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Health & Wellness - Category Manager - job 1 of 2

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Position Summary

We have an exciting opportunity for a Health & Wellness - Category Manager in our Front Store Hispanic Strategy business unit at CVS Health for beauty categories. CVS Hispanic Strategy formats are designed to build loyalty and be relevant to the community. As the Hispanic population in the United States grows, CVS Health has taken a multi-pronged approach to better meet the needs of this specific customer population.  As a Category Manager, you will be a critical contributor to the categories, their respective P&Ls and responsible for leading the Hispanic merchandising activity and strategy on a national scale.  You will be accountable in attaining budgeted sales, margin, and winning market share within the business.  This role will be directly involved with driving pricing, product, display, reporting, and go-to-market strategy.

     

CVS Health is the nation's premier health innovation company with a purpose of helping people on their path to better health. CVS is pioneering a bold new approach to total health by making quality care more affordable, accessible, simple, and seamless. We're reinventing our front store to be the front door to healthcare. For millions of Americans, that journey begins with one of our 8,000+ retail stores, and our goal is to help each of our customers take that next step in their self-care journey. To achieve this goal, we are looking for creative merchandising leaders who pushes boundaries, for the consumer and for the business.  

Drive Business Results - 50%

  • Achieves revenue and margin goals by accomplishing market share growth. Manages all profit and loss targets to include sales, contribution of margin, inventory turns, GMROI and DOS
  • Leverages data, insights, and analytics to influence stakeholders and makes recommendations as appropriate.
  • Vendor management, collaborates and negotiates with manufacturers and vendors ensuring strategies achieve in-year sales and margin goals to promote long-term success and partnership.
  • Drives sales thru unique programs in our banners.
  • P&L management of assigned beauty categories and forecasting.
     

Cross-Functional Stakeholder Relationship Building - 35%

  • Embraces organizational improvement initiatives, acting as a change agent with one’s own team and peers and partners.
  • Collaborate across entire organization to ensure store on shelf availability execution of the #1 item in the front store, at key holidays.
  • Establishes and enforces policies and procedures that promote ethical behavior, compliance, and best practices.
  • Cross-Functional Collaboration: Facilitates collaboration between different departments to promote a cohesive and integrated approach to achieving organizational goals.
  • Drives change agility in self, team, and network.
  • Measures retention and key performance indicator results on an ongoing basis and provides recurring readout to senior leadership in partnership with cross functional business leads.
  • Leverages a results-oriented mindset, using metrics to monitor improvements.
  • Develops and manages a standardized set of views that are used to internally monitor macro-level trends and key drivers of each.
  • Influences at all levels – up to and including cross-functional SVPs. 
  • Develops and cultivates collaborative teams within support areas of Marketing, Legal, Digital, Inventory, Pricing, Promotion, Finance, Store Brands, Store Design, Supply Chain, and Store Operations.
  • Maintains a supplier relationship for JBP yearly planning, new item reviews and negotiations.
     

Strategic Planning - 15%

  • Fosters and shape innovation by bringing ideas to market in an agile way, while balancing growth potential against financial risk for the broader team to expand product assortment beyond our unique banners.
  • Drives the team to deliver best-in-class merchandising experiences across in-store channel for beauty categories and programs with high Hispanic penetration, including leading negotiations with all suppliers.
  • Develops growth and oversee category strategies rooted in an understanding of the customer and trends.
  • Follows appropriate timelines and accountabilities for items, empowering the team to drive action steps to completion.
  • Leverages thought partners (Senior leaders, corporate partners, peers, team, etc.) as needed to create and revisit the strategy.
  • Navigates ambiguity and change to achieve goals despite potential obstacles.
  • Follows up on strategic initiatives and KPI performance.
  • Drives assortment decisions through planograms and features.
  • Drives promotional activity strategy, slotting, forecasting and negotiations.
     

Essential Qualifications and Functions: 

The successful candidate will have a strong work ethic, be a self-starter, and able to be highly productive in a dynamic, collaborative environment. The ideal candidate will have the following knowledge / skill / ability:

  • 5+ years of total merchandising experience
  • 5+ years’ experience negotiating contracts with vendors in similar business models.
  • 5+ years’ experience leading cross-functional teams and initiatives with a high degree of complexity
  • 5+ years developing strategies to mobilize the business to achieve goals and outcomes using innovative solutions.
  • 5+ years influencing with and without authority.
  • 5+ years leveraging data to support strategic plans and return on investment.
  • 5+ years’ experience working with a team to prioritize work based on skills, needs, timelines, etc.
  • 5+ years’ experience engaging and inspiring a cross-functional team to reach optimal business outcomes together.
  • Highly responsible and accountable for building strong business value.
  • Consistently leads by example and contributes to overall team success through a positive mindset and resiliency.
  • Expertise leveraging MS Office Suite, including advanced Excel and PowerPoint capabilities.
  • Extensive knowledge of retail business operations, including front store merchandising
  • Proven track record of the ability to work collaboratively with internal and external business partners to deliver ROI from effective targeting and communication strategies. 
  • Regular and reliable attendance during normal working hours, as established by the leader.
  • Any additional tasks as directed by supervisor or manager.
  • Bachelor’s degree, OR equivalent experience
  • Travel requirements – up to 20% travel expected.
     

