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Director of Product Management, Booking Platform

About Fora

Fora is the modern travel agency, redefining what it means to be a travel advisor in today’s world. We’re a next-generation platform that provides a comprehensive, business-in-a-box solution—combining cutting-edge technology, personalized training, a vibrant community, and exclusive industry partnerships—all designed to empower anyone with a passion for travel to turn that passion into a thriving business. Whether you're a travel enthusiast or an experienced professional, Fora equips you with everything needed to launch and scale a successful travel advisory business, making it the ultimate way to align work with your lifestyle.

At the heart of Fora is our mission: to enable 100,000 entrepreneurs to transform their love for travel into a fulfilling full-time or part-time career, offering unparalleled flexibility, autonomy, and support. We believe that everyone, from seasoned travel professionals to first-time entrepreneurs, can build a career that’s both profitable and aligned with their passions.

Our platform combines innovative technology with the human touch, offering:

  • Best-in-class training programs to help agents develop expert knowledge, no matter their starting point.
  • A powerful suite of tools for booking, client management, and marketing, ensuring agents can focus on delivering exceptional travel experiences.
  • Access to an engaged community of fellow advisors, fostering collaboration, support, and shared learning.
  • Exclusive partnerships with top travel brands, providing access to competitive rates, perks, and experiences that elevate advisors’ offerings.

Since our founding in 2021 by experienced travel entrepreneurs Henley Vazquez, Jake Peters, and Evan Frank, Fora has experienced rapid growth, expanding to a team of 70+ full-time employees based in downtown New York City. We are proud to be backed by an incredible group of investors, including Forerunner Ventures, Insight Partners, and Heartcore Capital, whose support underscores our commitment to building a platform that not only revolutionizes the travel industry but also creates meaningful opportunities for individuals everywhere.

Fora is a mission-driven company that believes in the power of entrepreneurship, community, and passion. As we continue to grow, we are looking for more talented and like-minded individuals to join our team - people who are excited about transforming the travel space and helping us scale our vision globally.

About The Role

We are looking for a Director of Product Management, Booking Platform to join our growing Product Development team. At Fora, “Product Development” refers to our cross-functional teams of Product Management, Design, Product Ops, and Engineering who are responsible for creating and evolving our platform and products. 


Product Managers at Fora use their exceptional experience in the craft of customer understanding, prioritization, roadmapping, alignment, etc. to create solutions that drive business outcomes and customer delight. You will play a leadership role in the end-to-end process from concept to execution, working cross-functionally with your partners in Product Design, Engineering, and Product Ops. As an early Product Management hire and explicit leader at a time of rapid company growth, you will play a key role in shaping what our product and product processes will look like for years to come.


At Fora, Directors explicitly own and drive some of the most important products, systems, and teams in the company, and the Booking Platform is at the heart of our Advisor Portal with significant daily transaction volume.  The focus of this role is about building and improving team outcomes rather than solely working on individual features.  In addition, this Director role will also take on a general business leadership role (similar to a GM), working on strategy, financial performance, external partner relations and operations for the Booking Platform as a whole.

Key Responsibilities

  • Lead with deep understanding: 
    • You will establish and drive a posture and practice of understanding customer problems deeply – not just reacting to customer requests or crafting screens based on abstract requirements. 
    • We have to understand customers well enough to create solutions they could not have thought of themselves.
  • Create new products from conception to launch: 
    • You are comfortable with the entire Product Development process from research and conception, to design and prototyping, to pixel perfect implementation, handoff and QA. 
    • You ensure that your teams always explore alternatives based on creative thinking and concrete evaluation criteria before aligning on a particular approach or solution. 
  • Remove ambiguity and drive decisions: 
    • You are adept at framing problems and challenges based on evidence and decision criteria to remove ambiguity and reduce risk.
    • You will ground our product development work, strategically and tactically, in clear articulation of concrete outcomes, hypotheses and assumptions, and evidence.
    • Driving decisions and aligning colleagues around them are your bread and butter.
  • Drive quality, consistency, and accessibility: 
    • All that really matters is getting great products into the world and to make positive change for customers. 
    • You will sweat the details and care as much about the adoption and use of the product that goes live as you do about the in-process requirements, schedules, and ceremonies. 
  • Collaborate exceptionally:
    • Work collaboratively with peers in Product Design, Product Ops, Engineering and across Fora. 
    • Demonstrate compelling and confident storytelling that surfaces assumptions and difficult decisions but also aligns and galvanizes stakeholders around solutions.
  • Drive overall business performance for the Booking Platform
    • Drive financial performance for the Booking Platform, including growing bookable inventory, commissions, and total booking volume.
    • Interface externally with the travel industry, travel tech, etc. and act as a representative of Fora with partners
    • Develop a strong point of view and vision for how people should be booking hotels, cruises, etc.
  • Grow an amazingly effective team:
    • Hire, support, and develop a team of Product Managers to do the best work of their careers.
    • Assess the strengths and opportunities of the team based on objective criteria and help them to meet their full potential and the high bar Fora sets for our products.

