Channel Marketing Manager - job 2 of 2

About Stampli

Stampli is a complete accounts payable (AP) automation software that brings together AP communications, documentation, corporate cards, and payments all in one place — allowing AP to have full control and visibility over corporate spending. Our customers’ love for the product is the core of our success, contributing to G2 Crowd naming Stampli a “Leader in AP Automation”' for 12 consecutive quarters.

Combined with an excellent culture and a vibrant location in downtown Mountain View, Stampli has won 12 Comparably awards in 2022, including; Best Company Outlook, Best Company Work-Life Balance, Best Company Happiness, Best Company Perks & Benefits, Best Company Compensation.

With a focus on fast time-to-value, control, and enhancing current enterprise resource planning (ERP) investments, Stampli enables its customers to control spend no matter how it’s paid — from invoices to corporate cards, all the maintaining their ERP as the source of truth. Stampli’s native ERP integrations include Dealertrack, Microsoft, Oracle NetSuite, QuickBooks, Sage, Sage Intacct, SAP, and more.

About the Position:

As Stampli’s first Channel Marketing Manager, you are a self-starter who will develop and execute marketing programs that support our channel partners and drive revenue growth through indirect channels. You will be responsible for the following critical functions: Co-Marketing with our ERP partners; collaborating with our Sales colleagues on channel partner recruitment, activation and enablement; and managing our digital and real-world events. You will report directly to the Vice President of Marketing.

This is a hybrid role based out of our Mountain View, CA office, with 2 days per week in-office.

You will get:

• The base salary hiring range for this position is $115,000 to $135,000. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience.
• Stock Options
• Full medical, dental, and vision insurance
• 401(k)
• Opportunities for internal promotions
• Strong and experienced leadership that supports your growth and success
• Hybrid work schedule (2 days a week in office)
• Free snacks, beverages, catered meals, happy hour and team events
• Open concept and modern work environment
• An inclusive, tight knit, and exciting start-up environment culture that offers career and personal growth

Responsibilities:

• Collaborate with Marketing and Sales leaders to define and develop our channel marketing, communications and development strategy, including positioning, value prop, messaging and benefits
• Design and develop strategic programs to recruit, onboard, enable and activate channel partners
• Develop and communicate partner-facing value propositions and content for Stampli, its products and solutions
• Conduct market research, partner surveys etc. to inform decisions and maximize ROI from Partner investments.
• Manage the development of online and in-person training content for partners, customers and field personnel, and deliver the training
• Support enablement requests including landing pages, collateral, customer/partner stories, and other activities
• Organize and deliver online and in-person Partner events
• Act as point person with our ERP partners to develop, manage and optimize co-marketing strategies and programs
• Build scalable, repeatable digital and live marketing programs that reach potential and existing customers and partners
• Collaborate with marketing and sales operations to develop the appropriate marketing metrics to effectively demonstrate the ROI of our partner and field marketing efforts

• 5+ years of channel and/or product marketing experience, specifically in B2B SaaS
• Experience with building and maintaining programs specific to VAR recruitment, activation, and enablement
• Experience with managing complex digital and real-world events
• Ability to manage Market Development Funds (MDF)
• A career path that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results
• Strategic thinker who can tactfully communicate clear priorities to sales and marketing partners and empower direct reports to focus on the most important projects
• Excellent verbal and written communication skills, with innate story telling ability
• Detail oriented and extremely organized
• Strong planner with a strategic mindset
• Self-starter with a can-do attitude
• Knowledge of VARs and their business models
• Knowledge of the ERP landscape a plus
• Knowledge of Finance in general — and Accounts Payable in particular — a BIG plus