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PR & Communications Executive - job 2 of 2

Company Description

Tahaluf is rewriting the events playbook. Its purpose is transformational, its DNA digital, and its ambition unprecedented. Tahaluf is scaling to further increase its lead as the largest B2B Live and On Demand Events organiser in Saudi Arabia: by SQM, Attendance, Colleagues and Revenue.   

To scale at this pace requires impeccable local partners, and Tahaluf is proud to enjoy the support and partnership of several Government and Non-Government Organisations that are at the apex of Saudi’s B2B and B2C large scale events scene. In fact, our partners do not just support the expansion of live events in the Kingdom; they are also the partner of choice for heavyweights like Apple, Amazon and AliBaba.   

Be part of something BIG!

Building on the success of record-breaking tech event LEAP, the most attended tech event in the world, Tahaluf is making a huge impact on the global events sector. Tahaluf is bringing iconic Informa brands to the Kingdom of Saudi Arabia, including Cityscape Global, which celebrated record-breaking participation at its debut Saudi edition and award-winning cyber-security event Black Hat.  

Join our ambitious and highly committed team, who are not afraid to push boundaries and disrupt the status quo. Be ready to be thrown in at the deep end, taking on large-scale projects from day one, under the guidance of a supportive leadership team who will encourage your personal development and offer you new opportunities.  

We are building awe-inspiring experiences. We are launching award-winning brands. And we are scaling faster than any event organiser in history. Take a leap with Tahaluf, we are offering you the chance to:  

  • Work within a highly dynamic business with the energy and style of a start-up  
  • Be part of building a business that is launching new products and events at scale  
  • Grab an opportunity to accelerate your career and make a real impact.  

Job Description

As the PR and Communications Executive, you will be responsible for developing and executing public relations strategies and marketing campaigns to enhance the company's brand image, increase market presence, and drive customer engagement. We're looking for a creative and strategic thinker who can manage multiple projects and collaborate with various teams.

What you will do

  • Help create, develop and then implement cut-through PR strategies across earned, owned and paid channels, which will  promote all events within the portfolio.
  • Write, edit, seek business approval and then distribute press releases and by-lined press articles for top tier media.
  • Build and maintain relationships with clients’ press office teams, journalists, influencers and Government officials.
  • Monitor media coverage and prepare reports on earned PR activities.
  • Plan and coordinate promotional events, trade shows, and press conferences.
  • Evaluate the success of events and provide recommendations for future improvements.
  • Track and analyze the effectiveness of PR and marketing campaigns.
  • Prepare reports on campaign performance and provide insights for future strategies.

Qualifications

We're looking for a detail-oriented and adaptable individual with a passion for PR and great connections, who can effectively manage projects from initiation to completion. 

What you will bring

  • Bachelor's degree in Public Relations, Communications, or a related field.
  • Minimum 18 months to 2.5 years + experience working in an in-house press team or agency or corporate communications role
  • Proven experience in PR and communications, preferably in a corporate setting.
  • Great organizational skills and the ability to manage multiple projects and priorities effectively in a fast-paced environment.

About you

  • Strong communication and problem-solving skills
  • Exceptional writing and storytelling skills
  • Willing to build relationships and manage media   
  • Critical thinker, able to analyse media coverage with an eye for detail    

Great to have

  • Experience in writing and editing press releases
  • Experience managing brand reputation and crisis communications 
  • Proficiency in project management software and tools such as Airtable 

We work hard to make sure life at Tahaluf is rewarding, supportive and enjoyable for everyone. We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen.

Additional Information

Core Benefits:  

  • Medical Insurance for individual  
  • Annual leave – 25 days
  • Wellbeing Benefits  
  • Remote working on Sundays  
  • Working anywhere – 1 month every year

Local Relocation Package*:  

  • Paid flight to Riyadh – individual 
  • 30 days accommodation or suitable serviced apartment from arrival date or a one-off payment of SAR 5,000 
  • Up to SAR 2,500 reimbursement of shipping goods/excess baggage costs

      *If eligible  

We work hard to make sure life at Tahaluf is rewarding, supportive and enjoyable for everyone. We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. We don't just accept difference, we celebrate it.  We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit.  We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes, please let us know. 

Average salary estimate

$40000 / YEARLY (est.)
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$30000K
$50000K

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What You Should Know About PR & Communications Executive , Informa Group Plc.