Requirements

  • 8+ years of product management experience, preferably in a startup or growth-stage company.
  • Demonstrated success building and leading teams of Product Managers (and Product Designers) as an executive owner.
  • Experience making products for both B2B and Consumer-facing products or significant experience in at least one.
  • Excited about the prospect of creating 0-1 products quickly and iterating on existing products.
  • Approach product management with an eye on practicality and business impact rather than just building and deploying. 
  • Comfortable working with partial data or input.
  • Ability to communicate your ideas well to colleagues and stakeholders as well as an ability to speak fluently with our advisors to secure product feedback.
  • Strong ability to create easy-to-use products to accomplish complex tasks. 
  • Fondness for identifying and addressing uncertain issues and converting them into well-defined objectives.
  • An eye for visually appealing and meticulously crafted UX, paying close attention to details.
  • Interested in working in-person in NYC in our amazing office in Tribeca/Fidi with convenient transportation and to-die-for NYC views.

Compensation

Compensation range for this role can vary widely depending on experience, and for this role an indicative range is $190-$225k + equity. Other benefits include:

  • Unlimited vacation
  • Health Insurance (including an option completely covered by Fora HQ)
  • Dental & Vision Insurance
  • ClassPass Membership
  • 401k plan
  • Commuter Benefits
  • Supplemental Life Insurance
  • Stock Options

This role is based in our beautiful New York City office (Tribeca/Fidi) with lots of natural light and great views. 

Our Values

We’re forging our own path

Fora has always been about driving change within the industry. We’re not interested in maintaining the status quo. 

We’re stronger together

Community is our cornerstone and collective power is our strength. We believe we can all go further when we operate together, using our combined leverage to unlock better opportunities and outcomes for our advisors, partners, and travelers.

We believe in technology

We believe technology is an answer to some of the most fundamental challenges the travel industry faces. We believe advancements in AI, bold investments in our platforms, and a world-class data infrastructure will transform the work of our advisors and our partners, while creating better travel experiences for travelers.

We’re here to serve

We operate in service of our community and believe that when they’re empowered to focus on what they do best, we all win. It’s why we relentlessly advocate for our advisors and prioritize their best interest every step of the way.

We mean business

Fora is equal parts fun, meaningful work and serious travel business. We’re unlocking opportunities for thousands of travel entrepreneurs, delivering a stream of high-quality guests at scale for our partners, and providing a superior travel experience for our travelers. It’s a better equation for the future of our industry.

--

WORK AUTHORIZATION

You must have authorization to work in the United States. Fora is unable to assist applicants with obtaining work authorization.

EQUAL OPPORTUNITY

Fora is committed to an equitable hiring process and an inclusive work environment. BIPOC and traditionally underrepresented candidates are strongly encouraged to apply. We will not discriminate and will take action to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity, gender expression or any other characteristic protected by law.

Average salary estimate

$207500 / YEARLY (est.)
min
max
$190000K
$225000K

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What You Should Know About Director of Product Management, Booking Platform , Fora Travel

As the Director of Product Management for our Booking Platform at Fora, you'll play a pivotal role in reshaping how travelers connect with amazing experiences. We're a modern travel agency based in New York City, and our mission is to empower entrepreneurs with the tools they need to create impactful travel businesses. In this dynamic position, you’ll lead a talented team committed to building innovative solutions that not only meet customer needs but also anticipate what they didn't even know they wanted. Your role extends beyond just product oversight; you'll be instrumental in guiding cross-functional teams from conceptualization to launch, ensuring our product aligns with our strategic vision. Collaboration is key, and you'll partner closely with departments such as engineering and design, ensuring we create not just great products but market-leading ones that elevate the travel industry. Your insights will drive the performance of the Booking Platform, focusing on both the strategy and customer experience. By leveraging data and understanding market trends, you will shape the future of how travel bookings are managed. Whether it's coaching your team or developing strategic partnerships with key industry players, your leadership will have a lasting impact on Fora as we continue our rapid growth. Join us, and let’s redefine travel together in a meaningful, profitable way!

