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Events Marketing Manager

About Bazaarvoice
At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content, at an unprecedented scale. This content achieves global reach by leveraging our extensive and ever-expanding retail, social & search syndication network. And we make it easy for brands & retailers to gain valuable business insights from real-time consumer feedback with intuitive tools and dashboards. The result is smarter shopping: loyal customers, increased sales, and improved products.

The problem we are trying to solve : Brands and retailers struggle to make real connections with consumers. It's a challenge to deliver trustworthy and inspiring content in the moments that matter most during the discovery and purchase cycle. The result? Time and money spent on content that doesn't attract new consumers, convert them, or earn their long-term loyalty.

Our brand promise : closing the gap between brands and consumers.

Founded in 2005, Bazaarvoice is headquartered in Austin, Texas with offices in North America, Europe, Asia and Australia.

It’s official: Bazaarvoice is a Great Place to Work in the US , Australia and the UK!

The Events Marketing Manager will lead the strategy and execution of our global events program — focused on driving brand awareness, pipeline creation, and account engagement. The right candidate will exhibit a strong command of event management (hosted and third-party) and an understanding of how events contribute to a holistic growth marketing strategy.
They will work in close partnership with our marketing, product marketing, sales, and client success teams to develop an event strategy in support of our business priorities and report results to stakeholders. This role is part of the Global Growth Marketing team and reports to the Head of Growth Marketing.

Responsibilities:

    • Lead event strategy and execution that showcases our leadership position in the market
    • Help achieve business goals by creating events that will drive account engagement and pipeline, and build the brand
    • Create memorable, meaningful event experiences that leave a lasting impact
    • Manage priorities, develop effective processes, and partner with leaders across all levels to drive cross-functional event initiatives
    • Develop and present monthly and quarterly event marketing analytics reports and provide thoughtful recommendations based on data-backed insights and qualitative feedback
    • Collaborate with team members to design integrated programs (pre-event, at-event, and post-event support activities) and calls to action
    • Partner with the field teams to drive enthusiasm and engagement for events program and maintain a regular feedback loop
    • Track event budgets and complete successful events within budget
    • Manage all event logistics from vendor selection and contract negotiation to event experience design and registration oversight
    • Infuse best practices, insights, and optimization strategies into all programs
    • Continue to strengthen, mature and elevate our event strategy

Experience:

    • 5+ years experience of event marketing experience
    • Strong desire to learn and grow
    • Strong organizational and project management skills, as well as attention to detail
    • Excellent written and verbal communication skills
    • Comfortable working with senior leadership
    • Self-starter, able to independently move projects forward, prioritize tasks, and meet deadlines
    • Analytical and reporting skills
    • Demonstrated ability to collaborate with cross-functional teams and with external partners
    • Experience in SaaS/B2B/high-tech a plus
    • Knowledge of lead flow process and familiarity with tools like Marketo, Salesforce
    • Experience using events and communication tools (registration tools, virtual event platforms, Microsoft Teams, etc)
#LI-MM1

Why join Bazaarvoice?
Customer is key
We see our own success through our customers’ outcomes.
We approach every situation with a customer first mindset.

Transparency & Integrity Builds Trust
We believe in the power of authentic feedback because it’s in our DNA.
We do the right thing when faced with hard choices. Transparency and trust accelerate our collective performance.

Passionate Pursuit of Performance
Our energy is contagious, because we hire for passion, drive & curiosity.
We love what we do, and because we’re laser focused on our mission.

Innovation over Imitation
We seek to innovate as we are not content with the status quo.
We embrace agility and experimentation as an advantage.

Stronger Together
We bring our whole selves to the mission and find value in diverse perspectives.
We champion what’s best for Bazaarvoice before individuals or teams.
As a stronger company we build a stronger community.

Commitment to diversity and inclusion
Bazaarvoice provides equal employment opportunities (EEO) to all team members and applicants according to their experience, talent, and qualifications for the job without regard to race, color, national origin, religion, age, disability, sex (including pregnancy, gender stereotyping, and marital status), sexual orientation, gender identity, genetic information, military/veteran status, or any other category protected by federal, state, or local law in every location in which the company has facilities. Bazaarvoice believes that diversity and an inclusive company culture are key drivers of creativity, innovation and performance. Furthermore, a diverse workforce and the maintenance of an atmosphere that welcomes versatile perspectives will enhance our ability to fulfill our vision of creating the world’s smartest network of consumers, brands, and retailers.

Our mission is to build smarter shopper experiences across the entire customer journey. Whether it’s getting your user-generated content program started on day one or expanding global multichannel strategies, we’re here to be a true strategic part...

54 jobs
FUNDING
TEAM SIZE
DATE POSTED
August 15, 2022

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