Skilled In:

  • Strong executive presence and business acumen
  • Superior ability to influence without authority and build relationships quickly.
  • Excellent verbal and written communication skills, including presenting to large audiences and senior leaders.
  • Balancing, coordinating, and executing multiple competing priorities across multiple stakeholders.
  • Delegation and assignment of responsibilities within a project to appropriate stakeholders
  • Influencing without authority to align multiple stakeholders to a common goal and hold teams accountable for delivering results.
  • Framing complex problems and developing solutions that address multiple interests with minimal guidance or direction.
  • Identifying risk and mitigation strategies to ensure success.
  • Using critical thinking and strategy to balance multiple stakeholders needs (e.g. patient, customer, executives, business owners, enterprise)
  • Demonstrating strong attention to detail and follow through with commitments.
     

Ability to:

  • Pivot priorities quickly to adapt to and meet changing business needs.
  • Exhibit/model professional behaviors that are consistent with collaborating with senior leadership and that demonstrate a strong bias for inclusion, collaboration, building trust, driving for and delivering results as well as supporting innovation and change.
  • Continuously accept feedback and where appropriate, create thoughtful recommendations to adapt governance strategy, involving appropriate stakeholders where needed for alignment.
  • Deliver high quality professional communications, presentations, responses, and analyses on a wide range of requests by working quickly, independently and with minimal direction.
  • Communicate clearly to small and large groups internally and externally to lead complex projects to completion.
  • Collaborate cross functionally with leaders and colleagues’ enterprise wide to solution, implement, and drive results, including execution support where required.
  • Plan, develop, and execute short- and long-term goals.
     

Key Responsibilities

  • Leverage insights and data to ensure that CVS is and continues to be ahead of the market in Beauty, Health and Wellness for our customers.
  • Monitor operational opportunities and communicate with team on ideas for improvement of shrink, sales, and expenses
  • Close collaboration with key internal stakeholders, cross-functional teams, and suppliers
  • Superior financial acumen
  • Achieve Market Share growth developing Annual Category Business Plans 1-3-5 years out by developing and implementing category strategic plans i.e., weekly, seasonal and annual merchandising programs to deliver industry leading results
  • Drive the product review and planning process initiating and executing marketing plans for weekly, seasonal marketing programs maintaining positive trade relations and developing strategic alliances
  • Responsible for promotional strategy and planning
  • Key support in the budgeting and forecasting process
  • Manage assortment across store and digital channels
  • Prepare high quality materials to support presentations to senior leadership and other internal groups


Education

  • Bachelor’s degree, OR equivalent experience

Anticipated Weekly Hours

40

Time Type

Full time

Pay Range

The typical pay range for this role is:

$60,300.00 - $145,860.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

  • Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.

  • No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.

  • Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

We anticipate the application window for this opening will close on: 04/26/2025

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

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What You Should Know About Health & Wellness - Category Manager, CVS Health

CVS Health is looking for a talented Health & Wellness - Category Manager to join our Front Store Hispanic Strategy team in Plantation, FL. This is an exhilarating opportunity to drive growth and innovation within the beauty category, directly impacting the Hispanic community as this demographic expands in the U.S. As a Category Manager, you will manage P&L responsibilities, lead merchandising strategies, and collaborate closely with vendors. Your role will involve driving pricing and product strategies while ensuring our shelves are stocked with the most relevant items for our customers. We aim to build loyalty and relevance in our community by delivering exceptional shopping experiences. If you thrive in a dynamic environment and enjoy using data and insights to influence decision-making, this role could be a perfect match for you. You will leverage cross-functional relationships to monitor performance and create strategies that resonate with our customers, all while pushing boundaries and fostering an inclusive environment. Join us at CVS Health where your contributions will not only impact our business but also help millions of Americans on their journey to better health.

Frequently Asked Questions (FAQs) for Health & Wellness - Category Manager Role at CVS Health
What are the key responsibilities of a Health & Wellness - Category Manager at CVS Health?

