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Senior Associate, Lifecycle & Retention Marketing (Remote)

ezCater is the most trusted provider of corporate food solutions and is purpose-built for business. ezCater's corporate food platform and flexible, scalable food solutions allow organizations to centralize and track their food spend, and fulfill everything from daily employee meals to client meetings and company all-hands. ezCater backs this up with business-grade, best-in-class, customer service... and an unmatched nationwide footprint. We're backed by top investors including Insight, Iconiq, Lightspeed, GIC, SoftBank, and Quadrille. We’re looking for a Senior Associate, Lifecycle and Retention marketing to help us drive growth from existing customers. The role will be joining at a pivotal time to impact and drive change as we look to grow our customer retention programs to the next level. We’re looking for a marketer who can create impactful and personalized experiences through email, and expand our capabilities to include push notifications, SMS, and direct mail. You’ll be a key player on our growth marketing retention team wearing multiple hats and partnering across product marketing, brand marketing, marketing ops and analytics teams to implement programs. What You'll Do: Partner closely with retention marketing team (two marketing managers and director of marketing) on all customer retention goals and priorities Develop and execute campaigns for multi-channel customers journeys in Iterable (email, SMS, push, direct mail, media) that drive retention at different stages of the customer journey Partner closely with cross functional teams (creative/ brand, product, marketing operations, customer support) to learn customer insights to inform briefs and strategies Develop the strategy and execution of one-off campaign calendar and socialize performance across the organization Own insights and campaign development for our refer a friend program, including building a roadmap of tests to drive referrals and conversions from leads Maintain a testing and optimization roadmap throughout the customer lifecycle, continually finding the best ways to engage customers and bring them back to site Report on campaign insights to understand business impact and inform future channel optimization partnering closely with marketing analytics What You Have : Have 3-5 years of lifecycle, retention, and/or customer marketing experience Be an expert at managing multiple campaigns in Iterable or another CRM/marketing automation platform with a deep understanding of segmentation, targeting and campaign building Be well-versed in key CRM metrics to support and recommend innovative marketing strategies Think critically about customer audiences: understand what motivates users and how multiple messages and channels impact the customer journey Have a bias for action and experimentation - you’ll be building the roadmap of our testing and campaign optimization strategies Have a strong history of project management and ability prioritize work autonomously Be able to to identify and create data-driven improvements across our CRM Have ability to influence and partner cross-functionally to solve customer pain points Be willing to adapt to changing business and/or customer needs The national cash compensation range for this role is $70,000 - $95,000* • Please note: Final offer amounts are determined by multiple factors, including prior experience, expertise and region & may vary from the amount above. This range does not represent additional compensation benefits (such as equity, 401K or medical, dental or vision insurance). ezCater does not sponsor applicants for work visas or legal permanent residence. What You’ll Get from Us: You’ll get a terrifically compelling opportunity, in an environment of radical transparency, open access to all the data, and collaborative colleagues at every level of our organization. You’ll also get sane working hours and great flexibility around work/life balance. Have people in your life – of any age – who always, often, or sometimes need your help? We make room for that. Have a bad thing or a good thing happen to you? We make room for that, too. Oh, and you’ll get all this: Market salary, stock options that you’ll help make worth a lot, the usual holidays, all-you-can-eat vacation, 401K with ezCater match, health/dental/FSA, long-term disability insurance, remote-hybrid work from our awesome Boston or Denver offices OR your home OR a mixture of both home and office (you choose!), a tremendous amount of responsibility and autonomy, wicked awesome co-workers, cupcakes (and many more goodies) when you’re in one of our offices, and knowing that you helped get this rocket ship to the moon. ezCater is an equal opportunity employer. We embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status. At the same time, we do not employ jerks, even brilliant ones. For information on how ezCater collects and uses job applicants' personal information, please visit our Job Applicant Privacy Policy. • LI-Remote #BI-Remote • J-18808-Ljbffr
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CEO of ezCater
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Stefania Nappi Mallett
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ezCater is the most trusted provider of corporate food solutions and is purpose-built for business. ezCater's corporate food platform and flexible, scalable food solutions allow organizations to centralize and track their food spend, and fulfill e...

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Full-time, remote
DATE POSTED
June 26, 2024

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