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Product Manager, Premium Outreach - job 3 of 4

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role can be based in Mountain View, Sunnyvale, or San Francisco.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

We are seeking a creative, data-driven Product Manager to lead the Premium Outreach team. In this role, you will be responsible for helping Premium members build, nurture, and leverage their professional networks for meaningful outcomes in their careers, via InMails and across the platform. You’ll be at the forefront of designing and implementing AI-powered experiences, from personalized message generation to profile optimization, job application assistance, and more. As part of LinkedIn’s Growth organization, you’ll move fast, run experiments, and iterate relentlessly to drive value for our members and our business. The role requires a member first, data oriented product manager that enjoys high velocity development and is excited about subscription businesses and monetization.

Responsibilities

  • Define and drive product strategy: Lead the product roadmap for Premium Outreach, focusing on high quality solutions that deliver measurable impact and delight members.
     

  • Own Premium’s GenAI initiatives: Serve as the champion for leveraging generative AI to enhance user workflows, from writing messages to optimizing how a member presents themselves.
     

  • Lead cross-functional teams: Partner with design, engineering, business operations, product marketing, data science, and other stakeholders to bring end-to-end solutions to market.
     

  • Experiment rapidly: Plan and execute iterative A/B tests; analyze outcomes to refine product features and accelerate learning.
     

  • Design intuitive experiences: Blend data-driven decision making with thoughtful UX design to create seamless, valuable user journeys that help members grow their networks.
     

  • Drive collaboration and alignment: Manage partnerships and stakeholder relationships across LinkedIn, not just within your own team, ensuring product initiatives align with broader company objectives.
     

  • Set and measure objectives: Establish clear metrics and key results, using data insights to continuously optimize and validate product direction.

Qualifications

Basic Qualifications

  • BA/BS Degree in a technology-related field OR equivalent practical experience.

  • 4+ years of experience in product management.

Preferred Qualifications

  • Generative AI experience: Proven background in AI/ML product development, including model evaluation, product quality assessment, and user-centric AI features.

  • UX and design focus: Passionate about building elegant, intuitive user experiences.

  • Cross-functional leadership: History of successful collaboration across diverse teams and stakeholders in larger organizations.

  • Experimentation mindset: Experience with rapid product iteration and high-velocity A/B testing.

  • Analytical acumen: Ability to derive insights from multiple data sources and translate them into actionable roadmaps.

Suggested Skills

  • Product Management

  • Generative AI / Machine Learning

  • Data Analysis and Experimentation

  • User Experience (UX) Design

  • Cross-Functional Collaboration

LinkedIn is committed to fair and equitable compensation practices.  

The pay range for this role is $123,000 to $201,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.  

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.


 

Additional Information

Equal Opportunity Statement 

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

  • Documents in alternate formats or read aloud to you
  • Having interviews in an accessible location
  • Being accompanied by a service dog
  • Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance ​

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement ​

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.

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Average salary estimate

$162000 / YEARLY (est.)
min
max
$123000K
$201000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Product Manager, Premium Outreach, LinkedIn

Are you ready to dive into a dynamic role as a Product Manager for Premium Outreach at LinkedIn? Located in the vibrant area of Mountain View, CA, this position offers you the opportunity to shape the future of professional networking for our Premium members. Imagine being at the forefront of innovations, where you’ll combine your creativity and data-driven mindset to enhance user experiences across LinkedIn’s platform. In this hybrid role, you’ll be collaborating with cross-functional teams, leading exciting generative AI initiatives, and steering rapid experimentation to drive impactful results. Your main goal will be to empower Premium users to build, nurture, and leverage their professional networks more effectively, using tools like AI-powered message generation and job application assistance. Here at LinkedIn, we believe in a culture of inclusion, trust, and growth where every team member has the chance to thrive and make a real difference. If you have a passion for delivering top-notch product strategies, enjoy working in a fast-paced environment, and have experience in product management—especially with AI/ML products—we'd love for you to join our mission to transform how the world works.

Frequently Asked Questions (FAQs) for Product Manager, Premium Outreach Role at LinkedIn
What are the responsibilities of a Product Manager in Premium Outreach at LinkedIn?

