E-Commerce Product Manager

About MiLaMìLà is a Chinese food company. Our teams work tirelessly to enhance delicious products that we all enjoy at home! While MìLà is a Chinese food brand, it’s really a celebration of the power of food to bring us together, share our stories, and discover new flavors and cultures.Our mission is to build something that feels authentically and uniquely true to our roots as a Chinese-American-founded brand. Something we can own, but that’s also meant to be shared. One of the things we love about Chinese food is that it’s traditionally served family-style—shared with everyone gathered at the table. MìLà is a Chinese food brand, but it’s really a celebration of the power of food to bring us together, share our stories, and discover new flavors and cultures.Core ValuesExplore our core values here: https://eatmila.com/pages/careersJob SummaryCome join the MiLa team as the E-Commerce Product Lead and be the driving force behind MiLa's captivating online shopping experience, transforming clicks into a delightful customer experience and help drive revenue growth! You will be the primary owner of MiLa’s DTC website and be responsible for improving MiLa’s online presence by creating a frictionless buying journey. You will do this by analyzing website traffic and user behavior data to identify areas for improvement, and work with design and engineering teams to execute and deliver on these features and changes. Deliverables are customer-facing and are critical to the revenue growth and success of the company.Duties/Responsibilities• Own and manage all elements of MiLa’s DTC shopify website• Understand technical requirements and translate them into product features• i.e., creating new landing pages, launching new products, improving checkout functionality, integrating gifting extensions, etc.• Collaborate with engineering teams and UI teams to define product architecture and design for the website• Analyze customer journey and funnel to inform site roadmap• Prioritize tests for conversion rate optimization (CRO)• Report on conversation rate trends and drivers weekly• Understand customer behavior and drive UI improvements to reduce friction in buying journey• The position is required to travel <5-10% time for company wide meetings and events• The position can be on-site (Sumner, WA) or remote (anywhere in the US)Required Skills & Abilities• Proficient in Shopify and GA4• Understanding of digital marketing fundamentals• Data analysis and interpretation skills• A/B testing and experimentation• User experience (UX) and user interface (UI) knowledge• Proven track record working with engineering teams, including technical expertise needed• Excellent verbal and written communication skills• Excellent organizational and project management skills• Proficient in ExcelEducation & Experience• 5+ years of experience in digital marketing, with 2+ years focused on website• Bachelors Degree requiredWhy Should You Join Us?• Employer-funded health benefits including medical, dental, and vision insurance. MiLa covers 75% of employee premiums & 25% of dependent premiums• Voluntary/optional employee paid group insurance for Life & AD&D (with guarantee issue amounts at time of hire), Hospital, and Short Term Disability• Great company culture! ENPS in the 80s!See other openings at MiLa here: https://eatmila.com/pages/careersThe pay range for this role is:120,000 - 140,000 USD per year (Remote - United States)