Social Media Manager, B2B Marketing

iHeartMedia

                                                                             

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The audio revolution is here – and iHeart is leading it!  iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service.  In fact, we have:

• More #1 rated markets than the next two largest radio companies combined;

• We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;

• iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;

• We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;

• iHeartRadio is the #1 streaming radio digital service in America;

• Our social media footprint is 7 times larger than the next largest audio service; and

• We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale.  As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option. 

Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity.  Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.

Only one company in America has the #1 position in everything audio: iHeartMedia!

If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway.  At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!

                                                                             

What We Need:

iHeartMedia is the leading media and entertainment company and the largest podcast publisher, creating the biggest cultural events and conversations in the nation for fans and advertisers.
As the Social Media Manager for iHeartMedia B2B Marketing, you'll be responsible for sharing our powerful story with the advertising community across social channels. You’ll develop and implement social media strategies, create content, monitor social media channels, report and analyze key metrics, and engage with followers to drive massive awareness, engagement and love for iHeartMedia.

This role reports into the iHeartMedia B2B Marketing team and works closely with the Digital Consumer Marketing team at iHeart.

If you love collaborating with brands, artists, broadcast radio talent, podcasters; have a deep passion for music, entertainment and culture; have an awesome track record driving social performance for a B2B brand in advertising, we want to hear from you!

                                                                             

What You'll Do:

• Strategy Development: 

  • Develop and execute social media strategies aligned with overall business goals.  

  • Conduct market research and identify target audiences.  

  • Stay up to date with social media trends and best practices.

  • Develop platform-specific plans based on unique strengths and audience of each platform.

  • Incorporate social trend and ad industry landscape expertise into content plans.
     

• Content Creation and Curation:

  • Create engaging and relevant daily content (text, images, videos, etc.) across platforms.

  • Work with internal resources to develop key visuals for tentpole moments and campaigns.

  • Curate and share relevant content from external sources.

  • Ensure content is consistent with brand voice and guidelines.

  • Build and manage social content calendar.

  • Capture live content at events as needed.
     

• Social Media Management:

  • Manage and monitor social media accounts on platforms including LinkedIn, Instagram, Threads, etc.

  • Schedule and post content regularly.

  • Engage with followers, respond to comments and messages where appropriate, and foster a sense of community.
     

• Data Analysis and Reporting:

  • Track and analyze social media performance metrics.

  • Identify trends and insights from data to optimize social media campaigns and daily content.

  • Prepare and share regular reports on social media performance.  
     

• Collaboration: 

  • Collaborate with other team members, including B2B marketing, sales, press, podcast marketing, talent to ensure alignment and effective communication.

  • Work with designers and content creators to produce high-quality content.
     

• Paid Social Media:

  • Work with Paid Social team to plan and execute social media advertising campaigns.

  • Optimize ad campaigns to maximize ROI.

                                                                             

What You'll Need:

• Expert in social media content creation, platforms and trends

• Demonstrated ability to grow reach, engagement, audience, conversions through organic and paid social

• Excellent communication and writing skills

• Data analysis and reporting skills

• Comfortable moving at a very fast pace while managing multiple priorities

• Strong organizational and time management skills

• Ability to work independently and as part of a team

• Experience with social media management tools including Talkwalker.

• Basic graphic design or video editing skills are a plus

• Customer service skills

• Problem-solving skills

                                                                             

What You'll Bring:

• Respect for others and a strong belief that others should do this in return

• Accountability for own work and desire to provide guidance to new team members

• Ability to contribute to several projects at the same time under a moderate level of direction

• Application of objective judgement, technical skills and prior experience to solve business problems

• Strong written and verbal communication skills, including a knack for explaining complex information in a straightforward manner

• Desire for continued knowledge sharing and learning

• Understanding of impact of own decisions

Compensation:

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$60,000 - $75,000

                                                                             

Location:

New York, NY: 125 West 55th Street, 10019

                                                                             

Position Type:                                                                                             

Regular

                                                                             

Time Type:

Full time

                                                                                 

Pay Type:

Salaried

                                                                                 

Benefits:

iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

• Employer sponsored medical, dental and vision with a variety of coverage options

• Company provided and supplemental life insurance

• Paid vacation and sick time

• Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing

• A Spirit day to encourage and allow our employees to more easily volunteer in their community

• A 401K plan

• Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving

• ​A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

                                                                             

We are accepting applications for this role on an ongoing basis.

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete will be required for certain positions and as allowed by law.

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