Senior Director, Integrated Marketing - job 1 of 2
Skills
- Strategic marketing
- Brand development
- Performance marketing
- Data analysis
- Leadership skills
Responsibilities
- Develop and implement a multi-channel marketing strategy for user acquisition, engagement, and retention.
- Champion GoFundMe’s brand positioning across all channels.
- Oversee digital marketing efforts including paid search, social media, and content marketing.
- Collaborate with various departments to align marketing strategies with business goals.
- Lead and mentor a marketing team to promote innovation and continuous improvement.
- Utilize data to inform marketing strategies and measure campaign effectiveness.
- Manage the marketing budget to maximize efficiency.
- Stay informed on market trends and emerging technologies.
Education
- Bachelor’s degree in Marketing or related field
- MBA or equivalent advanced degree preferred
Benefits
- Competitive pay and healthcare benefits
- Financial assistance for hybrid work
- Generous parental leave
- Flexible time-off policies
- Mental health resources
- Growth opportunities
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
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GoFundMe is the leading online fundraising platform based in America. As of 2020, over $9 billion has been raised on the platform, with contributions from over 120 million donors worldwide.
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