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Director, Strategic Planning

Company Description

EVERSANA INTOUCH® is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients. 

We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers. 

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need. 

And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success. 

Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH TTC, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International. 

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.  We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.   

Job Description

What Does a Director, Strategic Planning Do?

Acting as the voice of the customer at EVERSANA INTOUCH, the Planning Director is a strategic leader-practitioner for assigned brands. 

This person is collaborative to the core and may struggle to resist the pull of an empty whiteboard. Unfazed by ambiguity, they can cut through the noise to get to the root of the issue. The Planning Director is an expert excavator when it comes to research, with a penchant for distilling data to the simplest insights. The ideal candidate understands the art + science of planning with a distinct preference of leading with data and logic first. 

Ultimately, this person will influence and challenge clients and internal teams to bring about change. They will be persistent in their persuasion and passionate in their approach to inspire client and internal teams to great work.  

Core Responsibilities: 

  • Work side-by-side with account and creative partners to crystallize client needs and business opportunities 
  • Utilize powerful analytical skills to rapidly synthesize large quantities of information, bring forward critical observations and insights, and ensure that strategic conclusions and opportunities are grounded in data for every stage of the problem-solving process 
  • Translate findings into insights to fuel strategic communication and great creative 
  • Answer key questions about how the customer behaves across all channels and how brands play a meaningful, influential role in their journey 
  • Establish solid relationships with cross-functional subject matter experts and glean deep understanding of their roles and contributions to bring a depth of rich expertise to strategic recommendations 
  • Develop and articulate strategies that inspire innovative work, including brand strategies; patient, caregiver and HCP journeys; comprehensive multichannel plans and ad hoc assignments 
  • Establish self as a planning subject matter expert in the eyes of internal counterparts and clients – an expert in pharma, assigned brands, audiences, landscape and category trends 
  • Connect digital to all aspects of business to drive growth opportunities 
  • Have well-formed opinions to help guide multi-discipline teams regarding data-driven marketing, mobile, social and general marketing trends that influence client work 
  • Shepherd strategies and behavior insights through all stages of development to creative output 
  • Lead workshops, both internal and/or client-facing, taking the lead in designing, facilitating and moderating to achieve client goals 
  • Balance multiple simultaneous projects and assignments 
  • Exercise sound judgment 
  • Rally all teams and effectively lead, influence, and negotiate across different disciplines to drive an focused agenda and achieve desired outcomes 

Qualifications

What Are We Looking For?

  • Extensive experience within the Pharmaceutical or Healthcare industry; pharma advertising agency experience is required
  • Minimum of 8 years of experience in planning, strategic planning and related communications experience; advertising agency experience is a huge plus 
  • An entrepreneur 
  • Deep understanding of digital channels and knowledge of the various roles and contributions of other strategic disciplines such as CRM and social media  
  • Proven ability to think creatively; evidence of success in developing digital multichannel strategies for brands and delivering them to market 
  • Strong digital and analytical capabilities a must 
  • Storyteller and persuasive presenter 
  • Thinker and doer – a highly collaborative whiteboarder who believes a plan is only as good as its execution 
  • Ability to manage up, down and across with influence versus positional power 
  • Comfortable in both independent and team working scenarios 
  • Humble, hard worker with insatiable curiosity and commitment to ongoing learning and team success. Sense of humor strongly preferred 

Additional Information

OUR CULTURAL BELIEFS:

Patient Minded I act with the patient’s best interest in mind.

Client Delight I own every client experience and its impact on results.

Take Action I am empowered and empower others to act now.

Grow Talent I own my development and invest in the development of others. 

Win Together I passionately connect with anyone, anywhere, anytime to achieve results.

Communication Matters I speak up to create transparent, thoughtful and timely dialogue.

Embrace Diversity I create an environment of awareness and respect.

Always Innovate I am bold and creative in everything I do.

EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated salary range for this position is $119,000 - $176,000 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). More information about EVERSANA’s benefits package can be found at eversana.com/careers. EVERSANA reserves the right to modify this base salary range and benefits at any time.

Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at [email protected].

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Average salary estimate

$147500 / YEARLY (est.)
min
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$119000K
$176000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director, Strategic Planning, EVERSANA

Join EVERSANA INTOUCH as the Director of Strategic Planning in Chicago, IL, where you'll be at the forefront of innovation in the healthcare and life sciences sectors. In this dynamic role, you will be the voice of the customer, driving insightful strategies that connect brands with consumers, healthcare professionals, and payers. Your collaborative spirit will shine as you work alongside account and creative teams, ensuring that our clients' needs are fully understood. With a knack for analyzing vast amounts of data, you'll distill complex information into actionable insights, helping guide the strategic direction of campaigns and initiatives. Your expertise in both the art and science of planning will enable you to influence and inspire teams to produce exceptional work. At EVERSANA INTOUCH, we value diverse perspectives and prioritize patient outcomes, and as the Planning Director, you'll play a vital role in fostering these core values across our organization. If you're a passionate leader with a creative mindset and a strong analytical skillset, we would love for you to bring your talents to our team and help us shape the future of healthcare marketing.

Frequently Asked Questions (FAQs) for Director, Strategic Planning Role at EVERSANA
What are the main responsibilities of the Director, Strategic Planning at EVERSANA INTOUCH?

