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Manager, Planning - job 2 of 4

Company: Mindshare, USA

Job Title: Manager, Planning

OVERVIEW:

The Manager joins a department of part psychologists, part scientists, part artists, part entrepreneurs, and part politicians. We strategize how brands should communicate with people across the myriad of media channels, and how to do that differently from every other brand. You will assist in the planning, implementing and the maintenance of holistic media campaigns with the ability to assist in both the higher level strategy as well as the implementation/execution of a media plan. You will manage direct client relationships as well as train and manage Planners and Associates in all media planning functions.

YOUR IMPACT:

  • Assist in the planning, implementing and the maintenance of holistic media campaigns with the ability to assist in both the higher-level strategy as well as the implementation/execution of a media plan.
  • Manage direct client relationships as well as train and manage planners and assistants in all media planning functions.
  • Manage day to day client requests autonomously.
  • Active collaboration with various departments and media buyers within Mindshare and across the GroupM network
  • Develop and maintain the strategic media plan as well as present media strategy recommendations directly to client leads
  • Work with Mindshare leads to represent media goals/strategy
  • Represent media strategy within internal client meetings
  • Making and maintaining strong working relationships with media vendors for smooth planning, execution and implementation
  • Gain proficiency in MS Office applications and appropriate research tools
  • Working with the Associate Director, as well as implementation groups, develops budget allocations across media, media mix scenarios
  • Provide day-to-day direction to implementation groups for the strategic media plan
  • Maintain and communicate up-to-date records of the implementation of the plan
  • Provide research and analysis to manage various issues that arise in the execution

YOUR QUALIFICATIONS:

  • A Bachelor’s Degree in advertising, marketing, business administration or communication; OR equivalent professional work experience
  • 3-4 years’ experience working within strategy/planning, preferably within a media agency setting
  • Previous experience working across all media channels (digital and traditional)
  • Previous experience working with tools including MediaOcean, Prisma is preferred
  • Previous experience working in a data-driven environment is a plus
  • Able to work autonomously
  • Able to work in a fast-paced, deadline-oriented environment
  • Adaptable to take direction and multi-task

ABOUT MINDSHARE:

Mindshare (part of WPP) is an inclusive global company of 10,000 people, in 116 offices and 86 countries, with diverse opinions, cultures, and passions. Together, we drive Good Growth for our clients and the industry—growth that isn’t just a flash in the pan, but enduring, diversified, and more sustainable over time. We accelerate it for our clients by using media as a multiplier to drive sales and maximize marketing investments. We use Precisely Human Intelligence that combines data science and behavioral science to understand consumers and their motivations better and we act on that intelligence by planning media with intention to connect brands with consumers around their shared values. At the heart of what we believe in is Energy (the essential ingredient for creativity), Empathy (understanding people and pushing beyond the surface), and Impact (empowering our people and clients to change the world). Mindshare was named the #1 Global Media Agency Network by WARC for the third consecutive year, recognized for media excellence, creativity, and agency performance.

Take A Virtual Office Tour: https://roundme.com/tour/335529 GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the greater work we can create together.

The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.

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CEO of Mindshare
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Adam Gerhart
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Our role is to help clients grow their business and drive profitability through adaptive marketing. We do this through our Original Thinking Framework which is driven by a culture of speed, teamwork and provocation.

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CULTURE VALUES
Inclusive & Diverse
Fast-Paced
Collaboration over Competition
Growth & Learning
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DATE POSTED
July 20, 2023

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