At Tahaluf, we are on the lookout for a dynamic PR & Communications Executive to join our vibrant team in Roshn Front, Riyadh. As part of a company that is transforming the events landscape in Saudi Arabia, you'll have the chance to immerse yourself in an environment brimming with creativity and ambition. In this thrilling role, you will develop and execute innovative public relations strategies that amplify our brand and drive engagement for our exciting range of live and on-demand events. We value creativity, so expect to take the reins on various projects right from the start! You'll be responsible for crafting compelling press releases and articles, fostering relationships with journalists and influencers, and monitoring our media presence to gauge the success of our endeavors. Your keen sense of detail will shine as you evaluate campaigns and coordinate promotional events like trade shows and press conferences. With a minimum of 18 months of experience under your belt, you will have the opportunity to make a real impact while working closely with a supportive leadership team committed to your professional development. If you’re a detail-oriented individual who thrives in a fast-paced environment and has a flair for communication, this role at Tahaluf is just what you need to take the next leap in your career. Join us in creating awe-inspiring experiences and reshaping the events industry. Your adventure awaits!

Frequently Asked Questions (FAQs) for PR & Communications Executive Role at Informa Group Plc.
What are the key responsibilities for a PR & Communications Executive at Tahaluf?

The PR & Communications Executive at Tahaluf is responsible for developing and executing effective public relations strategies, managing press releases, building relationships with media and influencers, and coordinating promotional events. This role emphasizes creativity and strategic thinking to enhance the company's brand image and boost customer engagement.

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What qualifications are needed to apply for the PR & Communications Executive position at Tahaluf?

To qualify for the PR & Communications Executive role at Tahaluf, candidates should possess a Bachelor’s degree in Public Relations, Communications, or a related field. We seek individuals with at least 18 months to 2.5 years of experience in a corporate communications role, showcasing strong organizational and communication skills.

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How can a PR & Communications Executive at Tahaluf enhance the company's brand image?

A PR & Communications Executive at Tahaluf can enhance the company's brand image by crafting and executing targeted PR strategies, developing engaging content for press releases, establishing relationships with media counterparts, and delivering impactful promotional events that resonate with our audience while tracking and analyzing campaign success.

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What skills are important for succeeding as a PR & Communications Executive at Tahaluf?

Important skills for a PR & Communications Executive at Tahaluf include exceptional writing and storytelling capabilities, problem-solving aptitude, strong communication skills, and the ability to manage multiple projects effectively in a fast-paced environment. Proficiency in project management software is also a plus.

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What type of work environment can a PR & Communications Executive expect at Tahaluf?

At Tahaluf, the work environment is dynamic and energetic, echoing the style of a start-up where ambition and creativity are celebrated. Employees are encouraged to collaborate across teams, embrace growth opportunities, and contribute to the expansion of the company's groundbreaking events.

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Common Interview Questions for PR & Communications Executive
Can you explain your experience in developing PR strategies?

When answering this question, highlight specific PR strategies you've developed in the past, the objectives you aimed to achieve, and how they impacted the company's visibility. Be sure to discuss the research and creativity that went into the planning process.

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How do you measure the success of a PR campaign?

To effectively answer, mention key performance indicators such as media coverage, social media engagement, website traffic, and audience reach. Providing examples of successful campaigns you've analyzed can demonstrate your analytical skills.

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Describe a challenging PR situation and how you managed it.

In your response, discuss a specific challenge faced. Explain the steps you took to navigate the situation and emphasize the outcome, including what you learned from the experience, showcasing your problem-solving skills.

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What techniques do you utilize for writing effective press releases?

Share your writing process, focusing on how you identify key messages and tailor your content for different audiences. Discuss the importance of a compelling lead, quotes, and a clear call to action in your press releases.

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How do you build relationships with journalists and influencers?

Explain your networking strategies, such as attending industry events, maintaining open communication, and offering timely and relevant information. Highlight how building these relationships can benefit your PR efforts.

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What tools do you use for media monitoring and analysis?

Mention specific media monitoring tools you are familiar with, such as Mention or Cision. Explain how you use these tools to track coverage and analyze the impact of PR initiatives to adjust strategies accordingly.

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How do you handle negative press or a PR crisis?

Discuss your crisis communication plan, emphasizing the need for quick, transparent responses. Provide an example if possible, showing your ability to maintain the company’s reputation while managing the situation.

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What do you consider when planning an event for PR purposes?

When addressing this question, mention logistics, target audience, event goals, and measurement of success. Explain how each aspect contributes to a successful PR event that aligns with the broader communications strategy.

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How do you prioritize multiple PR projects?

Describe your project management approach, such as using tools or techniques to organize tasks, setting deadlines, and communicating with team members. Highlight your ability to adapt and reprioritize based on evolving demands.

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What motivates you to work in PR and communications?

Share your passion for storytelling and helping companies share their message. Discuss how your interests align with the mission of Tahaluf and how you're excited about the potential for innovation in the events sector.

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Take Risks
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Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)

Informa plc is a multinational publishing, business intelligence, and events group. The company was founded in 1998 and is headquartered in London, United Kingdom.

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Full-time, hybrid
DATE POSTED
April 16, 2025

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