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Account Director, Market Access - job 2 of 2

Company Description

EVERSANA INTOUCH® is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients. 

We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers. 

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need. 

And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success. 

Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH TTC, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International. 

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.  We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.   

Job Description

What does an Account Director, Market Access do?  

  • Provides leadership in developing and leading strategic and tactical marketing plans for clients focused on engaging both traditional market access stakeholders (health plans, pharmacy benefit management companies, integrated delivery networks) as well as HCP/patient initiatives which address access and reimbursement considerations. 
  • Counsels clients on effective payer marketing strategy based on research, data, best practices, and knowledge of key market access dynamics and considerations.   
  • Ultimately accountable to the senior level client, provides advice and maintains relationships addressing concerns or needs and develops additional opportunities. 
  • Provides clients with research, analytical metrics and strategic insight to develop and present effective market access solutions. 
  • Oversees and leads the development of implementation of project plans. 
  • Oversees the delivery and financial impact on budget, target goals and objectives with the client.  
  • Researches, develops, and collaborates with other Account Directors, EVERSANA INTOUCH departments and agency partners to continuously develop the integrated solutions offering from EVERSANA INTOUCH. 

Qualifications

What are we looking for?  

  • Approximately 8-12 years of related experience: market access client service, agency and pharmaceutical experience required 
  • Expertise in market access marketing including a strong understanding of all phases of the commercialization lifecycle from pre-launch through loss of exclusivity  
  • Bachelor’s degree or equivalent education plus professional experience required 
  • Ability to conceptualize innovative solutions which align to core Brand and Market Access strategic imperatives  
  • Strategic skill and strong business acumen 
  • Digital, media and technology marketing experience a huge plus  
  • Proven leadership and mentoring skills (guiding a large team and multiple clients) 
  • Demonstrated track record of business development results from strong client relationships  
  • Proven negotiation skills 
  • Ability to collaborate effectively at all levels and functions internally within EVERSANA INTOUCH and externally with clients and agency partners 
  • Demonstrated problem solving skills 
  • Strong written presentation and verbal communication skills 
  • Excellent interpersonal skills 
  • Some travel may be required  

Additional Information

OUR CULTURAL BELIEFS:

Patient Minded I act with the patient’s best interest in mind.

Client Delight I own every client experience and its impact on results.

Take Action I am empowered and empower others to act now.

Grow Talent I own my development and invest in the development of others. 

Win Together I passionately connect with anyone, anywhere, anytime to achieve results.

Communication Matters I speak up to create transparent, thoughtful and timely dialogue.

Embrace Diversity I create an environment of awareness and respect.

Always Innovate I am bold and creative in everything I do.

EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated salary range for this position is $101,000 - $150,700 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). EVERSANA reserves the right to modify this base salary range at any time. 

Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at [email protected].

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Average salary estimate

$125850 / YEARLY (est.)
min
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$101000K
$150700K

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What You Should Know About Account Director, Market Access, EVERSANA

As the Account Director for Market Access at EVERSANA INTOUCH in New York, NY, you will be at the forefront of developing innovative marketing strategies that connect our clients with the healthcare ecosystem. Your role is pivotal in leading the charge on projects that engage health plans, pharmacy benefit managers, and integrated delivery networks. At EVERSANA INTOUCH, we pride ourselves on the ability to counsel our clients on effective payer marketing strategies grounded in solid data and insights into market access dynamics. Your leadership will be essential in maintaining senior client relationships while overseeing the development and implementation of impactful project plans. With your deep knowledge of the commercialization lifecycle, you will guide clients through pre-launch strategies all the way through to market exclusivity transitions. In this spirited environment, you'll collaborate with other Account Directors and departments, ensuring a comprehensive offering that empowers clients to achieve their goals. We're seeking someone with extensive experience in market access client service and a proven track record of business development along with strong leadership skills. If you thrive in a setting that values inclusivity and innovation, and you have a passion for making healthcare more accessible, this is the opportunity for you. Join us in making a meaningful difference in patients' lives by harnessing your skills in a collaborative team committed to excellence.

Frequently Asked Questions (FAQs) for Account Director, Market Access Role at EVERSANA
What responsibilities does the Account Director, Market Access at EVERSANA INTOUCH have?

