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Director, Head of Transformation Communications

About the Team  

Enterprise Services and Public Affairs (ESPA) seeks to enhance and protect the reputation of Citi, its businesses and the brand through direct and indirect communication with Citi's various stakeholders, including our colleagues. Corporate Communications is a nimble team in ESPA that covers a broad scope of responsibilities, including executive communications, public engagements, media relations and corporate reputation programs. The nature of the work provides a dynamic environment where members of the team serve as company spokespeople to media, drive engagement with colleagues and develop external and internal communications for a global workforce of more than 200,000 colleagues. Within Citi, the team works with many internal partners, including senior leadership, and regularly coordinates closely with other members of ESPA across the world.    

Citi has undertaken a firm-wide Transformation that will help to modernize and simplify our bank. The Director, Head of Transformation Communications is a key member of Citi’s Global Communications team within the ESPA organization, who will work specifically in support of Citi’s Chief Operating Office (COO), the team responsible for driving Citi’s Transformation. Reporting to the Managing Director, Head of Corporate Communications, the Director will be instrumental in delivering high-quality, strategic communications that will proactively engage colleagues on the Transformation’s key priorities and objectives, both within the COO and companywide. The Director will work to help set the communications strategy and develop and execute communications with compelling content and messaging that both aligns with broader company objectives and resonates with employees. In addition, the Director will lead a team of professionals and coordinate closely with Communications colleagues across Citi’s lines of business, functions and regions.

Primary Responsibilities 

  • Oversee internal and external communications focused the Transformation
  • Develop and lead a communications strategy that enhances and protects Citi’s profile and reputation and reflects its strategic priorities 
  • Develop and maintain strong working relationships with key media outlets 
  • Support functional leaders and partners in driving consistent messaging that has the right tone and information and is clear, conversational, and engaging
  • Develop creative communications tactics to break through and resonate with colleagues while also leveraging various communication channels
  • Mange and assist in the development and production of a variety of communications materials
  • Lead a team of professionals that support key areas of work 
  • Develop talent and manage performance of team to achieve a standard of excellence 
  • Work cross-functionally with many teams across Citi, including business lines and other functional areas  

Qualifications and Education 

  • 15+ years of relevant experience, 5+ years of managerial experience 
  • In-depth familiarity with both media relations and internal communications  
  • Experience pitching financial, business, technology, and industry publications 
  • Ability to synthesize complex concepts to create key messages that are consistent but tailored to various stakeholders 
  • Strong and prolific writing and editing skills 
  • Skills in planning, organizing, prioritizing, and executing simultaneous projects and activities 
  • Comfortable working in a fast-paced corporate environment with sensitive information 
  • Takes initiative, anticipates next steps and sets high standards in all he/she does 
  • Strong relationship management skills and experience working with stakeholders cross-functionally and globally 
  • Creative, thoughtful approach to work product and regularly brings forward new ideas 
  • Experience managing third-party agency relationships 
  • Persuasive when presenting to larger groups or in regular meetings, both internally and externally 
  • Exceptional attention to detail 
  • Integrity, maturity, dependability, and a positive professional attitude 

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Job Family Group:

Communications and External Relations

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Job Family:

Communications Management

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Time Type:

Full time

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Primary Location:

New York New York United States

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Primary Location Full Time Salary Range:

$170,000.00 - $300,000.00


In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

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Anticipated Posting Close Date:

Apr 02, 2025

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

View the "EEO is the Law" poster. View the EEO is the Law Supplement.

View the EEO Policy Statement.

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Average salary estimate

$235000 / YEARLY (est.)
min
max
$170000K
$300000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director, Head of Transformation Communications, Citi

Are you ready to lead the charge in a transformative environment? At Citi, we’re on the lookout for a talented Director, Head of Transformation Communications to join our Enterprise Services and Public Affairs (ESPA) team in New York. This dynamic role is all about enhancing and protecting Citi's reputation—both internally and externally. As a pivotal member of our Global Communications team, you’ll work directly with Citi’s Chief Operating Office to drive our firm's Transformation agenda forward. Your job will be to craft strategic communications that resonate with over 200,000 colleagues globally. With your flair for storytelling and a keen understanding of corporate messaging, you'll develop and implement comprehensive strategies that align with our company objectives. Whether it’s overseeing media relations, creating engaging communications materials, or inspiring your team of professionals, your insight will be key in helping Citi engage effectively with a diverse audience. We’re looking for someone with robust experience in media relations, a knack for synthesizing complex ideas into clear messages, and strong relationship management skills. Let's innovate together and make a positive impact that truly matters within Citi and beyond. If you’re driven by excellence and creativity, we can’t wait to see how you can elevate our communications strategy!

