Sales Development Manager

A Sales Development Manager at Brisk Teaching leads and develops the SDR and BDR teams to ensure effective demand generation and pipeline creation. This role combines strategic oversight and hands-on management to foster a high-performing sales environment while collaborating closely with marketing.

To qualify for the Sales Development Manager position at Brisk Teaching, you should have at least one year of experience managing SDR/BDR teams and a minimum of three years in sales development, ideally in SaaS, edtech, or similar industries. Leadership abilities and a strong results-driven mindset are essential.

Brisk Teaching offers a mission-driven environment where you can make a significant impact on K-12 education. With growth opportunities and a supportive, collaborative culture, you'll be encouraged to innovate and develop while being part of a team that values diverse perspectives.

Brisk Teaching supports its Sales Development Manager team by providing tools, resources, scripts, and comprehensive training that equip SDRs and BDRs to effectively engage prospects and grow the sales pipeline, enabling a strong collaborative atmosphere.

The key responsibilities include team leadership, demand generation strategy implementation, pipeline management, metrics monitoring, and team enablement, all aimed at driving successful sales outcomes at Brisk Teaching.

A Sales Development Manager at Brisk Teaching would implement lead generation strategies that align with market trends and customer needs, optimizing messaging and campaigns in collaboration with the marketing team to attract qualified leads effectively.

The company culture at Brisk Teaching is supportive and collaborative, emphasizing teamwork, innovation, and respect for diverse perspectives. Team members are encouraged to contribute ideas and drive impactful projects.

Measuring success involves monitoring KPIs such as lead conversion rates, the number of qualified leads generated, and overall pipeline growth. Regularly reviewing these metrics allows for strategic adjustments and improved performance.

In previous roles, I implemented various demand generation strategies, including targeted email campaigns, webinars, and content marketing, all aimed at attracting qualified leads. Tailoring the approach based on market feedback has been crucial for success.

Motivating a sales team involves recognizing achievements through incentives, creating open communication channels, and fostering a positive environment where team members feel supported and empowered to share ideas for success.

An effective training program I developed included comprehensive product knowledge sessions, role-playing sales calls, and access to resources that helped my team stay updated on industry trends. This blend significantly improved their confidence and productivity.

To ensure collaboration, I established regular meetings for both teams to discuss campaign results, share insights, and align marketing materials with the sales process. This approach fosters a stronger partnership and drives better lead quality.

My approach to pipeline management includes using CRM tools for accurate tracking, categorizing leads by stage, and regularly reviewing progress with my team to ensure we're efficiently moving prospects through the funnel.

I address underperformance by having one-on-one discussions to understand their challenges, providing constructive feedback, and creating a personalized improvement plan that includes additional training and resources to help them succeed.

Data is critical for my decision-making as it provides insights into team performance, market trends, and customer behavior. I rely heavily on analytics to guide strategy adjustments and ensure alignment with business goals.

I successfully drove demand generation through a combination of targeted content marketing and tailored outreach campaigns that led to a 30% increase in qualified leads within six months, showcasing the importance of strategic outreach.

My vision includes a cohesive unit where each member is skilled, motivated, and aligned with our business goals, emphasizing continuous learning and collaboration to create a dynamic and productive sales environment.