Head of National Sales

As the Head of National Sales at Premion, you'll be charged with developing and implementing national sales strategies aimed at achieving revenue targets. This includes identifying growth opportunities in the OTT/CTV landscape, managing a high-performing sales team, and building lasting relationships with key clients. Your role will require overseeing the entire sales cycle to ensure successful campaign executions and optimally managing client satisfaction.

To qualify for the Head of National Sales role at Premion, you should have over 15 years of experience in digital advertising sales, particularly with DSP/OTT/CTV. A proven history of leading a national sales team and exceeding targets is crucial. Strong relationships with agencies and brands, along with excellent leadership and communication skills, are essential for success in this position.

The Head of National Sales plays a pivotal role in Premion’s growth by creating and executing sales strategies that expand market share and drive revenue. By leveraging expertise in the digital advertising space and building strong client relationships, you'll identify growth opportunities and ensure that our advertising solutions resonate with clients' needs.

In the role of Head of National Sales at Premion, you can expect a competitive salary with a range between $185,000 and $205,000, coupled with performance-based incentives. The compensation package may also include a comprehensive benefits plan, ensuring your financial and health needs are met.

Premion values innovation, strong leadership, and a results-driven mindset in its next Head of National Sales. This role demands a passion for the fast-changing CTV/OTT environment along with the ability to motivate and mentor a sales team while forming strong partnerships within the industry.

In your response, highlight your specific achievements in digital advertising sales, particularly focusing on your strategies and results in the DSP/OTT/CTV sectors. Discuss how you navigated client challenges and capitalized on market opportunities to drive revenue growth.

Discuss the importance of understanding client needs and staying proactive. Share tactics you use for regular communication, feedback loops, and how you tailor services to meet specific client objectives, thus ensuring long-term partnerships.

Provide examples of specific strategies you’ve employed to successfully enhance market share. Emphasize data analysis, market research, and how you aligned your sales tactics with overall business strategies while showcasing measurable outcomes.

Explain your approach to leadership and team management. Discuss your methods for setting clear objectives, providing support, and mentoring team members, alongside examples of how this has led to exceeding revenue targets.

Discuss the importance of setting measurable KPIs to track sales success. Provide examples of KPIs you've implemented, such as sales growth percentage, client retention rates, and new business acquisition metrics.

Mention various resources you use to stay ahead, such as industry publications, networking events, webinars, and professional groups. Describe how this knowledge translates into actionable insights for your sales strategy.

Discuss how you leverage data to analyze market trends, performance metrics, and sales outcomes. Provide examples of how data-driven decisions have positively impacted your previous sales initiatives.

Explain your practices for fostering collaboration between sales, marketing, and product teams. Discuss specific tools or methods you use to keep everyone aligned on objectives and project status.

Be candid about specific challenges you've encountered in your sales career. Describe your thought process in addressing these challenges, as well as the outcomes that resulted from your interventions.

Share your negotiation philosophy, ensuring you emphasize the importance of finding mutually beneficial solutions. Provide examples showing your negotiation skills in action and the positive outcomes resulting from these discussions.