Marketing Automation Administrator

About DoiT:

• For many companies, the journey to cloud transformation can be more like a tangled web of complexity. DoiT International is a global organization that helps teams successfully evaluate, test, migrate, and optimize on the public cloud.
• As Google Cloud's top partner and a strategic partner of Amazon Web Services, our mission is to enable customers to harness the power of the public cloud at peak efficiency so they can focus on building the best products for their own customers.
• Beyond just a helping hand, we're building a suite of products to help our customers to optimize every facet of their cloud deployments. As a testament to our deep engineering expertise, over 1,000 tech-savvy companies such as Outbrain, JFrog, and Redislabs trust DoiT International's Cloud Management Platform as their copilot in the cloud.
• Having raised $100 million from Charlesbank Capital Partners, we're scaling all aspects of our company — especially around product innovation. DoiT's Cloud Management Platform is a gamechanger in the industry that helps the developers at tech-savvy companies improve cloud operations, maintain security, control cost, and ensure governance of its growing cloud estate.

Our Core Values guide us in crafting a unique and stellar employee experience for all of our team members.

Target Locations: Remote, US. We've created a remote first culture that thrives in a virtual environment so you have the resources you need to connect with talented people around the world, but we would ideally like someone to sit in this territory remotely.

General Description:

As DoiT expands the marketing team to meet growing demand for our solutions, we're looking for a resourceful, creative, and martech-enthusiast to join our mission. You will be responsible for building, nurturing, maintaining and supporting our MarTech stack and email marketing technology. As DoiT's global Marketing Automation Administrator, you will be a strategic contributor who enables our go-to-market teams to execute at scale, with consistency and effectiveness. Due to the global distribution of the team, east coast time zone working hours are preferred.

The successful Marketing Automation Administrator will be the heart of the team, responsible for implementing and maintaining various marketing initiatives supporting demand generation. You are comfortable in Hubspot, Marketo, Salesforce.com, Google Analytics, and dabble in CMS systems. In addition to building and deploying marketing campaign blueprints, you will be expected to configure list segmentations, support creation of landing pages, build reports, analyze data and recommend improvements. As the martech stack matures, you will be responsible for working cross-functionally to ensure seamless integration of new technologies. You will be chartered with documentation of the Demand Generation playbook in order to create scale and repeatable business practices.

Who you are

• You love learning.
• You love learning about new marketing and sales technologies.
• You aren't afraid to test and fail, in fact, you thrive on experimentation.
• You are a builder first, optimizer second.
• You appreciate working with a global team and are comfortable with flexible working hours.
• You live for process and documentation.
• You are data driven and enjoy amplification of marketing's impact.
• You partner well with others and are comfortable debating and brainstorming ideas.
• You are accountable.

Responsibilities

• In collaboration with the Marketing and Business Development team members, improve our marketing automation and orchestration capabilities to empower campaign owners to launch effective, repeatable campaigns at scale.
• Design and implement lead nurturing, lead scoring and automated marketing frameworks to develop qualified sales leads across all digital channels (email, paid social, PPC, 3rd party sites).
• Act with urgency to create and document campaign frameworks including digital programs, new logo acquisition, customer growth and nurture streams.
• Provide troubleshooting, data cleansing and data analysis across the marketing technology ecosystem.
• Become a subject matter expert on email, digital and social campaign techniques and KPIs.
• Solid execution and DNA of A/B/N testing techniques.
• Surface insights that enable marketing and sales to focus on successful full-funnel strategies, including insight into channel and asset performance.
• Enhance our existing marketing tech stack. Stay abreast of the latest marketing trends to suggest changes or additions to our stack when relevant. Assist in the implementation of marketing tools and integrations.

Requirements

• Bachelor's degree in data science, computer science, engineering or finance preferred
• 3+ years' experience using Hubspot, Marketo, SFMC or Pardot in high-growth B2B technology organizations.
• Demonstrated understanding of GDPR
• Collaborative team player, yet comfortable working with little direction.
• Demonstrated experience bringing visibility to Return on Marketing Investment (ROMI).
• Established playbook for integrating new marketing technologies.
• Ability and interest in creating process documentation to enable scalability.

Benefits and Perks

• Health Insurance including Medical, Dental, and Vision plans from top carriers
• Professional Development, including certifications
• 401k matching / Pension Plan with employer contribution
• Employee Stock Option Plan
• Uncapped PTO
• Parental Leave
• Flexible working options
• Home Office Allowance
• Work-life balance

If you enjoy a start-up, fast paced work environment, rolling up your sleeves to tinker and tune processes, celebrating successes and bringing passion and enthusiasm to enhance team culture, then APPLY NOW!

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