As a Health & Wellness - Category Manager at CVS Health, you will oversee P&L management for beauty categories, driving market share growth and revenue. Your responsibilities include managing vendor relationships, developing strategic merchandising activities, and leveraging data analytics to inform pricing and product decisions that appeal to our Hispanic customer demographic. You'll work collaboratively with cross-functional teams to execute strategies that enhance customer experiences in-store and online.

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What qualifications are needed for the Health & Wellness - Category Manager position at CVS Health?

To be considered for the Health & Wellness - Category Manager role at CVS Health, candidates should have a minimum of 5 years of merchandising experience, particularly in retail environments. Proven experience in vendor negotiations, P&L management, and leading cross-functional teams is essential. A Bachelor’s degree or equivalent experience is required, alongside strong analytical skills, the ability to influence stakeholders, and excellent communication capabilities.

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How does the Health & Wellness - Category Manager contribute to CVS Health’s mission?

The Health & Wellness - Category Manager plays a vital role in CVS Health’s mission by ensuring that our beauty category offerings are tailored to meet the needs of our Hispanic customers. By developing strategic merchandising plans that resonate with this community, the manager helps to enhance customer loyalty and promote better health outcomes. This position directly influences how CVS Health engages with millions of consumers, aligning business goals with community health needs.

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What skills are essential for succeeding as a Health & Wellness - Category Manager at CVS Health?

Success as a Health & Wellness - Category Manager at CVS Health relies on a combination of analytical skills, strong business acumen, and the ability to lead and inspire diverse teams. Key skills include proficiency in data analysis to drive decision-making, negotiation skills for vendor management, and a strategic mindset for developing impactful merchandising plans. Additionally, exceptional communication is necessary to effectively collaborate across various departments and engage stakeholders at all levels.

Join Rise to see the full answer
What is the pay range for the Health & Wellness - Category Manager position at CVS Health?

The pay range for a Health & Wellness - Category Manager at CVS Health is typically between $60,300.00 and $145,860.00 per year. This range reflects the base salary for all positions within this job grade, and actual salaries may vary based on experience, education, and other relevant factors. Additionally, this role is eligible for bonuses and other incentives, emphasizing our commitment to rewarding outstanding performance.

Join Rise to see the full answer
Common Interview Questions for Health & Wellness - Category Manager
Can you describe your experience with P&L management as a Category Manager?

Discuss your previous experience in managing profit and loss statements, demonstrating your understanding of financial metrics like sales contribution and margin management. Highlight specific examples where you successfully improved profitability through strategic merchandising decisions.

Join Rise to see the full answer
How do you leverage data to inform your merchandising strategies?

Talk about specific analytical tools and methodologies you’ve employed to gather insights about customer behavior and sales performance. Explain how these data-driven insights helped you adjust your merchandising strategies for better outcomes.

Join Rise to see the full answer
What strategies have you used to negotiate with vendors in a retail setting?

Share your approach to vendor negotiations, highlighting the importance of building strong relationships and finding win-win solutions. Provide examples of successful negotiations that resulted in enhanced product selection or more favorable pricing.

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How do you ensure cross-functional collaboration within your team?

Explain your approach to fostering a collaborative environment, emphasizing the importance of regular communication and building rapport among team members. Share strategies or tools you use to ensure all stakeholders are aligned on goals.

Join Rise to see the full answer
Describe a time when you had to pivot your merchandising strategy due to market changes.

Provide a concrete example of a situation where market trends shifted, requiring you to adapt your merchandising strategy. Discuss the steps you took and the results of your actions to showcase your agility and problem-solving abilities.

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What do you believe sets CVS Health apart in the health and wellness industry?

Articulate your understanding of CVS Health’s mission and values, including how the company prioritizes customer health and convenience. Share how you see the role of a Category Manager contributing to achieving these industry-leading standards.

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What has been your biggest challenge as a Category Manager, and how did you overcome it?

Reflect on a specific challenge you faced in your previous roles and describe your problem-solving process. Emphasize the support of your team and what you learned from the experience to convey maturity and resilience.

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How do you approach developing category strategies for a diverse consumer base?

Discuss how you research and understand the different needs and preferences of a diverse consumer base. Highlight your experience in tailoring product offerings to meet those varied needs, particularly in the context of the Hispanic community.

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How do you measure the success of your merchandising initiatives?

Explain the metrics and KPIs you utilize to assess the effectiveness of your merchandising strategies. Outline the process of gathering feedback, analyzing results, and making necessary adjustments for continuous improvement.

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What role does innovation play in your approach to category management?

Discuss how you prioritize innovation to stay ahead in the market. Provide examples of innovative strategies or products you have implemented in the past that led to successful outcomes for the category.

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Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)

We help people with their health wherever and whenever they need us. And we do it with heart. Because our passion is our purpose: Bringing our heart to every moment of your health™.

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DATE POSTED
April 23, 2025

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