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Director of Product Marketing

Moonvalley is developing cutting-edge generative AI models designed to power Superbowl-worthy commercials and award-winning cinematic experiences. Our inaugural, cutting-edge HD model, Marey, is built on exclusively licensed and owned data for professional use in Hollywood and enterprise applications.

Our team is an unprecedented convergence of talent across industries. Our elite AI scientists from DeepMind, Google, Snap, and Meta, have decades of collective experience in machine learning and computational creativity. We have also established the first AI-enabled movie studio in Hollywood, filled with accomplished filmmakers and visionary creative talent. We work with the top producers, actors, and filmmakers in Hollywood as well as creative-driven global brands. So far we've raised over $70M from world-class investors including General Catalyst, Bessemer, Khosla Ventures & YCombinator – and we're just getting started.

Role Summary:

As our Director of Product Marketing, you'll shape how the world understands Moonvalley's revolutionary approach to generative AI for creative content production. You'll craft compelling narratives that differentiate our clean Marey AI video model in a crowded market, enable our sales team to convey complex technical capabilities to both entertainment professionals and enterprise brands, and build a team that scales our marketing across multiple channels. This role offers the rare chance to define the category at the intersection of cutting-edge AI, premium entertainment, and innovative brand experiences.

What you’ll do:

Develop PMM Strategy and Vision: Define the overall product marketing strategy and build a roadmap for how your team will support Moonvalley's growth across different segments and channels, establishing clear priorities and success metrics.

Build and Lead the PMM Team: Recruit, develop, and lead a team of product marketers who will drive specialized initiatives including sales enablement, competitive intelligence, and segment-specific marketing programs, establishing the frameworks for consistent, high-quality execution at scale.

Partner with Product and AI Research Teams: Collaborate closely with Product and AI teams to plan and execute product launches and feature releases. Drive strategic alignment to maximize impact at major industry events, partner showcases, and industry gatherings where breakthrough AI technologies gain visibility.

Shape Messaging Architecture: Lead the development of foundational messaging frameworks that your team can adapt for different audiences, ensuring our unique value proposition as a clean and cutting-edge genAI company is consistently communicated across channels and touchpoints.

Establish Sales and Partner Enablement: Initially develop core sales materials while building the function that will eventually support our sales organization with training, tools, and content at scale across different channels and partner relationships.

Drive Strategic Market Insights: Lead efforts to gather competitive intelligence and market feedback, using these insights to inform product strategy and identify opportunities for differentiation in the rapidly evolving generative AI landscape.

What we’re looking for:

  • 8+ years of product marketing experience with at least 3 years building and leading marketing teams, preferably in AI/ML technologies, Enterprise SaaS, and/or creative tools

  • Track record of establishing and scaling PMM alongside rapid company growth

  • Demonstrated success developing positioning for complex technical products that resonates with both technical and creative audiences

  • Experience hiring and leading high-performing product marketers and building scalable sales enablement programs

  • Strategic understanding of the generative AI landscape and vision for differentiating clean AI models

  • Proven ability to balance strategic leadership with hands-on execution in high-growth environments

In our team, we approach our work with the dedication similar to Olympic athletes. Anticipate occasional late nights and weekends dedicated to our mission. We understand this level of commitment may not suit everyone, and we openly communicate this expectation.

If you're motivated by deeply technical problems, a seemingly never-ending uphill battle and the opportunity to build (and own) a generational technology company, we can give you what you're looking for.

All business roles at Moonvalley are hybrid positions by default, with some fully remote depending on the job scope. We meet a few times every year, usually in London, UK or North America (LA, Toronto) as a company.

If you're excited about the opportunity to work on cutting-edge AI technology and help shape the future of media and entertainment, we encourage you to apply. We look forward to hearing from you!

The statements contained in this job description reflect general details as necessary to describe the principal functions of this job, the level of knowledge and skill typically required and the scope of responsibility. It should not be considered an all-inclusive listing of work requirements. Individuals may perform other duties as assigned, including work in other functional areas to cover absences, to equalize peak work periods, or to otherwise balance organizational work

Moonvalley AI is proud to be an equal opportunity employer. We are committed to providing accommodations. If you require accommodation, we will work with you to meet your needs.

Please be assured we'll treat any information you share with us with the utmost care, only use your information for recruitment purposes and will never sell it to other companies for marketing purposes. Please review our privacy policy and job applicant privacy policy located here for further information.

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What You Should Know About Director of Product Marketing , Moonvalley AI

Are you ready to take the lead in shaping how the world understands groundbreaking AI technology in creative production? Moonvalley is looking for a passionate Director of Product Marketing to join our talented team in Los Angeles. Here, we’re redefining the future of commercial media and cinematic experiences with our innovative generative AI models, including our flagship HD model, Marey. In this role, you'll be instrumental in developing an effective product marketing strategy, collaborating with our elite AI scientists, and leading a team of product marketers to execute specialized initiatives. You'll also craft compelling narratives that highlight what sets our clean AI technology apart in a competitive landscape, ensuring our messages resonate with both technical professionals and creative audiences. Your expertise will drive strategic market insights while enabling our sales teams to effectively communicate Marey's complex capabilities. We need someone with significant experience in product marketing—ideally with a background in AI/ML technologies—and a track record of leading teams through rapid growth. If you're motivated by the intersection of cutting-edge AI, premium entertainment, and innovative brand experiences, we can't wait to meet you. Join us in our mission to transform the media landscape with technology that inspires. Together, we can create something truly extraordinary!