The Account Director, Market Access at EVERSANA INTOUCH is responsible for leading strategic and tactical marketing plans for clients, engaging with traditional market access stakeholders. This role involves counseling clients on effective payer marketing strategies informed by research and best practices, maintaining senior-level client relationships, and providing analytical insights for market access solutions.

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What qualifications are needed for the Account Director, Market Access position at EVERSANA INTOUCH?

To qualify for the Account Director, Market Access role at EVERSANA INTOUCH, candidates typically need around 8-12 years of related experience, particularly in market access client service within agency and pharmaceutical sectors. A Bachelor’s degree or equivalent education and professional experience is required, alongside proven leadership skills and a strong understanding of the commercialization lifecycle.

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What kind of experience is preferred for the Account Director, Market Access at EVERSANA INTOUCH?

Candidates for the Account Director, Market Access position at EVERSANA INTOUCH should have substantial experience in market access marketing, especially from pre-launch through loss of exclusivity phases. Familiarity with digital media and technology marketing is considered a significant advantage, alongside demonstrated business development results from robust client relationships.

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How does EVERSANA INTOUCH support diversity and inclusion for the Account Director, Market Access role?

EVERSANA INTOUCH is committed to fostering a diverse and inclusive environment for all employees, including those in the Account Director, Market Access role. The agency values different backgrounds and experiences as key drivers to success, ensuring that every team member's perspective helps shape the company's culture and solutions.

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What is the salary range for the Account Director, Market Access position at EVERSANA INTOUCH?

The anticipated salary range for the Account Director, Market Access position at EVERSANA INTOUCH is between $101,000 and $150,700, which is determined based on the candidate's relevant experience, qualifications, and location. This is an important detail for prospective candidates to keep in mind during the application process.

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Common Interview Questions for Account Director, Market Access
Can you describe your experience with market access strategies as an Account Director?

When answering this question, focus on specific strategies you've implemented, emphasizing your understanding of market dynamics and the outcomes achieved. You might also want to mention how you collaborated with other stakeholders and integrated research into your strategies.

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How do you maintain relationships with senior clients in a market access role?

Discuss your proactive communication style and how you regularly engage with clients to understand their evolving needs. Provide examples of how you've addressed concerns effectively while identifying new opportunities for collaboration.

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What analytical tools do you use to guide market access initiatives?

Detail the analytical tools and metrics you utilize to drive decision-making and strategy. Mention specific outcomes your analyses have influenced, showcasing your critical thinking and data-driven approach.

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How do you approach team leadership as an Account Director?

Share your leadership philosophy and techniques, such as fostering collaboration, mentoring, and celebrating team successes. Highlight instances where your leadership directly led to improved results and morale.

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What market access challenges have you faced, and how did you overcome them?

Provide concrete examples of challenges, how you responded to them, and the solutions that emerged from your insights. Showcase your problem-solving skills and ability to adapt to changing circumstances.

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How do you ensure that your marketing strategies align with client objectives?

Explain your approach to aligning marketing strategies with client goals, including consultation, regular feedback loops, and performance metrics that track progress and adapt strategies as necessary.

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Can you give an example of a successful market access project you've led?

Present a detailed case study, specifying the project’s objectives, your role, the strategies you employed, and the results achieved. Highlight team collaboration and the impact on client satisfaction.

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What role does digital marketing play in market access today?

Discuss the importance of digital marketing in reaching stakeholders and how you've successfully implemented digital strategies in past roles. Share insights on how digital tools can enhance market access initiatives.

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How do you handle difficult conversations with clients regarding their expectations?

Talk about your communication strategies when navigating tough discussions, emphasizing your approach to transparency, problem-solving, and maintaining a constructive dialogue that leads to productive outcomes.

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What skills do you believe are essential for success as an Account Director in market access?

Identify key skills such as leadership, critical thinking, negotiation, and strong communication. Provide examples of how you have effectively applied these skills to achieve results in your previous roles.

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ServiceNow is seeking a Solution Sales Executive to elevate CRM solutions for higher education while championing digital transformation.

A Vision to Advance Life Sciences Services “Sana” is latin for healthy. So naturally, when service leaders – spanning the patient experience to global channel distribution – combined into one powerful platform, we became EVERSANA. Together, we w...

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DATE POSTED
March 18, 2025

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