SEO Content Writer

FTC 6 months

Hybrid working from Farringdon, London

About the role:

As an SEO Content Writer, you will be responsible for developing and creating compelling content for our two websites. You will work closely with our marketing and trade teams to ensure that all content is optimised for search engines and aligned with the overall marketing strategy.

• Conduct comprehensive keyword research and analysis to identify opportunities for organic growth.
• Create high-quality, engaging, and SEO-friendly content for blogs, articles, websites, and other digital platforms.
• Optimise existing content and website structure to improve search engine visibility and user experience.
• Monitor and analyse content performance using tools such as Adobe/Google Analytics, Google Search Console, and other SEO tools.
• Stay up-to-date with the latest industry trends, algorithm updates, and best practices in SEO content marketing.
• Collaborate with the marketing team to align SEO strategies with overall marketing goals.
• Conduct regular website audits to identify and resolve SEO content issues.

• Proven experience as a Content Writer.
• An understanding of search engine algorithms, ranking factors, and SEO best practices.
• An understanding of Adobe/Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog or similar.
• Excellent English writing, editing, and proofreading skills.
• Ability to create compelling and informative content that is optimised for search engines.
• Strong analytical skills and attention to detail.
• Excellent communication and collaboration skills.
• Ability to work independently and manage multiple projects effectively.
• Experience with content management systems (CMS) such as WordPress. (preferred not essential)
• Familiarity with social media marketing and content promotion strategies. (preferred not essential)
• Experience in link-building and outreach campaigns (preferred not essential)