Director of Growth, Enterprise

The Director of Growth, Enterprise at Citizen is responsible for directing the enterprise roadmap, leading business development initiatives, fostering collaboration across teams, and ensuring product features align with customer needs. Additionally, they play a crucial role in account management and technical servicing to enhance customer satisfaction and retention.

To be considered for the Director of Growth, Enterprise role at Citizen, candidates should have a Bachelor’s Degree in a technical field or equivalent experience. A minimum of 7 years in total experience is required, with at least 2 years in enterprise software and another 2 years in sales or business development. Relevant experience in building 0-1 products and managing multi-month roadmaps is also crucial.

The Director of Growth, Enterprise contributes significantly to product development at Citizen by collaborating cross-functionally with design, engineering, marketing, and data science teams. They ensure that product specifications are detailed and that the roadmap is efficiently executed, enabling the company to launch innovative solutions that meet market demands.

As the Director of Growth, Enterprise at Citizen, you will lead a growing team of professionals. This role not only involves strategic oversight and mentorship but also requires guiding your team through the challenges of developing and refining enterprise products, ensuring they are equipped to achieve both personal and company growth.

The Director of Growth, Enterprise position at Citizen is expected to be based in major tech hubs, specifically in the New York Area, Los Angeles, or the San Francisco Bay. This location adaptability allows the role to leverage existing markets and their dynamics effectively.

To effectively identify growth opportunities, I analyze market trends, engage directly with customers to discern their requirements, and collaborate with cross-functional teams to leverage insights based on data analytics, ensuring our strategies align with customer needs.

In my previous role, I led the development of a multi-month roadmap where I prioritized key features based on customer feedback, business objectives, and market research. This structured approach allowed for timely product updates while keeping stakeholders informed along the way.

I believe in establishing regular check-ins and utilizing project management tools to maintain transparency. Encouraging team members to share updates and insights fosters a collaborative environment, eliminating silos and improving overall product development efficiency.

Customer engagement is vital; I actively participate in discussions to gather direct feedback. This engagement frequently informs my product decisions, allowing me to iterate quickly on features that resonate with users while understanding their pain points.

Building strong relationships requires trust and transparency. I focus on consistent communication, setting clear expectations, and delivering on promises, ensuring stakeholders feel valued and involved in the development process.

Mentorship for me is about fostering growth; I provide guidance while encouraging autonomy. I set clear goals for my team and offer constructive feedback, ensuring they have the tools and support to achieve both personal and professional milestones.

Key metrics include customer retention rates, Net Promoter Score (NPS), customer acquisition cost (CAC), and overall user engagement levels. These metrics collectively provide insights into product performance and areas for improvement, allowing for data-driven decision making.

I encountered a significant challenge in aligning multiple teams around a conflicting product vision. To tackle this, I organized workshops and brainstorming sessions to encourage input from all parties. This facilitated compromise and led to a more cohesive and impactful product strategy.

Prioritizing features involves a blend of customer feedback, business impact assessments, and resource availability. I utilize frameworks like the MoSCoW method to clearly define what Must have, Should have, Could have, and Won't have for each development cycle.

I regularly conduct market analysis by evaluating competitors, understanding emerging trends, and gathering feedback from customers. This thorough investigation allows me to position our product effectively and capitalize on market gaps.