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Technical Sales Engineer

Lattice Overview

There is energy here…energy you can feel crackling at any of our international locations. It’s an energy generated by enthusiasm for our work, for our teams, for our results, and for our customers. Lattice is a worldwide community of engineers, designers, and manufacturing operations specialists in partnership with world-class sales, marketing, and support teams, who are developing programmable logic solutions that are changing the industry. Our focus is on R&D, product innovation, and customer service, and to that focus, we bring total commitment and a keenly sharp competitive personality. Energy feeds on energy. If you flourish in a fast paced, results-oriented environment, if you want to achieve individual success within a “team first” organization, and if you believe you can contribute and succeed in a demanding yet collegial atmosphere, then Lattice may well be just what you’re looking for.

Responsibilities & Skills

The Opportunity

The Technical Sales Engineer will have accountability for professionally managing assigned accounts and/or territories by developing and executing detailed plans.  This client facing role will facilitate and maintain successful relationships with select customers which will be measured by increased revenue performance, their reference ability and customer satisfaction levels.

The effective TSE will influence stakeholders at all levels throughout a customer’s organization and internally within Lattice Semiconductor.  S/he will have the capacity to guide and develop a comprehensive understanding of the industry and distill this understanding into simple, straightforward Lattice solutions that make a clear and compelling difference to the customer’s business.

Position Responsibilities

  • Build and manage Account Plans for each assigned account and territory, keeping the extended team of stakeholders apprised and engaged. Position Lattice to win new business by developing, communicating and driving effective selling strategies that are based on valid, customer-specific value propositions.

  • Proven skills in creating and executing a relationship mapping plan; ability to provide thought leadership and influence with key client relationships.  Seek to expand and strengthen Lattice’s presence by establishing proactive relationships with influential stakeholders while delivering on sales objectives and Design Wins.

  • Develop an extensive knowledge base of all select accounts and territories, including their business profile, key players, competition, application and technology footprint, buying processes, compelling events, political environment and strategies.

  • Maintain an accurate and current pipeline of opportunities within CRM system.

  • Provide sales management with accurate and timely sales forecasts to ensure proper visibility of new business and to optimize effective resource planning throughout the organization.

  • Capability to work effectively in a highly matrixed organization.  Respect and comply with all Lattice personnel, sales, proposal and contract policies; operate within travel and expense policies.

  • Proven track record to meet/exceed business goals and objectives

  • Demonstrated experience coordinating successful outcomes with cross-functional teams, including contract management, product management, marketing and finance.

  • Preference given for candidates with formal contract and negotiations training and/or experience.

  • Ability to advocate responsibly on behalf of customers; acumen required to bridge conversations between client requirements (and opportunities) and product development and management teams.

Key Selection Criteria

  • Undergraduate degree in related field; preference for Bachelor of Science and strong technical acumen.

  • Comprehensive and active engineering and executive level relationships at targeted customers.

  • Ability to effectively communicate customer requirements; ability to speak the language of technology externally and internally.

  • Ability to obtain the understanding of what the customer’s needs are, create a solution proposal base on Lattice’s technology and successfully presenting the solution proposal.

  • Demonstrated track record selling to all levels within target customer organizations.

  • Previous success managing large accounts in a fast-paced, consultative and competitive market.

  • Preference for strong domain (FPGA semi-conductor) sales experience.

  • Preference for formal sales process and methodology training.

  • Strong written, verbal and presentation communication skills.

  • Ability to distill technical concepts and convey value in terms understood by clients.

  • Preference given for design win experience within the semi-conductor industry.

Personal Profile | Cultural Fit

  • A team player that fosters a low-bureaucracy, high-accountability environment.

  • A respectful colleague; a good listener that offers respectful debate and challenge.

  • Apolitical with a deep sense of personal and team accountability. 

  • Challenger sales acumen; value selling competency.

  • Self-starter personality with ability to set priorities and drive focus on high-impact.

  • Ability to lead, motivate and influence in a matrix environment.

  • Prior success working in remote/WFH.

  • Persistent, winning mentality.

  • Good intuition and sensing – both of internal and external stakeholder requirements.

  • Ability to develop conviction pitching the vision of the company and the unique value proposition of Lattice.

