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Senior Revenue Growth Management Analyst, Menu Architecture & LTO’s

Company Description

McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald’s remains one of the world’s leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.

At McDonald’s, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.

Job Description

The Supervisor, Menu Architecture & LTO’s is responsible for partnering with US Mkting in analyzing and executing Line Extensions, LTO’s, Brand Relevance campaigns, etc..  In addition, the Supervisor, Menu Architecture & LTO’s assesses builds the business case and performs the post analysis, partnering closely with US Marketing to sell-in the strategy and report on the business case and performance to US SLT and key O/O leadership groups.  Additionally, this role will analyze the ST (tactic level) and LT (baseline, category impact) of these strategies.

Primary Responsibilities

  • Ensure strategies aligned to defined menu strategy (across LTO’s and deals/offers)
  • Translate analytical insights into strategic recommendations/solutions, initiative forecasts and initiative performance reports
  • Business case development & post analysis for LTO’s,, Line Extensions, and Brand Relevance campaigns including assessment to ensure we’re meeting longer term goals (e.g. category market share). 
  • Partners with US Marketing and Supply Chain on over/under forecast contingency planning and impact to the business case
    • This includes clarifying cost associated with risk of over supply vs. benefit of having supply through the end of the campaign, to allow O/O discussions on alternative approaches
  • Works with Core team for pricing recommendation (including supporting Conjoint study as needed).
  • Supports MET & MEC

 

Benefits eligible: Yes
Bonus eligible: Yes
The expected salary range for this role is $87,050 – $108,810 / per year 


The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.

Qualifications

  • Bachelor’s Degree in Accounting or Finance required; MBA or Masters in Finance, Economics, Math preferred
  • 2-4 Years Experience required
  • Strong analytical capabilities with experience in working with analytical teams and translating outputs into actionable insights
  • Knowledge of pricing and promotion dynamics, multi-tier pricing environment, long term impact of pricing decisions
  • Advanced Excel and PowerPoint skills required. Experience working with Tableau and/or other data visualization

Additional Information

Benefits eligible: This position offers health and welfare benefits, a 401(k) plan, adoption assistance program, educational assistance program, flexible ways of working, and time off policies (including sick leave, parental leave, and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment. 

Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.

McDonald’s is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald’s provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact [email protected]. Reasonable accommodations will be determined on a case-by-case basis.

McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Nothing in this job posting or description should be construed as an offer or guarantee of employment.

Average salary estimate

$97930 / YEARLY (est.)
min
max
$87050K
$108810K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Revenue Growth Management Analyst, Menu Architecture & LTO’s, McDonald's Corporation

If you're looking to step up your career in the heart of Chicago, McDonald's is on the hunt for a Senior Revenue Growth Management Analyst specializing in Menu Architecture & LTO’s. At McDonald's, we pride ourselves on enhancing customer experiences while driving business success, and your analytical skills will play a critical role in this mission. In this exciting role, you'll be teaming up with the US Marketing department to dissect and execute strategic initiatives that can shape the future of our menu offerings. You'll dive deep into data to develop business cases, analyze performances, and forecast initiatives aimed at increasing our brand relevance. What's really cool is that your insights will directly influence pricing recommendations and marketing strategies that hit our core values of community and inclusivity. We want someone who has a solid grounding in Finance or Economics, ideally with an MBA, and a proven track record of working in analytical roles. With your exceptional analytical skills and advanced Excel expertise, you'll translate complex insights into digestible recommendations that guide our business decisions. This role is more than just crunching numbers; it’s about shaping the future of a global brand by ensuring that every initiative aligns with our long-term ambitions. If you're ready to make an impact and grow within a company that values its people and the planet, join us at McDonald's and be a part of an inclusive workplace that thrives on innovation and teamwork.

Frequently Asked Questions (FAQs) for Senior Revenue Growth Management Analyst, Menu Architecture & LTO’s Role at McDonald's Corporation
What are the primary responsibilities of the Senior Revenue Growth Management Analyst at McDonald's?

The Senior Revenue Growth Management Analyst at McDonald's will focus on partnering with the US Marketing team to analyze and execute Line Extensions and Limited Time Offers (LTO's). You will develop business cases, translate analytical insights into strategic recommendations, and conduct post-initiative performance analysis. This role is pivotal in ensuring strategies are aligned with defined menu strategies and that recommendations effectively influence marketing campaigns.

