Senior Website Manager (Remote)

Remote US

We are seeking an experienced and dynamic Senior Website Marketing Manager to join our world-class B2B marketing team at Axonius. In this role, you'll be instrumental in driving the strategic vision, development, and optimization of our global website, with a strong focus on scaling its capabilities and impact. If you are a data-driven, user-centric leader with a passion for crafting and scaling exceptional digital experiences, we invite you to apply and help us elevate our web presence to new heights.

What You’ll Do:

• Supports the overarching strategic vision (strategy, roadmap, and requirements) of all major web projects spanning design, development, and optimization.
• Create, prioritize, and maintain a website roadmap based on organization and user needs including effectively communicating roadmap to leadership and stakeholders, and product requirements to development team/external vendors
• Drives the CRO process from beginning to end, including research, test idea intake, testing roadmap, hypothesis development, design and development, execution, reporting and analytics.
• Focus on building new capabilities, experiences and a roadmap for content and experiences across platforms. 
• Lead the execution of B2B focused website initiatives (features/functionality, content, experiences) for the site based on business needs, data, insights, trends, etc.
• Prioritize features and maintain product backlog for website development based on user value, organizational needs, and technical feasibility
• Define and drive key performance indicators and success metrics for B2B content and experiences.
• Leverage data to uncover trends, identify user segments and funnels, and to inform product decisions for the website (ie. user experience). 
• Collaborate with cross-functional teams to define project requirements, scope, and deliverables and lead project execution.
• Content Implementation:
• Implement new content on the website, including, but not limited to blog posts, product pages, category pages, lead magnets, and landing pages.
• Work closely with the marketing team to ensure content is aligned with overall strategy and is in alignment with briefs

Who You Are:

• Strategic Thinker: You have a knack for seeing the big picture and can translate business goals into impactful website strategies that drive growth and engagement.
• Data-Driven: You rely on data and analytics to make informed decisions, continuously optimizing the website to improve performance and user experience.
• Creative Problem Solver: You thrive on challenges and are always looking for innovative solutions to elevate the website’s effectiveness.
• User-Centric: You have a deep understanding of the user journey and are committed to creating intuitive and engaging experiences that meet user needs.
• Collaborative Leader: You excel in cross-functional environments, working closely with design, content, and development teams to bring your vision to life.
• Tech-Savvy: You stay up-to-date with the latest web technologies and best practices, and are comfortable managing CMS platforms, A/B testing tools, and analytics software.
• Adaptable: You can quickly adjust to new information or changing priorities, always keeping the website strategy aligned with evolving business objectives.
• Customer-Focused: You prioritize understanding and anticipating customer needs, making decisions that enhance customer satisfaction and loyalty.
• Results-Oriented: You are driven by measurable outcomes, always setting clear goals and delivering results that make a tangible impact on the business

Your Qualifications and Skills:

• 7+ years in website management role with a track record of driving website growth, managing a roadmap, and improving key metrics.
• Managed and led corporate websites on various content management systems ( e.g. ContentFull, ContentStack, Wordpress, AEM). Ideally, you’ll have experience with Headless CMS also.
• Understanding of the technical aspects of running a website, including analytics, UX, technical and content SEO, domain management, content management system, HTML/CSS/JavaScript, platform tools, localization, and budgeting.
• Experience in leading the design, UX, development, and content creation of Websites, to craft compelling, high performing B2B web experience.
• Experience with localization tools such as WeGlot, WebFlow, Welocalise, Smartling, etc
• Highly effective collaborator, strategic partner, and consensus builder with other teams, helping them translate business requirements into customer-centric web experiences.
• Demonstrated ability to work collaboratively with senior executives and across functional teams, particularly in aligning cross-functional strategies and initiatives.
• Strong understanding of SEO, content marketing, and digital marketing best practices.
• Exceptional writing, editing, leadership, and communication skills, capable of articulating vision and influencing both internal teams and external partners.
• Strong analytical skills and experience with analytical and market research tools.

#LI-REMOTE #LI-LW1

Axonius is committed to fair and equitable compensation packages. A candidate’s salary will be based on qualifications and relevant experience. In addition to a competitive salary, our packages include stock options, attractive benefits, and an annual bonus.

Annual Salary Range (does not include bonus or equity)

$150,000—$170,000 USD

A little more about Axonius: 

Axonius gives customers the confidence to control complexity by mitigating threats, navigating risk, automating response actions, and informing business-level strategy. With solutions for both cyber asset attack surface management (CAASM) and SaaS management, Axonius is deployed in minutes and integrates with hundreds of data sources to provide a comprehensive asset inventory, uncover gaps, and automatically validate and enforce policies. Cited as one of the fastest-growing cybersecurity startups, with accolades from CNBC, Forbes, and Fortune, Axonius covers millions of assets, including devices and cloud assets, user accounts, and SaaS applications, for customers around the world.

Headquartered in New York, New York, Axonius employs over 600 people worldwide. Axonius is named to the 2024 Forbes Cloud 100 and was named to Dun’s Best Start Up Companies to Work for Over 100 Employees. Axonius is recognized with the Great Place to Work Certification™ and for two years in a row, Axonius was ranked Deloitte Technology Fast 500 list. Axonius has been cited as the fastest growing cybersecurity company in history by revenue.

At Axonius we support a diverse and inclusive workplace and believe in equal employment opportunity. We welcome people of different backgrounds, experiences, abilities and perspectives, regardless of race, color, ancestry, religion, age, sex, gender identity, national origin, sexual orientation, citizenship, marital status, disability, or Veteran status.

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