As a Product Manager in Premium Outreach at LinkedIn, you’ll define and drive the product strategy, lead the product roadmap, and champion generative AI initiatives to enhance user workflows. You’ll collaborate with various teams to deliver impactful solutions, execute A/B testing to refine features, and create user-friendly experiences that align with company objectives.

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What qualifications do I need to become a Product Manager at LinkedIn?

To qualify for the Product Manager position at LinkedIn, you should have a BA/BS degree in a technology-related field or equivalent experience, along with 4+ years in product management. Preferred qualifications include experience in AI/ML product development, a passion for UX design, and a proven record of cross-functional collaboration.

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How does LinkedIn support the professional growth of Product Managers?

LinkedIn is committed to investing in its employees' growth, offering numerous resources and opportunities for career advancement. As a Product Manager in Premium Outreach, you will have access to mentorship, training programs, and the chance to work on high-impact projects that develop your skills and contribute to the company's success.

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What kind of work environment can I expect as a Product Manager at LinkedIn?

As a Product Manager at LinkedIn, you can expect a hybrid work environment that emphasizes trust, flexibility, and collaboration. You’ll often work from home but will also have selected days in the office, fostering an atmosphere where team connection and culture are prioritized while meeting the evolving needs of the business.

Join Rise to see the full answer
How does LinkedIn leverage generative AI in the Premium Outreach role?

In the role of Product Manager for Premium Outreach, you’ll lead AI-powered experiences that streamline user interactions, such as generating personalized messages and optimizing member profiles. By leveraging generative AI, you'll enhance the overall user journey and drive meaningful outcomes for LinkedIn's Premium members.

Join Rise to see the full answer
Common Interview Questions for Product Manager, Premium Outreach
Can you describe your experience with product management?

When answering this question, highlight your relevant experiences, emphasizing challenges you faced and how you overcame them. Discuss specific projects you managed and how you collaborated with cross-functional teams, as well as any measurable impact your actions had on the product or user experience.

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What strategies do you use for prioritizing features in a product roadmap?

Explain your approach to evaluating features, such as using user feedback, data analysis, and alignment with business objectives. Discuss how you collaborate with stakeholders to balance customer needs with technical constraints and your experience with A/B testing to inform decisions.

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How do you handle conflict within cross-functional teams?

Share a specific example of a time you faced conflict, focusing on your leadership style and conflict resolution strategies. Discuss how you foster an open dialogue where all opinions are valued, and highlight the importance of maintaining a focus on shared goals.

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What metrics do you consider when evaluating product success?

Detail the key performance indicators (KPIs) you prioritize, such as user engagement, conversion rates, and customer satisfaction. Explain how you use data from various sources to continuously monitor and optimize product performance.

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Describe your experience with generative AI in product development.

Connect your experience with generative AI to your role as Product Manager. Discuss how you have previously developed or managed AI features, the challenges you encountered, and the end results, showcasing your understanding of both technical and user-centric aspects.

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How do you ensure a user-centered design process in product development?

Outline your methods for incorporating user feedback into the design process, such as conducting user interviews or usability testing. Highlight specific instances where user insights directly influenced product design.

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What role does experimentation play in your product management approach?

Emphasize your passion for experimentation, describing how you plan and execute A/B tests to validate hypotheses. Share examples of how experimentation led you to valuable insights that shaped product direction.

Join Rise to see the full answer
How do you stay current with industry trends affecting product management?

Discuss the various methods you employ to stay informed, such as reading industry publications, attending conferences, or participating in webinars. Explain how this knowledge helps you anticipate changes in user needs and emerging technologies.

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Can you share a successful product launch you managed?

Provide a narrative of a product launch that showcases your leadership, strategy, and execution. Detail your role, the challenges faced, and the post-launch metrics that demonstrate the product's success.

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What drives your passion for product management?

Share your motivation and passion for the role of Product Manager, discussing how working at the intersection of technology and user experience excites you. Highlight your commitment to driving value for users and your eagerness to innovate within the industry.

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DATE POSTED
April 18, 2025

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