Frequently Asked Questions (FAQs) for Director of Product Management, Booking Platform Role at Fora Travel
What qualifications are required to become a Director of Product Management at Fora?

To become a Director of Product Management at Fora, candidates should have at least 8 years of product management experience, ideally within a startup or growth-stage company. Proven success in building and leading teams of Product Managers or Product Designers is essential, as is experience with both B2B and consumer-facing products. Candidates should also be excited about product innovation and capable of navigating partial data effectively.

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What is the role of a Director of Product Management at Fora?

The role of a Director of Product Management at Fora involves leading product development for the Booking Platform, from concept through execution. This entails collaborating with cross-functional teams, understanding customer needs deeply, and ensuring high-quality products are delivered that align with both user expectations and business goals.

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How does Fora's culture impact the Director of Product Management role?

Fora's culture emphasizes community, innovation, and service, which significantly influences the Director of Product Management role. You'll be expected to embody these values as you lead teams, guide strategic decisions, and build products that not only solve customer problems but also enhance the overall travel experience.

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What can you expect in terms of compensation as a Director of Product Management at Fora?

As a Director of Product Management at Fora, compensation ranges from $190,000 to $225,000, alongside equity options. The package includes unlimited vacation, health insurance, and many additional benefits, reflecting Fora's commitment to employee well-being and work-life balance.

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What is the significance of understanding customers as a Director of Product Management at Fora?

At Fora, deeply understanding customer needs is crucial for the Director of Product Management role. This knowledge goes beyond reacting to requests; it involves creating innovative solutions that delight customers, differentiating Fora in the competitive travel industry.

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How does the Director of Product Management role fit within Fora's mission?

The Director of Product Management plays a key role in advancing Fora's mission to empower 100,000 entrepreneurs in the travel industry. By building a robust Booking Platform, you'll facilitate seamless travel experiences and enhance the capabilities of our community of travel advisors.

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What are the growth opportunities for a Director of Product Management at Fora?

The Director of Product Management at Fora can expect significant growth opportunities, as the company is expanding rapidly. Contributions to the strategic direction of the Booking Platform will be paramount, allowing you to shape the product landscape and influence broader company initiatives.

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Common Interview Questions for Director of Product Management, Booking Platform
Can you describe your approach to product management?

When answering this question, be sure to outline your methodology, emphasizing customer understanding, data-driven decision-making, and collaboration. Discuss specific frameworks or tools you use and how they align with Fora's values of innovation and service.

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How do you prioritize features and customer requests?

To effectively answer this, showcase your prioritization framework. Discuss how you balance immediate customer requests with long-term strategy, incorporating evidence and potential business impacts as deciding factors.

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What experience do you have with cross-functional teams?

In your response, provide specific examples of projects where you've collaborated with design, engineering, and marketing teams. Highlight your role in facilitating communication and aligning goals across these departments.

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How do you measure the success of a product?

When discussing success metrics, focus on both qualitative and quantitative measures. Include how you gather user feedback, analyze usage data, and track key performance indicators in relation to overall business goals.

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Give an example of a challenging product you managed. How did you overcome the challenges?

Use the STAR method to discuss a specific product, focusing on the challenges faced, the actions taken, and the results obtained. This demonstrates your problem-solving skills and ability to adapt in difficult situations.

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How do you ensure that the products you develop meet customer needs?

Discuss your strategies for gathering customer insights, such as conducting interviews, surveys, and usability tests. Emphasize your commitment to continuously iterating based on real user feedback.

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What role does data play in your product management decisions?

Highlight your experience in data analysis and how it informs your decision-making processes. Provide examples of how data has shaped product features or influenced strategic pivots in previous roles.

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How do you foster collaboration among your product team?

Share specific practices you implement to promote teamwork and encourage open communication within your team. Mention tools or processes that help maintain alignment and facilitate constructive feedback.

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What are your thoughts on the current trends in the travel technology space?

Your answer should reflect your knowledge of the travel industry and insights on emerging tech trends. Discuss how you see these trends impacting customer behavior and the role of product management in adapting to them.

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What excites you about working with Fora and on the Booking Platform?

Express your enthusiasm for Fora's mission and values. Discuss how your background and experience align with the role of Director of Product Management, making sure to mention specific aspects of the Booking Platform that excite you.

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Fora is a team of entrepreneurs and technologists building travel advisors, creators, and enthusiasts at the center. Its mission is to empower 100,000 travel entrepreneurs, and Fora is doing it by curating the most incredible experiences for trave...

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DATE POSTED
November 24, 2024

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