The Director of Strategic Planning at EVERSANA INTOUCH is responsible for acting as a strategic leader for assigned brands, collaborating closely with account and creative partners to articulate client needs and opportunities. This role involves synthesizing large data sets to form critical insights, developing strategic communications and multichannel plans, and fostering solid relationships within cross-functional teams. The Planning Director is crucial in guiding teams through the research process and influencing innovation through data-driven strategies.

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What qualifications are needed for the Director, Strategic Planning position at EVERSANA INTOUCH?

Candidates for the Director, Strategic Planning role at EVERSANA INTOUCH should have extensive experience in the pharmaceutical or healthcare industry, with a minimum of 8 years in strategic planning and related communications. A strong background in advertising agencies is preferred. Ideal candidates will possess deep knowledge of digital channels, creative thinking, and persuasive presentation skills, alongside a commitment to collaboration and ongoing learning.

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How does the Director, Strategic Planning contribute to client success at EVERSANA INTOUCH?

The Director, Strategic Planning at EVERSANA INTOUCH plays a vital role in client success by developing and articulating strategies grounded in data. This position involves gaining insights into customer behavior and translating findings into actionable communication strategies that yield impactful creative work. By influencing internal teams and client partners alike, the Planning Director fosters innovation and ensures that client objectives are not just met but exceeded.

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What cultural beliefs does EVERSANA INTOUCH prioritize for the Director of Strategic Planning role?

At EVERSANA INTOUCH, cultural beliefs such as putting patients first, delighting clients, embracing diversity, and nurturing talent are paramount. The Director, Strategic Planning must embody these values and lead by example, ensuring that all team members connect with these principles to foster a culture of inclusive collaboration, innovative thinking, and transparency in communication.

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What does a typical day look like for a Director, Strategic Planning at EVERSANA INTOUCH?

A typical day for the Director, Strategic Planning at EVERSANA INTOUCH includes collaborating with account and creative teams, engaging in workshops, leading brainstorming sessions, conducting research to gather insights, and developing strategic marketing plans. The role also involves analyzing data trends, presenting key findings to stakeholders, and managing multiple projects simultaneously to ensure alignment with client goals and company objectives.

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Common Interview Questions for Director, Strategic Planning
What strategies do you use to translate data into actionable insights for clients?

In interviews, focus on your analytical approach, emphasizing how you synthesize data from various sources to identify trends and insights that align with client objectives. Discuss a specific example of when your analysis led to a successful strategy, showcasing your ability to turn complex data into clear communication.

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How do you handle ambiguous situations when developing strategic plans?

Highlight your problem-solving skills and adaptability. Describe a situation where you overcame ambiguity by conducting thorough research or leveraging team brainstorming sessions to clarify objectives and create a structured plan that addressed client needs effectively.

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What is your experience in leading cross-functional teams?

Share your experience with managing or influencing teams across different departments. Explain how you encourage collaboration, ensure open communication, and create an environment where team members feel valued for their contributions, ultimately steering the team toward achieving common goals.

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Can you provide an example of a successful multi-channel campaign you have spearheaded?

Prepare to walk through a campaign you've led, describing your role in the planning and execution stages. Focus on how you integrated different channels—like digital, social media, and traditional marketing—to deliver impactful results, highlighting specific metrics or feedback that demonstrate success.

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How do you keep yourself updated on trends in the pharmaceutical and healthcare industries?

Emphasize your commitment to continuous learning. Discuss various resources you follow, such as industry publications, webinars, and conferences, and illustrate how you've previously applied new trends or insights gained from this research to enhance your strategic planning process.

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What is your method for developing relationships with clients?

Mention the importance of active listening and empathy in understanding client needs. Share a personal strategy for fostering genuine relationships, such as regular check-ins, transparent communication, and consistently delivering value through insights or innovative solutions that meet client expectations.

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Describe a situation where your strategic recommendation faced resistance. How did you handle it?

Talk about a specific instance where your proposal was challenged. Highlight your ability to listen to concerns, provide data-backed arguments, and engage in constructive dialogue, eventually leading to a compromise or reevaluating aspects of your strategy that satisfied both parties.

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How do you measure the success of a strategic plan post-implementation?

Discuss the tools and metrics you use to assess success, such as KPIs and client feedback. Explain how you set benchmarks prior to implementation and utilize analytics to review campaign performance, using this data to adapt and refine future strategic initiatives.

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What do you believe is the most significant challenge facing the healthcare marketing industry today?

Be prepared to discuss challenges such as regulatory changes, evolving patient expectations, or technological advancements. Provide thoughtful insights into how these factors affect strategic planning and share examples of how you've adapted to these challenges in past roles.

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Why do you want to work as a Director of Strategic Planning at EVERSANA INTOUCH?

Express your passion for improving patient lives and your admiration for EVERSANA INTOUCH's innovative approach in the healthcare space. Highlight how the company's values and mission resonate with you and how you believe your skills and experience align with their needs for the Director of Strategic Planning role.

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A Vision to Advance Life Sciences Services “Sana” is latin for healthy. So naturally, when service leaders – spanning the patient experience to global channel distribution – combined into one powerful platform, we became EVERSANA. Together, we w...

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Full-time, on-site
DATE POSTED
March 18, 2025

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