delivery.
  • Facilitate the end-to-end execution of product initiatives including conceptualisation, planning, prototyping, development, launch and scale
  • Working with our data team to develop real-time reports and statistical models, analysing data to draw insights from initiative performance.
  • Track and be accountable for the key performance metrics that measure the success of our product. Create more accessible visibility across the business around retention metrics and progress
  • Work collaboratively with key stakeholders across the organisation including customer care, growth, R&D, operations, product, design, and engineering to ensure alignment with the business strategy and objectives
  • Frequently present findings and recommend growth initiatives all the way up to the executive level.
  • Proven experience working as a senior product manager in a high growth start-up. Track record of designing, developing, and optimising digital experiences leading to improved conversion.
  • Experience working directly on retention initiatives on a software product.
  • Knowledge and understanding of analytical tooling, and tag management software.
  • Experience running experiments and split tests of statistical significance and comfortable using a variety of testing tools.
  • Solid understanding of design principles and agile development approaches and a demonstrated experience of working with technical teams to deliver innovative digital experiences.
  • Ability to ruthlessly prioritise and juggle multiple priorities to maximise short term and long-term value.
  • Understands what good looks like from a cross-functional collaboration perspective.

  • Work in a fast-growing start-up, experiencing what goes behind the scenes to sustain hyper-growth for a start-up with a physical product!
  • Growth and Development – Lyka is growing extremely quickly, which means you will have the opportunity to experience different challenges every day and progressively acquire more responsibilities as our facility and team expand. We provide an annual L&D budget for you to continue your personal development.
  • Work for a sustainability-focused company – we care about the health of our dogs and our planet. We’re proud to be Australia’s only carbon-negative and plastic-negative pet wellness company and we’re always looking at ways for us to improve sustainability practices.
  • Be part of a diverse top-talent team, coming from widely different backgrounds and geographies.
  • Up to 18 weeks of paid parental leave top-up
  • Wellbeing assistance and tools to take care of your mental and physical wellbeing so you can do your best work.
  • Flexible working: work from where you get your best work done. We have pet-friendly offices and industrial kitchens in Sydney and Melbourne.
  • Pupper parent support to care for your furry friends – flexible arrangements for new pets, pet-friendly offices, discounts, and financial allowance for dog training and care to help them live their best life!

We are committed to building inclusive and diverse teams

Lyka is an equal-opportunity employer devoted to providing a working environment that embraces and values diversity and inclusion. We celebrate diversity, are devoted to creating an inclusive environment for all staff and encourage people of all backgrounds to apply. If you have any support or access requirements, we encourage you to advise us at the time of application.

Average salary estimate

$105000 / YEARLY (est.)
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$90000K
$120000K

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What You Should Know About Senior Product Manager, Lyka

As a Senior Product Manager at Lyka, you’ll join a passionate team dedicated to transforming pet wellness in Australia. Lyka is on a mission to improve the lives of pets by providing fresh wholefood meals directly to their doors, aiming to increase their lifespan and overall health. In this exciting role, your primary focus will be developing a product strategy that aligns with our ambitious growth and revenue objectives. With your innate curiosity and empathy, you'll prioritize customer needs while identifying innovative opportunities within the digital customer journey. You will spearhead agile product development, fostering collaboration with various teams across the organization. Your hands-on approach will involve executing product initiatives from concept to scale and utilizing data analytics to track performance metrics effectively. With proven experience in high-growth start-ups, you’ll leverage your knowledge of software products and retention strategies to drive meaningful change. Working at Lyka offers thrilling challenges each day as we grow rapidly, providing you with tools for personal development and supporting a sustainable environment. Join us in creating a healthier and happier life for our furry friends, as we pave the way for the future of pet care. Let’s shake things up together and make a real difference!

Frequently Asked Questions (FAQs) for Senior Product Manager Role at Lyka
What responsibilities does a Senior Product Manager at Lyka have?

The Senior Product Manager at Lyka is responsible for developing a product strategy aligned with growth and revenue targets. This involves customer-centric initiatives, leading agile product development, and collaborating with various teams to execute product initiatives from concept to launch, while continually refining the digital customer journey based on data-driven insights.

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What qualifications are needed for a Senior Product Manager at Lyka?

