Content & Social Media Manager

About CrunchbaseCrunchbase helps over 75 million people around the world connect with the companies and people that matter. Powered by best-in-class proprietary data, Crunchbase is democratizing access to opportunities so salespeople, entrepreneurs, investors, job seekers, and others can accelerate innovation for a better future. We’re proud to build intelligent products that shape how companies and people connect and enable them to communicate in a more meaningful way.We are committed to a positive, diverse, and inclusive culture by hiring for potential, focused on the inclusion of people who have different ways of thinking, different viewpoints, different backgrounds, and different skill sets. We value a transparent and open culture that positively impacts our teams and our products.Crunchbase has a remote-first approach, and is open to hiring in residents of these states:California, Colorado, Illinois, Florida, Georgia, Massachusetts, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Texas, Virginia, and WashingtonOur inclusive remote-first culture, generous PTO policies, competitive pay, and employee wellness benefits set us apart!Marketing at CrunchbaseAs a Content & Social Media Manager, you'll play a vital role in understanding our customers, market, and competition. This individual contributor role is perfect for someone who is an exceptional writer with a strong proclivity for social media content creation and strategy. In this role, you will be responsible for developing compelling, product-focused messaging, managing social media channels, and supporting the broader marketing strategy to drive lead generation and customer engagement.What You’ll Do:• Develop clear, concise, and persuasive long and short-form copy, including blog posts, landing pages, case studies, emails, ad copy, and more.• Collaborate with Product Marketing Managers and other cross-functional partners to ensure accurate representation of product features, benefits, and value propositions.• Edit and proofread content to ensure consistency in tone, style, and accuracy.• Work with the marketing team to develop content calendars that align with product roadmaps.• Research industry trends, competitor offerings, and customer pain points to inform content creation.• Own the social media content calendar, creating and executing social media strategies across platforms such as LinkedIn, X (Twitter), Instagram, TikTok and YouTube, with a focus on engaging key audiences through written and short-form video content.• Develop and schedule content that highlights product features, industry trends, customer success stories, and thought leadership.• Monitor and engage with social media communities, responding to inquiries and fostering relationships with key industry influencers.• Identify target audiences and tailor content to engage and expand our social media following.• Analyze social media performance metrics, using insights to refine strategies and optimize engagement.• Performs other related duties as assigned.What We’re Looking For:• Strong understanding of social media platforms and how to leverage them for B2B marketing.• Proven experience in developing go-to-market content, particularly in a B2B context• Strong analytical skills with the ability to translate insights into action.• Excellent communication and collaboration abilities.• Familiarity with digital marketing channels and buyer's journey concepts.• Creative thinker with a problem-solving mindset.• Ability to manage multiple projects simultaneously in a fast-paced environment.• Proficient with Google Office Suite and other marketing software tools• Bachelor’s degree in Marketing, Business, or a related field, preferred.• 3+ years of experience in B2B marketing, with a strong emphasis on copywriting and social media managementPhysical Requirements:• Prolonged periods of sitting at a desk and working on a computer.• Some travel required 15% of the time.You may also be entitled to receive equity and benefits.Salary Range$93,000—$110,000 USDWhat Crunchbase Offers:• Competitive salary and equity• Remote first policy• Generous Reimbursement policy for learning and development activities• Monthly fitness / mental health stipend• 14 weeks of fully-paid time off for new parents• Flexible Paid Time Off (PTO)• Volunteering Paid Time Off• Incredible medical, vision and dental benefits for employees and their families• 401(k) and Roth plans, and free annual financial adviser check-in• Monthly internet stipend• Work from home allowance to purchase furniture for your work from home space• Matching charity contributions for our Townhall awards• A team of creative, transparent entrepreneurs driven to accomplish our missionAt Crunchbase, we value team members who are passionate and enthusiastic about what we're building here. We believe there is no "perfect" candidate, and want to encourage applying even if all the requirements listed aren’t met. If you're passionate about Crunchbase and looking to learn and grow, then we look forward to reviewing your application!Crunchbase does not discriminate on the basis of race, creed, color, ethnicity, national origin, religion, sex, sexual orientation, gender expression, age, height, weight, veteran status, military obligations, or marital status. We will consider for employment qualified applicants with arrest and conviction records. Every day our team is honored to work with entrepreneurs and innovators from every corner of the globe, and we aim to build a team that reflects the diversity of our customers. Each individual at Crunchbase brings their own perspectives, work experiences, lifestyles, and cultures with them, and we believe that a more diverse team creates more innovative products, provides a better service to its customers, and helps us all grow and learn as individuals.