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What qualifications are needed to be a Senior Revenue Growth Management Analyst at McDonald's?

To qualify for the Senior Revenue Growth Management Analyst position at McDonald's, candidates should hold a Bachelor’s Degree in Accounting or Finance. An MBA or a Master's in Finance, Economics, or Math is preferred. Additionally, 2-4 years of relevant experience and strong analytical capabilities are essential, along with advanced skills in Excel and PowerPoint.

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How does the Senior Revenue Growth Management Analyst contribute to McDonald's innovation in Menu Architecture?

The Senior Revenue Growth Management Analyst is crucial in supporting innovation in Menu Architecture at McDonald's by analyzing market trends and consumer insights. By evaluating long-term impacts of pricing decisions and collaborating closely with the marketing team, this role helps develop compelling and strategic LTO's that resonate with our customers and boost sales.

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Is there bonus eligibility for the Senior Revenue Growth Management Analyst role at McDonald's?

Yes, the Senior Revenue Growth Management Analyst at McDonald's is eligible for a bonus, which is calculated based on individual and company performance. This provides an excellent opportunity to contribute meaningfully to the company's success while reaping additional rewards.

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What benefits does McDonald's offer for the Senior Revenue Growth Management Analyst position?

McDonald's provides a robust benefits package for the Senior Revenue Growth Management Analyst role, including health and welfare benefits, a 401(k) plan, tuition assistance, a sabbatical program, and flexible working arrangements. Employees are also eligible for various time-off policies, including vacation and parental leave.

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Common Interview Questions for Senior Revenue Growth Management Analyst, Menu Architecture & LTO’s
Can you describe your experience with analyzing marketing campaigns as a Senior Revenue Growth Management Analyst?

When answering this question, focus on specific examples where you successfully analyzed previous marketing campaigns using data analytics. Explain how you translated the data into actionable insights that led to improved decision-making or strategy adjustments.

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What methods do you use to forecast the impact of promotions or LTO's?

Illustrate your experience with forecasting techniques such as historical trend analysis and competitive benchmarking. Share a specific instance where your forecasting led to a successful campaign outcome, emphasizing your analytical skills.

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How do you prioritize competing strategic initiatives?

Discuss your approach to prioritization, including factors such as alignment with business goals, potential ROI, and market impact. Provide an example of a situation where you had to make trade-offs and how you arrived at your decision.

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What tools or software do you find most effective for data analysis in this role?

Mention the analytical tools you are proficient in, such as Excel, Tableau, or Power BI. Share how you utilize these tools in your daily work to extract insights and present your findings effectively.

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How do you ensure that your analyses meet long-term business goals?

Explain your process for aligning your analyses with the company's long-term objectives. You might want to discuss regular check-ins with stakeholders and adjusting your approach based on shifting business priorities.

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Can you provide an example of how you have translated analytical insights into actionable business strategies?

Share a specific story where your analytical work led to a strategic recommendation or change. Detail the context, your analysis process, and the resulting positive impact on the business.

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How do you collaborate with marketing teams to implement your analyses effectively?

Highlight your communication skills by discussing how you engage with marketing teams through presentations and discussions. Mention how you ensure your data is understood and actionable for non-analytical audiences.

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What challenges have you faced in revenue growth management, and how did you overcome them?

Reflect on a challenging situation relevant to revenue growth management, detailing the problem, the steps you took to address it, and the outcome. This shows your critical thinking and problem-solving skills.

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How do you stay updated on trends in pricing and promotion dynamics?

Discuss your strategies for staying informed, such as following industry publications, attending webinars, or participating in professional networks. Mention how you apply this information to your work.

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What do you think is the key to managing risks associated with supply and demand in promotions?

Describe your understanding of risk assessment and management strategies in revenue growth scenarios. Include an example of how you have handled similar challenges in previous roles, showcasing your proactive approach.

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McDonald's Corporation is a chain of fast food restaurants. Headquartered in Oak Brook, Illinois, the company's famous menu items include the Big Mac, Chicken McNuggets and Egg McMuffin. McDonald's is a publicly owned company and operates a Canadi...

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Full-time, on-site
DATE POSTED
December 28, 2024

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