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Website Delivery Manager

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on TwitterFacebookInstagramYouTube and LinkedIn

Job Description

The Website Delivery Manager is a key cross-functional member of the Website Channel team responsible for leading Website projects and Website programs on AEM (Adobe Experience Manager) utilizing AbbVie’s Digital Marketing Platform (ADMP) with focused support following the Website Processes & Operating models.   

This position will lead and drive projects and activities to meet business objectives for US Commercial Website projects. Requires collaboration with internal and external cross functional partners in driving implementation for new and existing projects.

A strategic thinker: Align and excite internal stakeholders to facilitate success through strong leadership, strategic thinking and personal drive.

First class team player: Collaborate across multiple disciplines to ensure compliance and ability to influence cross-functional teams and leadership.

The Website Delivery Manager is responsible for assigned internal brand team’s Website needs across Consumer and HCP (health care professional), working with cross functional team members and partners to align and execute on Website projects – including content updates, maintenance and enhancements to branded and unbranded websites.  Additional areas of focus include supporting SEO, Tagging, Analytics, Testing & Personalization, intake for content optimization workstreams and partnering with appropriate IT partners for development execution of workstreams while identifying process improvement opportunities.

As a member of the AbbVie Digital Lab supporting our brand franchises, the Website Delivery Manager is responsible for supporting multiple stakeholders and coordinating across a large matrixed organization of stakeholders including: Marketing, IT, AORs, Agency partners, Analytics and Marketing Operations. This role will lead and manage tactical execution of website projects in order to meet and exceed business goals and on-time delivery.

Additional Responsibilities include:

  • Relationship Management: Establish and maintain high-quality relationships with key leaders, across all cross-functional areas within the company and develop a thorough understanding and knowledge of the business and challenges.  
  • Collaboration/Partnerships: Work effectively with multiple departments and agencies throughout project development and implementation to keep projects/programs on time and ensure all requirements are met.  
  • Communication: Prepares well-organized, clear, and concise communications to keep every abreast of program status and communicates clear expectations to cross functional partners
  • Program Planning: Own and manage low-medium complex program planning process with brands/therapeutic areas, internal cross functional teams, and their respective agency partners.  
  • Program/Project Management: Responsible for day-to-day management and oversight of low-medium complex digital projects including, developing project plans, creating status reports, following up/communicating with all stakeholders to ensure on-time, flawless execution of projects/programs. Makes recommendations based on current program/project status to resolve issues and manage risks. Conducts quarterly business reviews with leadership. 
  • Initiate and Plan Program/Project: Works with business partners to establish and gain consensus on program goals, objectives, requirements, deliverables. Responsible for building the plans and resource needs to accomplish business objectives. Develop and maintain project documents, timelines, project checklists and status reports. Possess minute-by-minute knowledge of all work in progress, identify risks and ways to mitigate issues.
  • Program/Project Control: Assess the degree to which changes to scope, issues and risks will affect the program working with the business lead and business partners to gain agreement for resolution. Lead and resolve any issues or concerns with cross functional and agency partners.  Identify issues, identify root cause, and recommend corrective action where necessary.  Measure performance to assure the program is progressing as compared to original plan and budget. 
  • Executing and Closing Program/Project: Lead program/project teams in developing and executing a program plan ensuring that authorized resources are obtained to ensure all activities are performed. Gain approvals, QA test, and verify data inputs / outputs. Gather lessons learned and obtain final program approval from sponsor and stakeholders.
  • Seek standardization, automation, and process improvement wherever possible to deliver on vision for the team of faster, better, cheaper year over year. 
  • Keep abreast of new digital technology by participating in professional organizations, as well as attending industry seminars and conferences. 
  • Be hands-on with content authoring teams and MRP (material review process) submission for key project types that are in-housed and enable elimination of hand offs and quick delivery for initiatives that are high priority.
  • Account for platform or other related technology needs beyond current core platforms in place for website that need to be established or introduced to achieve the benefits and allow for streamlined and efficient operations in the new model.
  • Measure the operations and stability of websites including assurance that the site is operating and optimized appropriately to operational standards.
  • Implement changes across the organization in an efficient, way that doesn’t impact key business priorities – sequence the rollout to account for key priorities.

Qualifications

  • Bachelor’s degree in Business or Marketing or equivalent experience. 
  • 3-5 years of experience supporting digital marketing, digital project management, Website within the Pharmaceutical Industry experience, preferred.
  • Demonstrated ability to lead and manage multiple projects simultaneously in a fast-paced, dynamic environment. Demonstrates a clear aptitude for managing projects. Ability to assign priorities and meet delivery dates.   
  • Demonstrated experience with start-to-finish planning/executing omnichannel digital/WEBSITE programs, including Websites, email, emerging media tactics, mobile (apps/sites/media/SMS).
  • Track record of working across large, matrixed organizations to get things done.
  • Must have thorough understanding of measuring impact of digital/website including social analytics, SEO measurement/management, digital/mobile metrics.
  • Excellent written, verbal and interpersonal communication skills to work effectively with all levels of management, teams, and vendors including the ability to communicate with both business and technical individuals.
  • Exceptional knowledge of Microsoft Office Software: Word, Excel, PowerPoint, and Outlook, Smartsheet

Key Leadership Competencies:

  • Positive “All For One” approach towards deliverables and priorities.
  • Builds strong relationships to enable higher performance.
  • Learns fast, grasps the “essence” and can change course quickly where indicated.
  • Raises the bar and is never satisfied with the status quo.
  • Creates a learning environment and open to suggestions.
  • Embraces the ideas of others, nurtures innovation and manages innovation to reality.
  • Able to prioritize & gracefully manage competing priorities to ensure deadlines are met.
  • Collaborative nature and ability to influence and guide cross-functional stakeholders.
  • Exceptional functional knowledge and expertise on digital marketing platforms. e.g. Adobe Marketing Cloud, Websites
  • Acumen for how digital agencies operate: scope of work process/mgmt., timelines
  • Inquisitive, strong analytical skills, including the ability to infer and apply learnings.
  • Excellent verbal and written communication skills.
  • Attention to detail and follow-through on execution.
  • Strong project management abilities and critical work tool experience. e.g. Excel, Visio, MS Project, PowerPoint, Smartsheet, Workfront, Trello

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

  • The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.​

  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

  • This job is eligible to participate in our short-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html 

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

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CEO of AbbVie
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Richard A. Gonzalez
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AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: i...

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Full-time, on-site
DATE POSTED
August 28, 2024

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