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GTM Engineer (Sales Led)

About Clay

Clay is a creative tool for growth. Our mission is to help businesses grow  — without huge investments in tooling or manual labor. We’re already helping over 100,000 people grow their business with Clay. From local pizza shops to enterprises like Anthropic and Notion, our tool lets you instantly translate any idea that you have for growing your company into reality. We’re looking for sharp, low-ego people to help us turn every business's creative ideas into a reality.  Read this article to see why Clay is an amazing place to work and explore our wall of love to learn more about the product.

Why is Clay the best place to work in New York?

  • Customers love the product (100K+ users and growing)

  • We’re growing a lot (6x YoY last year, and 10x YoY the two years before that)

  • Incredible culture (our customers keep applying to work here)

  • In-person work (beautiful office space in Flatiron)

  • Well-resourced (raised a Series B expansion in January 2025 from investors like Sequoia and Meritech)

GTM Engineer @ Clay

We're hiring a Go-To-Market Engineer for our Sales-Led team! This role combines technical expertise with a passion for helping Enterprise customers unlock Clay's full potential through a high-touch, consultative approach.

Our current GTM Engineers have diverse backgrounds—we've got ex-civil engineers, growth leaders, software engineers, founders, marketers, and high school teachers on the team. All that is to say, they differ in experience, but they resemble our customers!

What You'll Do

  • Drive sales tech excellence: Serve as a trusted advisor, translating Clay’s capabilities into clear business value through consultative selling. You'll partner with mid-market scale-ups and enterprises to redefine how AI powers GTM strategy.

  • Lead technical discovery: Guide enterprise prospects through consultative sales discussions that demonstrate Clay's potential to transform their processes

  • Design custom solutions: Create proof-of-concept workflows and compelling tables that showcase how Clay solves specific enterprise challenges

  • Develop sales collateral: Build technical presentations and materials that effectively communicate Clay's value proposition to executive audiences

  • Influence product strategy: Translate enterprise requirements and customer feedback into actionable product improvements

What You'll Bring

  • 6+ years of GTM/Growth experience in at least one of the following:

    • GTM operations (RevOps, Marketing Ops, GTME, Solutions/Sales Engineering)

    • Sales with high trajectory (e.g., built a team, led a new function)

  • A consultative approach - you’re a great listener who can uncover needs, connect dots, and guide customers to creative solutions.

  • Exceptional presentation and communication skills for executive-level audiences

  • A strong technical foundation - you’re fluent in no-code tools (bonus if you’ve already built in Clay... and if you have, you should share what you've built!)

  • A love of teaching, building, or tinkering - maybe you write, host workshops, coach peers, or build side projects

Life @ Clay 

Based out of a central office on 19th Street in Manhattan's Flatiron District. We love the energy of in-person collaboration while also offering the flexibility to work from home when needed.

  • Competitive salary and role trajectory: Roles, responsibilities, and comp grow as we do.

  • Health insurance: Fully funded, high quality health, dental & vision coverage options. Options include a health plan that covers up to 70–80% of out-of-network therapy costs after a deductible is met.

  • Visa sponsorship: We get it - it's an arduous process, but we're not scared of it.

  • Paid time off: We expect team members to take at least 3 weeks fully-disconnected per year, with a flexible vacation policy beyond that.

  • Free food: Free meals in office every day and unlimited snacks.

  • Parental leave & fertility support: IVF fertility benefits, egg freezing, and 4 months of paid parental leave.

Learn more about Clay and what it’s like to work with us right here!

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Average salary estimate

$135000 / YEARLY (est.)
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$120000K
$150000K

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What You Should Know About GTM Engineer (Sales Led), Clay Labs

Looking for an exciting opportunity to make a significant impact at a fast-growing company? Clay, a pioneering creative tool for growth based in London, is on the lookout for a talented GTM Engineer (Sales Led). In this role, you’ll combine your technical expertise with a consultative approach to help enterprise customers unlock the full potential of Clay. Your mission? To drive sales tech excellence while partnering with mid-market scale-ups and large enterprises to redefine their go-to-market strategies using AI. You'll engage in technical discovery, design custom solutions, and develop impactful sales collateral that conveys the unique value of Clay. Plus, you'll have the chance to influence product strategy by translating customer needs into actionable improvements. We value diverse backgrounds and experiences—whether you've been a civil engineer, a founder, or a software engineer, your unique journey will resonate with our customers. At Clay, we cherish collaboration in our vibrant office in Flatiron, and we offer competitive salaries, comprehensive health benefits, and a supportive work-life balance, including generous paid time off and parental leave. Ready to combine creativity with technology? Join us in helping over 100,000 businesses grow with Clay!

