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Senior Product Manager, Unified Directory - job 18 of 19

You will step into a pivotal role driving a foundational Visa platform, where innovation and technological advancement are at the forefront of our mission. In this position, you will lead and shape the future of Visa’s unified directory, ensuring continued security and seamless customer experience across all use cases and credential types. The platform service you will be managing touches nearly every Visa cardholder and every Visa client and supports many other core services across Visa internally. This role is critical to position Visa to be the best way to pay in all digital environments. Drawing on your extensive experience in the digital payments domain and with scaling products, you will drive strategy and product management. You will be a member of the Digital Products team within the Consumer Payments Organization at Visa, responsible for driving how every Visa payment instrument is used in digital environments. 

The ideal candidate will work with minimal guidance in a fast paced, ambiguous work environment, and will have the ability to independently translate high level guidance into detailed deliverables. We are seeking a highly motivated individual who thrives in hands-on environments, capable of diving into the work, taking ownership, and delivering results without the need for constant supervision or managerial oversight. They will demonstrate good interpersonal skills and executive presence, especially being able to “sell” the vision and product to internal stakeholders as well as external clients. We are looking for a unicorn in this role – someone who technically adept, can work with architects on a new platform, is a very creative problem solver, and has ability to explain complex/ambiguous solutions simply to an wider set of audience.

Responsibilities:

  • Lead the product roadmap and strategy for the Unified Directory: Define a compelling roadmap that enhances credential enrollment and retrieval, improves reliability, and builds critical infrastructure with clear benefits to our end clients and customers. Develop the long-term vision and set the roadmap to fulfill that vision. 
  • Product Delivery: Ensure the Directory is flexible, modular, and future proof to new data elements and experience use case it must serve  
  • Build next-generation intelligence: Leverage existing Visa data directories to drive a best-in-class unified directory that ensures we can accurately and securely and seamlessly identify customers from various sources and validate exit points for credential retrieval  
  • Collaborate cross-functionally: Partner closely with engineering, architecture, legal, privacy, sales, risk, compliance, and customer support teams to make informed decisions on product direction, technical trade-offs, and client experience enhancements. 
  • Champion the customer: Understand the varying needs of our issuing clients, wallets and payment service providers, and merchants/acquirers to ensure usability and future-proofing our of Directory. Have a broad lens of who the customer is – your customer is internal Visa product developers who will use our Unified Directory as well as our clients such as Issuers, PSPs, Merchants.  
  • Navigate complexity with confidence: Provide clarity in ambiguous situations, set clear priorities, and maintain focus on delivering measurable business outcomes. Spot risks, find opportunities, identify competitive landscapes, and emerging trends, and understand implications, breaking insights down into pragmatic actions.  
  • Champion GenAI: Understand how to use GenAI to build and release product faster, better. Ensure Visa’s Directory solves for future agentic AI use cases.  
  • Two-Sided Network Approach: Deeply understand the need to simultaneously scale a two-sided network. You will need to work closely with our ‘supply’ side API owners to enroll data into the directory and with our ‘demand’ side API/SDK owners to ensure the exit points can be trusted and verified for retrieval of data.  
  • Gain Followership: Build strong, collaborative relationships and buy-in from the organization across levels and product portfolios. Demonstrated experience working in a matrixed environment at scale partnering across all functions, business units 
  • Working across geographies is key – and gaining buy in and alignment with regional executives is a key aspect of this role 
  • Deliver High Quality PM Artifacts: Achieve excellence in quality of PM artifacts (requirements and Epic writing, roadmaps, backlogs, PRDs) and data-driven decision making. Drive a robust software development process that is agile, predictable, and results oriented. Bring a combination of critical thinking and pragmatic delivery to yield the best short-term as well as long-term results.
  • Demonstrated success in driving positive cultural change and fostering an environment where employees feel connected and motivated to collaborate.  
  • Documentation & Best Practices: Develop and maintain detailed platform documentation, including architecture diagrams, deployment procedures, and operational guidelines. Continuously evaluate and implement best practices to enhance platform quality and security. 
  • Root Cause Fixer – While others may be satisfied with temporary band-aid solutions, you see the true source of the problem and can’t imagine wasting time on anything besides killing it at its roots. You see the roadblocks in the way that are slowing everyone down and find ways to remove them.  

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.
 

Average salary estimate

$135000 / YEARLY (est.)
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$120000K
$150000K

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What You Should Know About Senior Product Manager, Unified Directory, Visa

As a Senior Product Manager for Unified Directory at Visa in Ashburn, you'll play a crucial role in driving innovation within one of Visa's foundational platforms. In this vibrant setting, you'll not only manage Visa's unified directory but also ensure a secure and seamless customer experience for millions of Visa cardholders and clients. Your strategic vision will help shape the future of digital payments by focusing on enhancing credential enrollment, improving reliability, and building the infrastructure required to support a wide array of use cases. This role requires you to take ownership and work independently in a fast-paced environment, so if you're someone who thrives when diving into complex challenges and crafting solutions, we want to hear from you! Since you'll be collaborating with diverse teams including engineering, legal, and customer support, your interpersonal skills and executive presence will be vital in championing your product vision to various stakeholders. With an emphasis on using cutting-edge technologies like GenAI, you'll ensure our platform meets future needs while simplifying intricate solutions for a wider audience. If you’re technically adept, creative in your problem-solving approach, and driven to help Visa be the best way to pay across digital platforms, you'll fit right in. We’re eager to welcome someone who values quality and excellence in product management and can navigate complexities with confidence, all while fostering a collaborative environment that encourages camaraderie and teamwork.