A successful candidate for the Senior Product Manager position at Lyka should possess proven experience in high-growth start-ups, particularly in product management. A solid understanding of agile development practices, analytical tools, and a strong track record in designing and optimizing digital experiences is essential for success in this role.

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How does the Senior Product Manager at Lyka contribute to sustainability?

The Senior Product Manager at Lyka plays a crucial role in enhancing sustainability efforts. By developing innovative products that promote wellness for pets while minimizing environmental impact, the manager ensures that all initiatives align with Lyka's commitment to being a carbon-negative and plastic-negative company.

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What growth opportunities are available for a Senior Product Manager at Lyka?

Lyka offers significant growth opportunities for a Senior Product Manager as the company experiences rapid expansion. With an annual L&D budget, employees are encouraged to continue their personal development. Additionally, team members can expect to take on progressively more responsibilities as the organization evolves.

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What makes Lyka's approach to pet care unique for a Senior Product Manager?

Lyka’s approach to pet care is unique due to its emphasis on preventative, holistic nutrition. The Senior Product Manager collaborates with cross-functional teams to create personalized nutrition plans, addressing the root causes of health issues rather than just treating symptoms, thereby paving the way for longer, healthier lives for pets.

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Common Interview Questions for Senior Product Manager
Can you describe your experience with agile product development as a Senior Product Manager?

When discussing my experience with agile product development, I highlight specific projects where I successfully implemented agile methodologies, emphasizing collaboration, iterative processes, and how I utilized feedback to enhance product features, ultimately leading to improved customer satisfaction and engagement.

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How do you prioritize product features and initiatives?

In prioritizing product features and initiatives, I assess customer feedback, analyze data, and align priorities with business objectives. I use frameworks like the MoSCoW method to categorize features as Must-haves, Should-haves, Could-haves, and Won't-haves, which helps in making informed decisions that maximize value.

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What methods do you use to gather customer feedback?

To gather customer feedback, I utilize multiple methods such as surveys, user interviews, and A/B testing. Creating a feedback loop is essential, and I ensure I analyze data insights regularly to adjust product strategies based on the evolving needs of our customers.

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How do you collaborate with cross-functional teams as a Senior Product Manager?

Collaboration is vital as a Senior Product Manager. I facilitate regular meetings with cross-functional teams, utilizing tools like project management software to maintain transparency. I believe in fostering open communication, which helps ensure alignment on product vision and objectives across all departments.

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Can you share an example of a successful product launch you managed?

In one successful product launch, I led a team to develop and launch a digital platform feature that improved user navigation. By conducting user testing and implementing feedback, we enhanced the customer experience, resulting in a 30% increase in user engagement in the following quarter.

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What role does data analysis play in your product management process?

Data analysis plays a crucial role in my product management process. I rely on metrics to drive decisions, from defining key performance indicators to analyzing user behavior post-launch. Data helps me identify trends and inform strategic changes to optimize product performance.

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How do you handle competing priorities in a fast-paced startup environment?

Handling competing priorities involves effective time management and communication. I use prioritization strategies, focusing on key projects aligned with business goals while maintaining flexibility to address emergent needs. Being adaptive helps ensure that we remain agile in a dynamic environment.

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What is your approach to risk management in product development?

My approach to risk management involves proactively identifying potential obstacles during product development. I assess risks through brainstorming sessions and regular check-ins to address challenges before they impact timelines, ensuring that our product stays on track and meets quality standards.

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How do you stay updated with industry trends relevant to pet wellness?

To stay updated on industry trends, I engage with pet wellness forums, subscribe to relevant publications, and network with professionals in the field. This ongoing learning helps me anticipate market shifts and align Lyka's product strategies with emerging customer needs.

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Why do you want to work as a Senior Product Manager at Lyka?

I am excited about the opportunity to work as a Senior Product Manager at Lyka because of its mission to enhance the wellbeing of pets and its innovative focus on nutrition. I admire the company's commitment to sustainability and believe my skills can contribute to impactful product development that resonates with pet owners.

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Lyka is creating the biggest collection of live, in-store and online sneaker inventory in the world. Whether you're looking for the newest limited releases or the rarest classics, Lyka will show you where to find them online for national delivery,...

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March 17, 2025

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