Frequently Asked Questions (FAQs) for GTM Engineer (Sales Led) Role at Clay Labs
What are the key responsibilities for the GTM Engineer (Sales Led) position at Clay?

As a GTM Engineer (Sales Led) at Clay, you will drive sales tech excellence, serve as a trusted advisor in consultative selling, and lead technical discovery discussions. You'll design custom solutions to showcase Clay's capabilities, develop compelling sales collateral, and influence product strategy based on enterprise customer feedback.

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What qualifications are required for the GTM Engineer (Sales Led) role at Clay?

To qualify for the GTM Engineer (Sales Led) role at Clay, you should have over 6 years of GTM or Growth experience in roles like RevOps, Solutions Engineering, or Sales. A consultative approach, exceptional presentation skills for executive audiences, and a strong technical foundation in no-code tools are essential for success in this position.

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How does the GTM Engineer (Sales Led) role contribute to customer success at Clay?

The GTM Engineer (Sales Led) plays a vital role in customer success at Clay by translating the company’s offerings into business value. Through consultative sales discussions, you will help enterprise customers understand how Clay can transform their processes and tackle specific challenges, ensuring they maximize the potential of the platform.

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What work environment can a GTM Engineer (Sales Led) expect at Clay?

At Clay, the work environment is collaborative and vibrant, located in Manhattan's Flatiron District. They foster a culture of in-person collaboration while also offering flexibility for remote work, ensuring a healthy work-life balance for all employees.

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Are there opportunities for career advancement for the GTM Engineer (Sales Led) at Clay?

Yes, Clay offers competitive salaries and role trajectories that grow as the company expands. With ample opportunities to take on more responsibilities and advance within the organization, the GTM Engineer (Sales Led) can enjoy a fulfilling and progressive career.

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Common Interview Questions for GTM Engineer (Sales Led)
Can you describe your approach to consultative selling as a GTM Engineer?

Discuss how you actively listen to customer needs, identify their challenges, and connect them to the solutions you provide. Emphasize your ability to build relationships and tailor your pitch to each unique situation.

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How would you translate a technical product's features into business value for an enterprise client?

Focus on your method of simplifying technical jargon into relatable business benefits, highlighting how those features can impact revenue, efficiency, and competitive advantage for the client.

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What strategies do you use to lead a technical discovery session?

Mention your techniques for preparing targeted questions, understanding the client's current processes, and identifying areas where your product can create value. Also, discuss how you engage stakeholders to foster open dialogue.

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How do you handle objections from enterprise clients during the sales process?

Talk about your techniques for listening empathetically to concerns, validating them, and then addressing objections with data or case studies that demonstrate success with the product.

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What role does feedback play in your approach as a GTM Engineer?

Explain how you actively seek feedback from customers and internal teams to improve your understanding of market needs and enhance product offerings, demonstrating your commitment to growth and adaptability.

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How do you stay updated on industry trends to better assist your customers?

Share how you make it a priority to read industry publications, attend webinars, and network within the industry to gather insights that will empower you to advise clients effectively.

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Can you give an example of a successful project that required designing custom solutions?

Provide a brief case study of a project you worked on, outlining the problem, your approach to developing a solution, and the positive impact it had on the client’s operations, including any measurable results.

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What tools and technologies are you proficient in relevant to the GTM role?

List the technical tools and platforms you have experience with, especially no-code tools, and explain how these have enabled you to deliver value in previous roles or projects.

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How do you tailor your presentations for executive-level audiences?

Discuss your understanding of the unique challenges faced by executives, and emphasize your focus on delivering concise, value-driven presentations that highlight key metrics and strategic benefits relevant to their roles.

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What do you find most rewarding about being a GTM Engineer at Clay?

Talk about your passion for helping businesses succeed and the fulfillment you derive from being part of a collaborative team that drives real change and growth for clients through innovative solutions.

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Full-time, hybrid
DATE POSTED
April 17, 2025

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