Frequently Asked Questions (FAQs) for Senior Product Manager, Unified Directory Role at Visa
What are the responsibilities of the Senior Product Manager, Unified Directory at Visa?

The Senior Product Manager for Unified Directory at Visa is tasked with leading the product roadmap and strategy, overseeing product delivery, and ensuring a high-quality user experience. This role also involves managing cross-functional collaborations to enhance product offerings and navigating complex situations confidently, all while fostering a customer-centric approach to the development of Visa's unified directory.

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What qualifications are required for the Senior Product Manager position at Visa?

Candidates applying for the Senior Product Manager, Unified Directory role at Visa should possess extensive experience in digital payments, product management, and innovative thinking. A strong background in handling complex projects with cross-functional teams is essential, along with excellent interpersonal skills and the ability to articulate and sell product vision effectively to internal stakeholders and clients.

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How does the Senior Product Manager, Unified Directory, drive strategy at Visa?

The Senior Product Manager at Visa drives strategy by defining a compelling product roadmap, building next-generation intelligence into the unified directory, and ensuring usability across various customer segments. This individual will also closely monitor emerging trends and competitive landscapes to maintain Visa's position as a leader in digital payment solutions.

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What is the role of collaboration in the Senior Product Manager position at Visa?

Collaboration is critical for the Senior Product Manager, Unified Directory at Visa. The role requires forging strong partnerships with engineering, legal, privacy, and compliance teams to inform product direction and enhance user experience. Understanding the diverse needs of Visa's clients and working across different geographical regions will elevate the product and promote effective teamwork.

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What technologies and methods should a Senior Product Manager at Visa be familiar with?

A Senior Product Manager for Unified Directory at Visa should be well-versed in cutting-edge technologies and methodologies, including GenAI for optimizing product delivery, agile software development processes, and best practices in product management. This knowledge enables effective decision-making and the ability to drive the continuous improvement of Visa's unified directory.

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Common Interview Questions for Senior Product Manager, Unified Directory
Can you describe your experience with digital payment platforms as a Senior Product Manager?

In your response, highlight your relevant experience within digital payment ecosystems, detailing specific projects where you've led product management efforts. Discuss how your strategic decisions contributed to enhancing user experience or operational efficiency, and provide concrete examples of how you navigated challenges.

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How do you prioritize product features in a complex environment like Visa?

Discuss your approach to prioritizing product features, emphasizing your methodologies for assessing customer needs, business outcomes, and technical feasibility. Describe how you balance short-term wins with long-term strategic goals and how you communicate these decisions to your team and stakeholders.

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How do you foster effective collaboration with cross-functional teams?

Illustrate your strategies for building strong relationships across departments. Mention communication practices, setting clear expectations, and utilizing collaborative tools that facilitate teamwork and project tracking, ensuring all parties are aligned toward common goals.

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Can you give an example of a complex problem you solved as a product manager?

Provide a detailed scenario where you encountered a complex issue in product development. Explain your analytical approach, the steps you took to identify the root cause, and the innovative solution you crafted to resolve the problem effectively and improve the product.

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What methods do you use for gathering customer feedback on a product?

Share your favorite techniques for collecting customer feedback, such as surveys, interviews, or usability tests. Discuss how this feedback informs product iterations and how you prioritize enhancements based on user insights.

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How do you ensure that your product aligns with company goals and customer needs?

Discuss your processes for aligning product strategy with both corporate objectives and customer requirements. Highlight how you utilize data analytics, stakeholder feedback, or market research to guide product decisions, ensuring a balance between innovation and alignment.

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What steps do you take to navigate ambiguity in product development?

Describe your approach to dealing with ambiguity, such as breaking down complex problems into manageable parts, setting clear objectives, and being proactive in seeking information. Mention how you communicate your thought processes with your team to foster transparency.

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How do you define and measure success for a new product feature?

Explain your criteria for success in product features, focusing on metrics like user adoption, customer satisfaction, or ROI. Discuss your plans for tracking these metrics post-launch and how you leverage the insights gathered for future improvements.

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What experience do you have with stakeholder management in product development?

Talk about your approach to stakeholder management, emphasizing the importance of transparency and regular communication. Share examples of how you’ve built trust and secured buy-in from diverse stakeholders by addressing their concerns and aligning on the product vision.

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How do you stay updated on industry trends and technological advancements relevant to your role?

Illustrate your commitment to continuous learning by mentioning resources you utilize, such as industry conferences, online courses, or professional networks. Highlight how this knowledge enhances your work as a Senior Product Manager and drives innovation within your team.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, hybrid
DATE POSTED
April 2, 2025

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