Sr Sales Trainer, FOLIO

The Sr Sales Trainer at EBSCO is responsible for developing and delivering training programs for FOLIO and related products. This includes creating training materials such as PDFs and videos, updating content to ensure it's current, and collaborating with sales and product management teams to identify training needs. The role also involves maintaining the FOLIO Sales demo tenants and assisting in customer-facing demos.

Candidates applying for the Sr Sales Trainer role at EBSCO should have at least 7 years of proven sales success, alongside 4 years of experience in library workflows and 3 years in training delivery. Strong communication and presentation skills, along with the ability to multitask, are essential for success in this role.

Yes, the Sr Sales Trainer at EBSCO may be required to travel 10-20% of the time. This could involve attending in-person training sessions, conferences, or other meetings as part of your responsibilities in empowering the global sales team.

EBSCO offers a flexible and balanced work environment, with many employees embracing remote work models. As a Sr Sales Trainer, you will be part of a collaborative team that values innovation, diverse perspectives, and professional development, ensuring you have the resources you need to succeed.

The Sr Sales Trainer directly impacts EBSCO's mission by empowering the sales team with the training and tools they need to effectively communicate the value of FOLIO products. Through your training, you will help maximize the research experience for end-users globally, contributing to EBSCO's goal of transforming lives with reliable information.

When developing training materials, I focus on understanding the audience's needs by gathering feedback from sales teams and product updates. I employ various formats such as videos, PDFs, and interactive sessions to cater to different learning styles, ensuring the training is engaging and impactful.

In a fast-paced environment, I prioritize continuous communication with the product management and sales teams. I establish a routine for regular updates and set reminders to review materials based on product launches or changes, ensuring that sales staff always have access to the latest information.

One successful training session involved a role-play exercise where sales staff practiced pitching FOLIO products under various scenarios, such as different customer needs. By incorporating interactive elements and real-life case studies, the session resulted in measurable improvements in sales staff confidence and effectiveness in the field.

For remote training, I use a combination of video conferencing tools and collaborative platforms to foster engagement. I incorporate breakout sessions for interactive discussions and utilize polls and feedback forms throughout the training to encourage participation and gauge understanding.

I assess training effectiveness by implementing pre-and post-training assessments to measure knowledge gain. Additionally, I gather feedback from participants to understand their perspectives on the training and track changes in sales performance metrics after the training sessions to evaluate overall impact.

Throughout my career, I have worked with diverse teams across various locations and cultures. I prioritize inclusivity in my training material and adapt my communication style to accommodate different backgrounds and experiences, fostering an environment where all voices are heard.

My approach includes regular audits of the demo tenants to ensure they are up-to-date and functioning correctly. I collaborate closely with hosting, implementation, and SaaS director teams to streamline processes for updates and promptly address any issues that arise.

I utilize project management tools to track progress on various training initiatives and prioritize tasks based on deadlines and urgency. Clear communication with stakeholders helps ensure alignment, and I delegate responsibilities where appropriate to manage workloads effectively.

Feedback plays a critical role in my training development process. I actively solicit feedback from participants and their managers to understand the strengths and weaknesses of my training programs, allowing me to refine content and delivery methods continuously.

I stay updated with the latest trends in sales training by actively participating in professional organizations, attending industry conferences, and engaging in online forums. Additionally, I subscribe to relevant publications and follow thought leaders in the sales training space to gain insights and new ideas.