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Technical Sales Representative

Description

 Calibrated To Exceed Expectations

Do you enjoy networking and creating relationships with potential customers, developing sales pipelines, and the feeling of success after closing a deal? Are you someone who has the tenacity to overcome challenges and find the right solutions for your customers? If you are a people person who puts the customers first, we want you on our UniFide CST sales team! 


Who We Are:

UniFide CST is a primary distributor of weighing systems and solutions, thermal printing equipment, and data collection software. With a long-standing reputation for superior service and products, our technical services, sales, and representatives are positioned to provide solutions for your business needs. Our mission is to exceed customer expectations while maintaining the highest ethical standards. 


The Role:

As a Technical Sales Representative, you will be responsible for driving sales and revenue growth through lead generation, qualification, and closing of sales. This position will develop a territory sales plan utilizing marketing, distribution, and direct sales resources to set up new accounts and expand existing account products and services.  


What A Day In The Life Looks Like:

  • Increase market share through cold calling and gaining new accounts in the greater Madison area
  • Develop and implement business/territory marketing plans
  • Create/negotiate proposals and manage the setup and closeout of contracts
  • Maintain a Customer Resource Management (CRM) database

Required Qualifications:

  • Associate degree in related field 
  • Three to five years related experience in business-to-business field sales 
  • Excellent organizational skills - efficient & detail-oriented 
  • Exceptional communication skills - both written and verbal
  • Proven ability to analyze proposals, write contracts/change orders, and close deals
  • Experience maintaining a CRM database

Preferred Qualifications:

  • Five to ten years of related work experience 

Benefits:

  • Company vehicle for business travel 
  • Health, Dental, Life, and Vision Insurance 
  • PTO (15 days/120 hours)
  • 401(K) w/ 3% match
  • Base salary + commission (no salary cap!)
  • Flexible schedule
  • THE PEOPLE!

Why Join UniFide CST:

Joining UniFide CST means becoming part of a team that is passionate about delivering best-in-class products and services. We offer a supportive work environment that values straightforward communication and fosters professional growth. Our commitment to customer-focused service has been foundational to our success, and we are looking for individuals who share this dedication.



UniFide CST is an Equal Opportunity Employer   

Average salary estimate

$62500 / YEARLY (est.)
min
max
$50000K
$75000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Technical Sales Representative, La Crosse Scale

Are you ready to take your sales career to the next level? As a Technical Sales Representative at UniFide CST, located in the beautiful town of McFarland, Wisconsin, you’ll dive into a dynamic role where building relationships with potential customers is key. If you thrive on networking, enjoy developing sales pipelines, and love the sweet satisfaction that comes after closing a deal, this position is tailor-made for you! At UniFide CST, we pride ourselves on being a top distributor of innovative weighing systems, thermal printing equipment, and data collection software. Your mission will be to drive sales and revenue growth by generating leads, qualifying prospects, and turning them into satisfied customers. Imagine a day where you're increasing market share through strategic cold calls in the greater Madison area, developing a territory marketing plan, and negotiating proposals to seal those important contracts. Your organizational and communication skills will shine as you maintain our Customer Resource Management (CRM) database and ensure every detail is handled with precision. Whether you’re a seasoned pro with years of B2B sales under your belt or have a foundational understanding and are looking to grow, we encourage you to bring your unique talents to our passionate team. Plus, enjoy the perks of health benefits, a flexible schedule, and a supportive environment that excels in service. Let’s exceed expectations together at UniFide CST!

Frequently Asked Questions (FAQs) for Technical Sales Representative Role at La Crosse Scale
What are the primary responsibilities of a Technical Sales Representative at UniFide CST?

As a Technical Sales Representative at UniFide CST, your key responsibilities will include driving sales growth through lead generation and qualification, creating comprehensive territory marketing plans, and managing the entire sales process from proposal creation to contract closeout. Your role is vital in establishing new accounts while expanding product and service offerings in existing accounts.

