Junior Performance Marketing Manager - Spanish (f/m/x)

As a Junior Performance Marketing Manager at Autohero, your primary responsibilities include planning, executing, and optimizing digital marketing campaigns using Google Ads and YouTube Ads. You will collaborate with various teams to create advertising materials, analyze campaign performance using in-house tools, and manage budgets for your marketing channels. Your role is instrumental in driving business growth across these platforms.

To qualify for the Junior Performance Marketing Manager role at Autohero, you should have a strong willingness to learn about Google's advertising platforms, particularly Google Ads and YouTube Ads. While prior experience is not mandatory, any exposure to digital marketing would be beneficial. Proficiency in Excel or Google Sheets, coupled with fluency in English and Spanish, is also essential to thrive in this role.

Autohero is committed to your personal and professional growth by offering a dedicated education budget for online courses, conferences, and trainings. This ensures that as a Junior Performance Marketing Manager, you have access to valuable resources that enhance your skills and expertise in digital marketing.

At Autohero, the work culture is dynamic and inclusive. With over 90 nationalities represented, the environment is diverse and collaborative. We value direct communication, and our emphasis on a positive work-life balance allows you to enjoy flexible working hours and the option to work from home, which contributes to your overall well-being.

Yes! Autohero values a healthy work-life balance, which includes flexible working hours and the option to work from home. This arrangement helps employees like you as a Junior Performance Marketing Manager to maintain productivity while balancing personal commitments.

In this role, you will primarily manage campaigns on Google Ads and YouTube Ads. By learning to effectively plan, execute, and optimize these campaigns, you'll contribute significantly to driving growth for Autohero's B2C brand, while gaining valuable marketing experience and insights.

Analyzing data is crucial for the Junior Performance Marketing Manager role at Autohero. It allows you to identify growth opportunities and optimize marketing strategies. By leveraging data insights, you can make informed decisions that enhance campaign performance and contribute to the overall success of Autohero.

When answering, discuss your passion for digital marketing and how Autohero's innovative approach to the automotive industry resonates with you. Highlight your eagerness to learn and grow in a dynamic team environment, emphasizing how this position aligns with your career aspirations.

Explain your methodical process, starting with identifying target audiences and setting clear objectives. Discuss researching keywords, creating engaging ad content, and setting up tracking mechanisms to analyze performance. Emphasize your willingness to iterate based on data insights.

Share a specific example where you utilized data to influence a marketing strategy. Explain the metrics you examined, the conclusions you drew, and the impact your decision had on the campaign. Highlight your analytical skills in interpreting numbers to drive success.

Outline a combination of strategies such as targeting the right audience, experimenting with different ad formats, using engaging visuals, and analyzing viewer engagement metrics. Emphasize your understanding of how to adapt campaigns based on performance data.

Discuss your organizational skills and ability to create to-do lists based on deadlines and campaign priorities. Explain that you would use project management tools to track progress and ensure all tasks are aligned with broader marketing goals.

Emphasize that collaboration helps achieve greater campaign success through diverse perspectives and expertise. Discuss how working with cross-functional teams can lead to innovative ideas, effective problem-solving, and ultimately drive improved performance.

Mention your habit of following industry blogs, subscribing to newsletters, attending webinars, and participating in networking opportunities. Highlight the importance of staying informed about changes in digital marketing practices and tools to remain competitive.

List relevant tools such as Google Ads, Google Analytics, Excel, or other project management and marketing automation tools. Explain how these tools have aided your understanding and execution of marketing campaigns and data analysis.

Share a specific challenge from a project, such as tight deadlines or unexpected results. Explain how you approached the situation, the strategies you implemented to overcome it, and what you learned from the experience to apply in future projects.

Highlight skills such as analytical thinking, effective communication, attention to detail, creativity, and technical proficiency. Discuss how these skills contribute to executing successful marketing campaigns and achieving business objectives.