Manager, Retention Marketing, DashPass

DoorDash is seeking a highly motivated and experienced Manager of Retention Marketing to join our growing team. As the Manager of Retention Marketing for our DashPass program, you will play a critical role in developing and implementing strategies to retain and engage our valued members. We are looking for a creative and data-driven individual with a passion for customer retention and a proven track record of success in developing and executing retention campaigns. If you thrive in a fast-paced and dynamic environment and have a strong background in marketing and customer retention, we want to hear from you!Develop and implement retention strategies: The Manager of Retention Marketing will be responsible for creating and executing strategies to retain and engage members of the DashPass program. This includes identifying areas for improvement and implementing tactics to increase member retention.Analyze data and trends: This role requires a data-driven individual who can analyze customer data and trends to identify opportunities for retention and engagement. The Manager of Retention Marketing will use this information to inform their strategies and make data-backed decisions.Manage retention campaigns: The Manager of Retention Marketing will be responsible for overseeing the development and execution of retention campaigns. This includes creating campaign briefs, coordinating with cross-functional teams, and monitoring campaign performance.Collaborate with cross-functional teams: This role will involve working closely with teams such as product, customer service, and data analytics to ensure a cohesive and effective approach to customer retention. The Manager of Retention Marketing will need to effectively communicate and collaborate with these teams to achieve shared goals.Monitor and report on retention metrics: The Manager of Retention Marketing will be responsible for tracking and reporting on key retention metrics such as churn rate, member engagement, and customer lifetime value. They will use this data to evaluate the success of retention strategies and make recommendations for improvement.Stay informed on industry trends: It is important for the Manager of Retention Marketing to stay up-to-date on industry trends and best practices in customer retention. This will allow them to continuously improve and innovate in their role.Train and mentor team members: As a manager, this individual will be responsible for training and mentoring their team members. This includes providing guidance, feedback, and support to help team members grow and succeed in their roles.Budget management: The Manager of Retention Marketing will be responsible for managing the budget allocated for retention efforts. This includes identifying cost-effective strategies and ensuring that campaigns are implemented within budget.Develop and maintain relationships with external partners: This role may involveDoorDash is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.