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Growth Marketer

About us 👇🏼

At lempire, we're a passionate team on a mission to help individuals and businesses grow.

As a B2B SaaS company, valued at $150 million, we have a suite of 5 products:

🔵 lemlist: our cold outreach tool, used by 10,000+ users worldwide to find leads & their emails, write campaigns, personalize at scale, and get more customers.

🟠 lemwarm: the 1st deliverability tool on the market that helps users reach their audience’s inboxes.

🔴 lemcal: our scheduling tool that allows you to create a personalized booking page and reduce no-shows.

🟣 Taplio & Tweet Hunter: our tools, used by top influencers like Justin Welsh, to build personal brands on LinkedIn & X (formerly Twitter).

lempire is a fast-growing company with $26M+ in revenue, profitable, and 100% bootstrapped.

Our mantra: Keep growing! We live by it every day.


Job description

As a Growth Marketer, you will work closely with our SEO Lead, focusing heavily on improvements you can make to the acquisition, onboarding, and retention of users.

You will impact metrics across the AARRR funnel - from awareness to retention.

You'll help to execute strategies, organize delivery, and ensure things are shipped.


Your scope of work includes:

SEO Processes: Create/Update, document, and optimize SEO processes using tools like Airtable, Notion, and Mind Maps.

Automation & Synchronization: Build and maintain automation workflows using tools like n8n, Automa, and Zennoposter.

Outreach & Backlinks: Help the outreach strategies to increase backlink profiles and organic search visibility, guest posting, and link exchanges.

Content & Freelancer Follow-up: Oversee and follow up with freelancers for content creation, translations, and development (no-code & CMS).

Mini-Tool Development: Collaborate to develop and test free tools and track progress with Lucas and the SEO team.

CRO: Collaborate, with external freelancers and internally, to conduct A/B tests, optimizing conversion rates across various content and marketing channels.

CMS Migration: Assist in coordinating and testing with developers for website migration, new features, apps, and plugins (currently using WordPress)

Implementation Preco: through our platform (Webflow and WordPress) integrate preconizations

Reporting: Help the team compile and present data-driven results weekly.


Key Results - within 3 months you'll have

Fully documented and optimized at least 3 key SEO processes in Airtable, Notion, and Mind Maps.

Launched 2 updates of our automation workflow Content generator and translator

Our list of content in Airtable is synchronized with external API (keyword volume, holistic, …).

Completed outreach efforts for at least 30 guest posts or link exchanges, with follow-ups in progress.

Coordinated the delivery and review of content from freelancers, ensuring at least 30 pieces of content were published.

Assisted in the development and testing of all Taplio and Tweet Hunter’s mini-tools alongside the SEO team.

Collaborated with developers to complete initial testing for CMS migration of lemlist and Tweet Hunter and new plugins.

Delivered weekly SEO reports that summarize completed tasks, progress updates, and next steps for ongoing projects.

Drive a +20% increase in non-branded organic user acquisition through viral loops.

Key Results - within 12 months you'll have

Fully tested and documented the Checklist for content writer.

Launched 2 updates of our automation workflow Content generator and translator

Drive a +100% increase in non-branded organic user acquisition through viral loops.

Improve website conversion rate by 15% (Visit > Signup).


Preferred Experience

2 years of experience in Growth Marketing/ Digital Marketing in an ambitious or fast-paced environment.

Knowledge of SEO (technical, content, and authority).

A strong bias for action, a ‘doer’ mentality #getshitdone mindset.

Experience in content creation (in English and/or other languages).

Interest in learning and applying AI-driven tools and practices, or existing hands-on experience. with AI tools (e.g., for content generation, automation, or data analysis).

Demonstrated ability to execute a plan with high levels of autonomy.

Innate problem-solving abilities, proactivity, and a results-driven approach.

A track record of delivering outstanding results.

Experience in B2B SaaS in a PLG or Self-Service environment is a strong plus.

Basic programming languages: HTML, CSS, JS, SQL required

Familiar with CMS such as WordPress, Webflow…

Fluent English.


Additional Information

💰 45K€ + company bonus (up to 12K€ per year depending on the company's performance)

🏢 Hybrid Work Model: Enjoy the best of both worlds! Work from home when you need to, and collaborate in our beautiful Paris office when you want a change of scenery. Our flexible approach is designed to suit your working style 🇫🇷

🌈 37 days of holidays/year

🩺 Alan Blue: Comprehensive 100% premium medical coverage for you and your family

🍽️ Swile Meal Tickets: Enjoy daily meal tickets to fuel productivity

🚌 Navigo Card: Seamless commuting with a 100% covered Navigo card

💻 Gear: Get a laptop tools and equipment you need for your job

✈️ Team building: We all meet once per year at really cool places around the world (you can check our video here ;)


€39,000 - €45,000 a year

Interview with Victoire, our Talent Acquisition Manager

Business Case

Business Case debrief with Stefan Head of SEO

Interview with Domitille CMO

Interview with Charles, COO

Reference check & offer ✌️

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Full-time, hybrid
DATE POSTED
September 21, 2024

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