Brand Manager

Adecco Creative and Marketing has partnered with a major pharmaceutical company to hire an Event Engagements Specialist.This is an onsite 6 month contract. The pay is $80-$86.34/hr.Responsibilities• Lead digital content strategy across 12 brands with a hyper focus on ecommerce digital shelf content that drives discoverability and conversion• Develop and execute digital content focusing on short- and long-term commercial success criteria and metrics; have ownership of the annual content calendar for each identified Sanofi consumer health brand.• Advance best-in-class digital shelf content for 5000+ individual Product Detail Pages, 12 Brand Stores for both Amazon/Walmart, and 12 Custom Landing Pages on Instacart.• Manage a $1.2MM content agency budget, spend allocation, job approvals, and reconciliation in partnership with the Sanofi finance/AP teams• Manage a $400k content syndication budget for Salsify (Global managed contract), Syndigo ($200k) and Acosta ($200k) vendors; syndicating content and assets to 30+ retailers• Lead digital content creation process with a team of agency partners and our brand marketing teams. Maturing and optimizing the creative production and content management processes to ensure the teams are making the most impact.• Owns the organization and dissemination of all eCommerce assets or campaigns including individual asset level, PIM/DAM utilization, Salsify platform engagement and calendarization• Direct and develop an Associate Manager of Digital Content and the internal graphic design team for ad hoc, project-based work.• Define, monitor, and publish key performance metrics to measure efficiency and showcase successes and opportunities for improvement for content management initiatives. Track and report on content scorecard to inform business planning and budgeting• Continuously seek feedback and champion cross-functional and cross-cultural relationships to strengthen digital content management strategy.• Provides strategic leadership and tactical direction to the greater sales organization, inspiring peak performance and driving optimized results. Provide ongoing support of existing content, identify gaps and integrate SEO best practices• Work directly with customer teams to educate and advise retailers on how to optimize their eCommerce platforms against both product discovery and conversion as well as external traffic drivers to the Retailer platforms.• Oversee maintenance of FAQs working closely with Consumer Care team to educate and empower the customer• Accountable for continuous learning – understanding best practices, trends, methodologies, and technologies/platforms in an ever-changing landscape and lead upskilling of ecommerce content strategies through education of internal teams on what is new and how to win within the space• • Develop and implement content engagement strategies to exceed ratings and revenue goalsQualifications• A Bachelor’s degree or equivalent is required.• Relevant experience with E-commerce fit for platform content, images, and video• Search optimization and discoverability i• Professional experience in the an event planning/contracting field.• Proficiency in the use of the MS Office suite.• Project management experience is an advantage.• Strong interpersonal skills, customer service orientation.• Excellent verbal and written communication skills in English.• Event and congress expertise. Customer focus.• Financial acumen as it relates to budget management and spend analysis.• Ability to influence, collaborate, negotiate, and deliver solutions in a complex environment.• Innovative mindset, change management.• Able to adapt to changing business priorities.• High attention to detail, capable of asking insightful questions.• Digital literacy.• Accountability and sense of urgency, able to find flexible solutions on the spot when challenges arise.• Superior organizational and adaptability skills.• High ethical standards.Benefit offerings include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401k plan. Our program provides employees the flexibility to choose the type of coverage that meets their individual needs. Available paid leave may include Paid Sick Leave, where required by law; any other paid leave required by Federal, State, or local law; and Holiday pay upon meeting eligibility criteria.Equal Opportunity Employer/Veterans/DisabledTo read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adeccousa.com/candidate-privacyThe Company will consider qualified applicants with arrest and conviction records.