Starter Customer Segment Senior Product Manager

You enjoy shaping the future of product innovation as a core leader, driving value for customers, guiding successful launches, and exceeding expectations. Join our dynamic team and make a meaningful impact by delivering high-quality products that resonate with clients.

As a Product Manager in Starter Customer Segment (serving the needs of 18-24 year olds), you are an integral part of the team that innovates new product offerings and leads the end-to-end product life cycle. As a core leader, you are responsible for acting as the voice of the customer and developing profitable products that provide customer value. Utilizing your deep understanding of how to get a product off the ground, you guide the successful launch of products, gather crucial feedback, and ensure top-tier client experiences. With a strong commitment to scalability, resiliency, and stability, you collaborate closely with cross-functional teams to deliver high-quality products that exceed customer expectations. In this role you will be supporting the products that serve Starter customer’s unique needs. You will be accountable for our #1 Objective & Key Results (OKR): Growing Market Share.  You will lead efforts to reimagine banking for Starters, including our digital experience and financial product offering. You will be responsible for both delivering near-term in-year results and building the strategy and foundational progress toward multi-year targets for our business serving millions of customers across the US.  This role will require you to build a deep understanding of customer needs and behaviors as well as influence and collaborate to drive outcomes across various functions, including digital product & design, financial product & enablement, strategy, finance, data & analytics, customer experience and marketing, and field support. 

Job Responsibilities

• Develop and own our strategy and priorities to drive growth with Starters and be accountable for market share growth results in the near and long term
• Develop growth strategies and drive execution on product and go-to-market initiatives, partnering across various teams on relevant business processes (e.g., prioritization, marketing intake, change management & operational readiness)
• Owns accountability for results of our strategic growth initiatives as general manager
• Manage our strategic growth initiative delivery roadmap and backlog of opportunities for discovery 
• Build the framework and operating model for aligning on and monitoring key success metrics on key initiatives
• Serve as the general manager and customer advocate on financial & digital product teams empowered to reimagine banking for Starters
• Embrace and exhibit segment team cultural values, adhering to risk & controls rules, policies, and regulations associated with product, pricing, risk & customer management.

Required qualifications, capabilities and skills

• 5+ years of experience or equivalent expertise in product management, strategy or general business management, ideally within financial services
• Proven ability to lead product and customer life-cycle activities including discovery, ideation, strategic development, requirements definition, and value management
• Strategic & analytical thinker with a passion for creativity and innovation as well as ability to have relentless focus on details and process
• Passion for driving impact by helping young adults on their journey toward greater independence
• Ability to work across functions and influence and collaborate across a highly matrixed organization
• Manage multiple initiatives in a fast-paced environment with multiple stakeholders; Navigate issues and ambiguity; Anticipate and proactively address senior management concerns
• Strong communication (written & oral), storytelling & presentation skills; experience collaborating with & leading various teams and influencing stakeholders
• Strong customer-centric mindset; understanding of customer engagement & end-to-end experience
• Bachelor’s degree or equivalent experience required

Preferred qualifications, capabilities and skills

• Demonstrated prior experience working in a highly matrixed, complex organization
• MBA or relevant graduate degree desired
• Prior experience within consumer retail or serving Gen Z