  • Transparent and collaborative working style.

  • Self-starter that values and demonstrates accountability in all aspects of the role.

Lattice Semiconductor values the diversity of individuals, ideas, and perspectives, and what they bring to the workplace. We know that our people represent the future of the company, so we only hire the best from around the world. Applications from all qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, physical or mental disability, or status as a Protected Veteran.

All inquiries strictly confidential.

Average salary estimate

$100000 / YEARLY (est.)
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$80000K
$120000K

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What You Should Know About Technical Sales Engineer, Lattice Semiconductor

Are you ready to take your career to the next level as a Technical Sales Engineer at Lattice? At Lattice Semiconductor, we're fueled by innovation and a strong commitment to our customers and the industry. Here, you won’t just be crunching numbers; you’ll be forging meaningful relationships, crafting tailored solutions, and driving the success of our clients. Your role will encompass managing key accounts and territories, where your deep understanding of our technology will help you develop compelling selling strategies. Picture yourself as the bridge between our cutting-edge solutions and the unique needs of diverse clients. With your expertise, you'll present tailored proposals that make a significant difference in their business operations and ensure customer satisfaction. We're looking for a self-starter who thrives in a fast-paced environment, possesses strong communication skills, and has a track record of exceeding sales goals. Plus, your ability to engage and influence stakeholders at every level will prove vital in fostering long-term partnerships. While your technical acumen will help you navigate conversations with ease, your people skills will be essential in aligning our innovative solutions with customer needs. If you’re passionate about sales and technology, and want to be part of a dynamic team that’s transforming the industry, then Lattice is the place for you. Let’s shape the future together!

Frequently Asked Questions (FAQs) for Technical Sales Engineer Role at Lattice Semiconductor
What are the main responsibilities of a Technical Sales Engineer at Lattice Semiconductor?

As a Technical Sales Engineer at Lattice Semiconductor, you will manage assigned accounts and territories, develop account plans, and nurture relationships with customers. Your role will involve crafting selling strategies based on customer needs, maintaining a pipeline of opportunities in the CRM system, and collaborating with cross-functional teams to ensure successful outcomes. You'll be a key player in influencing stakeholders and driving revenue growth while ensuring high levels of customer satisfaction.

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What qualifications are needed for the Technical Sales Engineer position at Lattice?

To succeed as a Technical Sales Engineer at Lattice Semiconductor, candidates should ideally have an undergraduate degree in a related field, preferably a Bachelor of Science, along with strong technical acumen. Experience in sales, particularly in the FPGA semiconductor industry, strong communication skills, and a proven track record of managing large accounts in a competitive market will set you apart. Familiarity with formal sales processes and methodologies is also advantageous.

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How does Lattice Semiconductor support the development of its Technical Sales Engineers?

At Lattice Semiconductor, we recognize the importance of continued professional development for our Technical Sales Engineers. We provide access to a variety of training resources and opportunities to enhance your sales methodologies and technical knowledge. By fostering an inclusive environment that encourages collaboration and innovation, we aim to ensure you have the tools and support necessary to thrive in your role.

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What is the culture like at Lattice Semiconductor for Technical Sales Engineers?

The culture at Lattice Semiconductor is dynamic, energetic, and highly collaborative. As a Technical Sales Engineer, you'll be part of a team that values accountability, innovation, and respect for diverse perspectives. We cultivate a low-bureaucracy environment where team players get recognized for their contributions, and where you can freely share ideas and engage in constructive discussions that drive our success.

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What opportunities for advancement exist for Technical Sales Engineers at Lattice?

At Lattice Semiconductor, we believe in nurturing talent and providing opportunities for advancement. As a Technical Sales Engineer, you'll have the chance to grow in your role, develop your skills, and potentially move into senior sales positions or other management opportunities within the organization. We are committed to promoting from within and supporting your professional journey to ensure you achieve your career aspirations.

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Common Interview Questions for Technical Sales Engineer
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Lattice Semiconductor is the low power programmable leader. We solve customer problems across the network, from the Edge to the Cloud, in the growing communications, computing, industrial, automotive and consumer markets. Our technology, long-stan...

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Full-time, remote
DATE POSTED
April 20, 2025

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