Sales Representative - Boston

As a Sales Representative at Downeast Cider, your primary responsibilities will include driving sales and brand awareness through relationship building, executing account visits, achieving quarterly sales goals, and growing the brand presence among both new and existing accounts. You’ll also be involved in merchandising opportunities and monitoring product quality while maintaining communication with wholesaler representatives.

To be a successful Sales Representative at Downeast Cider, candidates should possess excellent communication skills, a passion for craft cider, and experience in providing superior customer service. Being a self-starter with strong organizational and time management skills is vital, along with a valid driver’s license and residence in the Greater Boston area.

At Downeast Cider, we invest in your success with a comprehensive onboarding program that includes regular ride-alongs with managers and teammates. You’ll also benefit from ongoing sales excellence training and have opportunities for promotions, ensuring you receive the support needed to thrive in your role as a Sales Representative.

Working as a Sales Representative at Downeast Cider offers various growth opportunities, especially as the brand aims to become the #1 hard cider in the US. With ongoing training, mentoring, and a defined path to promotion, there are plenty of avenues for career advancement within our expanding team.

Employees at Downeast Cider enjoy a wealth of benefits, including unlimited paid time off, a variable compensation plan that can reach up to 40% of base salary, health and dental insurance, a 401k plan with company matching, and a cider allowance! We prioritize the well-being and development of our Sales Representatives.

Building relationships with new retail partners requires establishing trust and understanding their needs. Start with thorough research on their business, initiate warm conversations, and ensure to follow-up regularly. Listening actively and demonstrating how Downeast Cider can add value to their operations is key.

To meet sales goals at Downeast Cider, you should employ a combination of effective account management, relationship nurturing, and strategic prospecting. Set clear targets for each quarter, leverage CRM tools to track progress, and adjust your approach based on results and feedback from retail partners.

In discussing a challenging sale, be sure to highlight your ability to identify obstacles, adapt techniques, and ultimately persuade the client. Emphasize the importance of understanding their concerns and working collaboratively to address them, showcasing your problem-solving skills.

Share personal experiences that sparked your love for craft cider, mentioning any prior knowledge or hands-on experience. Express alignment with Downeast Cider's mission, highlighting how the company’s values resonate with your own enthusiasm for quality products and community engagement.

Effective prioritization in sales involves distinguishing urgent tasks from long-term goals. Use tools like to-do lists or CRM systems to organize your day around meetings with retail partners while also allocating time to follow up on leads and reporting. Consistency and evaluation of your progress are vital.

To uphold quality standards during account visits, ensure you stay knowledgeable about all product specifications and how they align with customer expectations. Conduct regular spot checks, ask for feedback from partners, and monitor stock freshness to proactively address any quality concerns.

Discuss any previous experience with CRM software and its positive impacts—like tracking interactions, managing timelines, and maintaining customer relationships. Emphasize how it helps you stay organized and allows for detailed reporting of your sales activities, keeping you accountable and efficient.

Handling unproductive promotional situations involves clear communication with the partner to identify roadblocks. Work collaboratively to develop solutions, whether it’s through additional training, adjusting strategies, or providing further marketing support to improve compliance and engagement.

Teamwork in sales is crucial as it fosters collaboration and sharing of best practices. Highlight how working closely with colleagues and wholesaler representatives can enhance sales strategies and drive performance, ensuring that everyone feels supported and integrated into the brand's success.

Emphasize your passion for craft cider, relevant experience, and your alignment with Downeast Cider's mission. Discuss how your values, skills, and eagerness to contribute to a growing brand make you an ideal candidate, reflecting on what excites you about working for the company.