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Product Manager - GTM Suite

Who we are

Liminal is a global market intelligence and strategic advisory firm specializing in digital identity, financial crime and compliance, and IT security technology solutions across industries while also catering to the private equity and venture capital community. Founded in 2016, Liminal offers strategic and analytical services supporting executive decision-making at all product and business lifecycle stages. We advise some of the world’s most prominent business leaders, investors, and policymakers on building, acquiring, and investing in the next generation of solutions and technologies. We provide access to proprietary data and analysis, strategic frameworks, and integrated insights on the industry’s only market intelligence platform. 


Every major company in the world has started focusing on the next generation of digital identity technologies as a necessity for continued growth and security. Our team works with a myriad of organizations, from Fortune 100s to startups, across industries including financial services, technology, telecommunications, and the P2P economy. At Liminal, we help businesses build solutions, execute strategies, invest intelligently, and connect with key decision-makers. We know that it’s in the sharing of discovery and insights that groundwork is laid, problems are solved, and entire sectors advance at the speed of light. Keeping information to ourselves delays progress for all. At Liminal, we don't just respond to the market; we define it.


We are seeking an experienced and passionate Product Manager to lead the vision, strategy, and roadmap for our Go-To-Market (GTM) Suite within our Market and Competitive Intelligence Platform: Link. This responsive web application is designed to empower sales teams with the competitive intelligence and AI-powered insights they need to excel. As the Product Manager, you will play a critical role in shaping the future of our GTM efforts and driving business growth. Your success in this role will depend on your ability to deeply understand user and market needs, transform pain points into best-in-class product experiences, and create alignment between cross-functional teams.


Define the Product Vision & Roadmap
  • Establish a clear and compelling product vision for the GTM Suite within Link.
  • Develop and manage a comprehensive product roadmap outlining key features, timelines, and milestones.
  • Ensure it stays aligned with Liminal's overarching business objectives and addresses the evolving needs of our customers’ needs and our own capabilities.


Conduct User Research & Needs Analysis
  • Conduct thorough user research, and data analysis, and stay on top of market trends to deeply understand the needs of our current and prospective members. 
  • Translate these insights into actionable product requirements and use cases.


Prioritize & Manage the Backlog
  • Manage the product backlog, prioritizing features based on their potential impact, feasibility, and alignment with the product roadmap.
  • Communicate and optimize the capacity and blockers of the team proactively.


Collaborate Cross-Functionally
  • Partner closely with key stakeholders across engineering, design, sales, marketing, and customer success to ensure seamless product development, launch, adoption, and ongoing iteration.


Analyze & Optimize Performance
  • Continuously monitor and analyze product performance metrics. 
  • Use data-driven insights to identify areas for optimization, inform product iterations, and maximize the user experience.


Champion the Product
  • Be a passionate evangelist for the GTM Suite within Liminal. Communicate its value proposition to stakeholders, advocate for its adoption across sales and other relevant teams, and drive awareness of its benefits.


Who we’re looking for
  • 3+ years of experience in product management, with a focus on B2B or B2C SaaS products, ideally within the competitive intelligence, sales enablement, or related industries.
  • Proven track record of successfully launching and iterating on software products, demonstrating a strong understanding of the product development lifecycle.
  • Solid understanding of the sales process and sales enablement best practices, with the ability to translate user needs into effective product solutions.
  • Experience with React frameworks and a fundamental understanding of web application development principles.
  • Excellent communication, presentation, and interpersonal skills, with the ability to influence and build consensus across diverse teams.
  • Strong analytical and problem-solving skills, with the ability to translate data into actionable insights and make data-driven decisions.
  • Experience working with Agile methodologies and managing product backlogs.
  • Passion for building user-centric products that solve real-world problems.
  • Bachelor's degree in a relevant field.
Bonus points:
  • Experience with sales enablement platforms or competitive intelligence tools.
  • Experience with data visualization and analytics.
  • Experience working with AI/ML-powered products.


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SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
September 1, 2024

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