About Us:
We are The Beauty Tech Group (TBTG), a global leader in beauty technology, dedicated to revolutionising the way consumers experience beauty and skincare. Our portfolio includes some of the most innovative brands in beauty tech, delivering cutting-edge devices that empower individuals to achieve professional-level results at home. As pioneers in the beauty technology space, we are home to multiple brands, including Tria and ZIIP, two industry-leading names that have redefined beauty device innovation.
As we continue to disrupt the beauty market with innovations, category expansion and expert service, we are building a team to drive our growth over the coming years from our Headquarters in Cheshire, England.
About the Team:
The influencer marketing team is the growth engine of CurrentBody and works at the intersection of influencer marketing and partnerships. The team is responsible for discovering and managing talent of all sizes and across all platforms to drive traffic, awareness and sales through campaign activations.
About the Role:
We are seeking an Influencer Marketing Manager who is passionate about beauty tech and is results-oriented to support our APAC territories. In this role, you will be responsible for developing and executing a data-driven influencer marketing strategy that enhances brand visibility, engagement, and sales across multiple channels. We’re looking for a candidate with proven experience working towards specific KPIs, including campaign performance metrics, influencer engagement rates and revenue growth.
• Formulate and implement a high-impact influencer marketing strategy across multiple territories that aligns with The Beauty Tech Group’s focus on driving brand awareness and sales growth.
• Lead end-to-end influencer campaigns, ensuring all activities are aligned with business objectives and driving measurable results.
• Define KPIs and targets for each campaign, regularly monitoring performance.
• Analyse campaign performance data including engagement rates, conversion rates, and overall ROI to derive actionable insights.
• Establish and maintain strong relationships with key influencers and content creators to drive collaboration and ensure brand alignment.
• Manage influencer budgets effectively, negotiating contracts to maximise ROI while ensuring impactful campaign execution.
• Stay updated on industry trends, competitor activities, and emerging platforms to refine influencer marketing strategies.
• Plan and execute influencer events, product launches, ensuring each event is designed to achieve specific business targets and drive engagement.
Candidate Requirements:
• Strong background in influencer marketing across APAC territories, with a proven track record of managing and scaling successful campaigns within the beauty, wellness, or tech industries.
• Languages skills in Japanese and Korean preferred, both written and verbal. Any other languages are an advantage.
• Experience in overseeing campaign budgets, ensuring cost-effectiveness, and maximising impact.
• Demonstrated success in developing and executing influencer strategies that drive brand awareness, engagement, and sales.
• Experience in managing team members, with a focus on fostering a high-performance culture.
• Strong analytical skills with experience in tracking and reporting campaign performance metrics.
• Innovative thinker with the ability to develop creative and effective campaign strategies.
• Excellent communication skills, capable of crafting compelling pitches and building strong influencer relationships.
• Strong project management abilities, with a track record of managing multiple campaigns and deadlines.
Some of our Benefits:
Competitive Salary
Staff Discount
Supported Studies
EAP Scheme
4 days in office, every Wednesday from home
On-site subsidised gym
Free Parking
Regular Social Events
Cycle to work scheme
Subsidised travel from Manchester
What happens next?
Our talent acquisition team will be in touch if you’re successful so keep an eye on your emails. We’ll arrange a short call to learn more about you, as well as answer any questions you have. If it feels like we’re a good match, we’ll share you CV with the hiring manager to review. Our interview process is tailored to each role but typically you can expect a two-stage interview process;
1st stage – An informal 30-minute video call with the hiring team to discuss your skills and relevant experience. This is a great opportunity to find out more about the role and to ask any questions you may have.
2nd Stage – A one-hour interview where you can expect competency questions. In most cases this is held in person.
As an inclusive employer please do let us know if you require any reasonable adjustments.
Equal Opportunities
At CurrentBody, we are committed to creating a diverse and inclusive environment, where all our employees have equal access to opportunities. We strongly encourage applications from all backgrounds, which will be considered regardless of race, colour, religion or belief, gender expression, sexual orientation, national origin, pregnancy and maternity, disability, or age.
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At The Beauty Tech Group, we're excited to introduce the role of Influencer Marketing Manager - APAC! If you have a passion for beauty tech and a knack for driving impactful campaigns, then this is your chance to shine! Our team thrives on collaboration and creativity, managing a myriad of influencer partnerships that help elevate our innovative beauty brands, including Tria and ZIIP. In this role, you’ll be tasked with crafting a dynamic influencer marketing strategy tailored for the diverse APAC markets. You will lead end-to-end campaigns, driving measurable results by setting clear KPIs and analyzing performance data to refine strategies. Your excellent relationship management skills will shine as you connect with influencers and content creators to foster collaboration that aligns with our brand. With a focus on enhancing brand visibility, engagement, and sales, you'll also oversee budgets to maximize our ROI. If you're someone who thrives on being an analytical thinker with a creative twist, and you possess a strong background in influencer marketing within the beauty or tech sectors, we’d love to have you on board. Join us at this exciting moment, and let’s revolutionize the beauty experience together!
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