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What qualifications do I need to apply for the Technical Sales Representative position at UniFide CST?

To apply for the Technical Sales Representative position at UniFide CST, you need an associate degree in a relevant field, coupled with three to five years of experience in business-to-business sales. Candidates should possess excellent organizational skills, exceptional written and verbal communication abilities, and a proven track record of analyzing proposals and successfully closing deals.

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What benefits can I expect as a Technical Sales Representative at UniFide CST?

As a Technical Sales Representative at UniFide CST, you can look forward to a competitive package that includes health, dental, life, and vision insurance, a generous PTO policy, a 401(K) plan with a 3% match, and the use of a company vehicle for business travel. Additionally, expect a commission-based salary structure, meaning there’s no cap on your earning potential!

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How does UniFide CST support the professional growth of its Technical Sales Representatives?

UniFide CST is dedicated to the professional growth of its Technical Sales Representatives by fostering an open and supportive work environment. We value continuous learning and encourage our team members to develop their skills through training and mentorship opportunities. Our commitment to customer-focused service not only drives our success but also helps you grow professionally.

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What is the company culture like at UniFide CST for Technical Sales Representatives?

The company culture at UniFide CST is built on teamwork, integrity, and a passion for outstanding customer service. Technical Sales Representatives enjoy a collaborative atmosphere where straightforward communication is valued. We prioritize our employees' well-being and foster an environment where you can thrive as part of a dedicated and enthusiastic team.

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Common Interview Questions for Technical Sales Representative
Can you describe your experience with lead generation in technical sales?

When answering this question, highlight specific strategies you've implemented for lead generation, such as referral programs or targeted marketing campaigns. Discuss any tools or database management techniques you've used to manage and follow up with leads effectively.

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How do you approach cold calling potential clients as a Technical Sales Representative?

An effective answer should include your techniques for preparing for cold calls, such as researching the client, understanding their needs, and tailoring your pitch. Share personal anecdotes where your cold calling resulted in successful client relationships.

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What strategies do you use when negotiating proposals with clients?

Discuss your negotiation techniques, emphasizing the importance of listening to the client's needs and terms, and how you work to create win-win solutions that leave both parties satisfied. Providing specific examples can strengthen your answer.

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Describe how you maintain your CRM database as a Technical Sales Representative.

Talk about your approach to keeping the CRM database organized and up-to-date, such as regularly inputting new leads, tracking client interactions, and using data analytics to inform your sales strategies. Mention any software you've utilized.

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What role does customer feedback play in your sales approach?

Emphasize how you value customer feedback as a tool for improving sales techniques and adjusting strategies. Discuss how you've used feedback to enhance customer satisfaction or adapt product offerings in the past.

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How do you handle objections from potential customers?

Outline your process for dealing with objections, such as validating the customer's concerns, addressing them directly, and providing solutions that align with their needs. Sharing a success story can illustrate your effectiveness.

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What are your methods for analyzing sales proposals?

Explain your approach to analyzing proposals, focusing on factors such as competitive pricing, alignment with client needs, and overall clarity. Mention how you use these analyses to improve future proposals.

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Can you provide an example of a successful sale you’ve closed?

Be prepared with a detailed example that outlines the client, the challenges faced, your persuasive strategies, and the outcome. This showcases not just your sales ability, but also your problem-solving skills.

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Why do you want to work as a Technical Sales Representative at UniFide CST?

Articulate your motivations for wanting to be part of UniFide CST. Talk about your admiration for their product offerings, commitment to excellence, and how your values align with their mission and culture.

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What do you think is the biggest challenge facing Technical Sales Representatives today?

In your response, identify a relevant challenge in the industry and discuss strategies to overcome it. This shows your awareness of market dynamics and your forward-thinking approach.

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MATCH
VIEW MATCH
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
No info
HQ LOCATION
No info
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 4, 2025

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