Senior Marketing Automation Manager, Canada, Remote

Skills

• Power user of Marketo, Hubspot, or Pardot
• Experience in B2B Technology marketing automation
• Strong analytical skills
• Knowledge of GDPR and other privacy regulations

Responsibilities

• Lead the development and execution of marketing automation strategies
• Design and implement targeted email marketing campaigns
• Develop and execute a scalable lifecycle marketing framework
• Protect marketing data and ensure adherence to privacy policies
• Collaborate with operations team to enhance customer experience
• Analyze and report on the effectiveness of marketing automation efforts

Benefits