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Marketing Manager

Job Title: Marketing Manager
Department: Marketing

About the Role:
We are seeking a highly skilled Marketing Manager to lead and execute marketing strategies within Astrana Health and our provider networks. You will be responsible for driving new patient acquisition, ensuring brand consistency, and supporting growth initiatives across our regions. Collaborating closely with cross-functional teams, you'll play a crucial role in developing and implementing marketing plans that align with our mission to improve patient outcomes and expand our reach.

What You'll Do:

  • Manage and execute regional marketing activities within Astrana Health's provider networks.
  • Develop, recommend, and implement marketing plans focused on new patient acquisition and brand positioning.
  • Collaborate with the growth team to identify opportunities for expansion and the introduction of new programs.
  • Present overall marketing strategies and key performance indicators (KPIs) to senior management, securing necessary approvals and support.
  • Develop and track targeted campaigns across digital and traditional media to drive growth, retain patients, and increase volumes.
  • Serve as a liaison with operational leaders to ensure alignment with marketing and growth goals.
  • Oversee the development and execution of medical group-specific marketing plans, including performance tracking and reporting.
  • Assist in establishing and expanding PCP and specialist networks within Astrana Health's IPA regions.

Qualifications:

  • Minimum of  5 years of experience with at least 5 years in a leadership role developing and delivering marketing programs.
  • Bachelor's degree in marketing or a related field, or equivalent experience in lieu of a degree.

Who We Are:
Astrana Health (NASDAQ: ASTH) is a physician-centric, technology-powered healthcare management company. We are committed to building and operating an integrated, value-based healthcare delivery platform that empowers our physicians to deliver the highest quality of care in a cost-effective manner. Our mission is to improve patient outcomes, increase access to healthcare, and enhance the efficiency of the US healthcare system.

Our Values:

  • Put Patients First
  • Empower Entrepreneurial Provider and Care Teams
  • Operate with Integrity & Excellence
  • Be Innovative
  • Work As One Team

Environmental Job Requirements and Working Conditions:

  • This is a remote position
  • The total compensation target pay range for this role is: $88,000.00-$118,000.00.

 

Astrana Health is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. All employment is decided on the basis of qualifications, merit, and business need. If you require assistance in applying for open positions due to a disability, please email us at humanresourcesdept@astranahealth.com to request an accommodation.

Additional Information:
The job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.

 

Astrana Health Glassdoor Company Review
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Astrana Health DE&I Review
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CEO of Astrana Health
Astrana Health CEO photo
Brandon Sim
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Astrana Health is a forward-thinking team of physician-led innovators with a strong foundation of physician empowerment, committed to enhancing physician work satisfaction and repairing the healthcare system. Our core mission revolves around under...

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Full-time, remote
DATE POSTED
October 8, 2024

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