Frequently Asked Questions (FAQs) for Director, Head of Transformation Communications Role at Citi
What are the primary responsibilities of the Director, Head of Transformation Communications at Citi?

The Director, Head of Transformation Communications at Citi oversees both internal and external communications focusing on our Transformation efforts, develops comprehensive communication strategies, and crafts compelling messaging to effectively engage employees and stakeholders.

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What qualifications do I need to become the Director of Transformation Communications at Citi?

To qualify for the Director, Head of Transformation Communications role at Citi, candidates should have 15+ years of relevant experience, with at least 5 years in a managerial position, alongside strong writing and editing skills, and a deep familiarity with media relations.

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How does the Director, Head of Transformation Communications contribute to Citi's overall strategy?

The Director plays a vital role by setting the communications strategy to support Citi's Transformation. This involves aligning communication efforts with broader company objectives and ensuring messaging resonates with a global workforce.

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What type of projects will the Director, Head of Transformation Communications manage?

The Director will manage a variety of projects related to internal and external communications for the Transformation, including overseeing media relations and developing creative tactics that break through and engage our audiences consistently.

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What is the salary range for the Director, Head of Transformation Communications position at Citi?

The salary range for the Director, Head of Transformation Communications at Citi is between $170,000.00 - $300,000.00, which reflects the role's importance in driving transformation communications within one of the world’s leading financial institutions.

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Common Interview Questions for Director, Head of Transformation Communications
What experience do you have with developing communications strategies?

When answering, detail specific instances where you successfully devised and executed communications strategies that aligned with company objectives, highlighting measurable outcomes and your strategic approach.

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Can you describe a time when you managed a crisis communication?

Provide an example of a crisis you faced, outlining your thought process, the strategies you deployed, and the results achieved. Focus on your ability to remain calm under pressure and communicate effectively.

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How do you ensure your messages resonate with a diverse audience?

Explain your process for tailoring messages to different audience segments, emphasizing research, understanding audience needs, and incorporating feedback to refine your approach.

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How do you manage your team to achieve high performance standards?

Talk about your leadership style, focusing on how you develop talent, set clear expectations, foster collaboration, and provide feedback to ensure team members reach their full potential.

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What tools and channels do you find most effective for internal communications?

Discuss the various platforms and tools you have utilized for internal communications, such as newsletters, intranet, videos, or social media, and how you've chosen appropriate channels for different messages.

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How do you measure the success of your communications initiatives?

Share specific metrics or KPIs you use to evaluate communication effectiveness, including engagement rates, employee feedback, and media coverage, and demonstrate how you've applied those insights to improve strategies.

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How do you keep up with industry trends and changes in communications?

Explain your commitment to continuous learning, such as attending webinars, networking with industry professionals, and following relevant publications to stay updated on best practices and innovations.

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What is your approach to stakeholder engagement?

Describe your experience developing relationships with key stakeholders, emphasizing your strategies for maintaining open lines of communication and how you incorporate their perspectives into your work.

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How do you handle feedback, both positive and negative, from your team or stakeholders?

Discuss the importance of listening to feedback and your strategies for using it constructively to improve team dynamics while remaining open to personal growth through constructive criticism.

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What will you bring to Citi as the Director, Head of Transformation Communications?

Highlight your unique skills, qualifications, and experiences that set you apart, particularly those aligning with Citi’s values and mission, along with your ability to inspire innovation within the communications framework.

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Citi’s mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. Our core activities are safeguarding assets, lending money, making payments and accessing the capi...

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CULTURE VALUES
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
March 28, 2025

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