Frequently Asked Questions (FAQs) for Director of Product Marketing Role at Moonvalley AI
What are the main responsibilities of the Director of Product Marketing at Moonvalley?

The Director of Product Marketing at Moonvalley plays a central role in shaping the marketing approach for our innovative generative AI model, Marey. Key responsibilities include developing product marketing strategies, leading a team of product marketers, collaborating with product and AI research teams for successful product launches, and creating foundational messaging frameworks. This role requires a strategic mindset to gather market insights and ensure consistent communication about our unique value proposition across various audiences.

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What qualifications are needed for the Director of Product Marketing role at Moonvalley?

To be a successful candidate for the Director of Product Marketing position at Moonvalley, you should have over 8 years of experience in product marketing, with at least 3 years in a leadership role. Experience in AI/ML technologies or Enterprise SaaS is highly preferred. You should also demonstrate a proven track record of establishing and scaling marketing teams, developing resonance positioning for complex products, and a strategic understanding of generative AI.

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How does the Director of Product Marketing collaborate with other teams at Moonvalley?

Collaboration is key for the Director of Product Marketing at Moonvalley. You will work closely with the product and AI research teams to plan product launches and feature releases, ensuring that all communications align with our innovative technology's unique advantages. Additionally, you will partner with the sales team to develop enablement tools and materials that facilitate effective outreach to both entertainment professionals and enterprise brand partners.

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What career growth opportunities are offered to the Director of Product Marketing at Moonvalley?

As the Director of Product Marketing at Moonvalley, you will be in a dynamic and fast-paced environment that promotes significant career growth. You’ll have the opportunity to lead a team and recruit top talent while driving impactful marketing strategies. Additionally, your strategic inputs will shape the future direction of Moonvalley's generative AI portfolio, positioning you as a key player in a rapidly evolving industry.

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What is the work culture like for the Director of Product Marketing at Moonvalley?

Moonvalley fosters a team culture that values commitment and innovation. The work environment is dedicated and ambitious, likened to the commitment of Olympic athletes. While there may be late nights or the need for weekend work to achieve project milestones, the focus remains on passion for developing cutting-edge technology at the intersection of media and entertainment. The company values open communication and offers a hybrid work model, balancing remote work with occasional meetings.

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Common Interview Questions for Director of Product Marketing
Can you describe your experience in leading product marketing teams?

When responding to this question, highlight specific examples of teams you have managed, including the number of individuals and key initiatives you implemented. Discuss how you fostered a collaborative atmosphere and detail any measurable outcomes your team achieved, such as successful product launches or sales growth.

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How would you approach developing a marketing strategy for a new AI product like Marey?

Emphasize your systematic approach to developing a marketing strategy. Discuss market research, competitor analysis, and how you'll identify target audiences. Describe the importance of collaborative input from product and AI teams and how you would maintain a flexible strategy based on feedback and market changes.

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What techniques do you use to craft compelling narratives for complex products?

To answer this question effectively, outline your process for simplifying complex technical concepts into relatable language. Mention using customer stories, case studies, and clear visual aids. Point out how understanding the audience is crucial in tailoring bespoke messages that resonate with both technical and creative professionals.

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How do you handle competitive intelligence and market insights?

Discuss methodologies you employ for gathering competitive insights, including analyzing industry trends, utilizing market research tools, and customer feedback. Explain how you integrate this intelligence into marketing strategies to adjust positioning and highlight differentiators effectively.

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What experience do you have in sales enablement, and how would you develop this function at Moonvalley?

Describe your experience working with sales teams and creating training materials and content that guide the sales process. Share examples of successful sales enablement programs you've developed in the past and explain how you would establish a scalable function aligned with Moonvalley's unique product offerings.

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What challenges have you faced in product marketing in the tech industry?

Be honest and share relevant challenges, such as addressing technical complexities or shifting market trends. Emphasize how you overcame these challenges by collaborating with different teams and leveraging feedback for continual improvement.

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How do you prioritize tasks when overseeing a product marketing strategy?

When answering, illustrate your organizational skills. Discuss methods you use, such as prioritization frameworks or tools, to ensure tasks align with the marketing strategy's objectives. Provide an example of how this approach benefitted a project in the past.

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How do you balance strategic leadership with hands-on execution?

It's important to convey that you understand the balance between leadership and execution. Detail examples of how you've delegated tasks while still maintaining oversight. Describe how you'll regularly engage with your team to ensure initiatives are executed efficiently and effectively.

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Why do you want to work for Moonvalley, particularly in the generative AI space?

A compelling response would highlight your passion for the intersection of technology and creativity. Express enthusiasm for Moonvalley's mission to disrupt the media industry and how you feel your skills and experience align with the company's objectives in generative AI.

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How would you define success in your role as Director of Product Marketing?

Share your vision of success based on key performance indicators such as increased market share, successful product launches, or enhanced brand perception. Highlight the importance of team productivity and alignment with company goals, ensuring every strategy is measurable and impactful.

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Rapid Growth
Medical Insurance
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Maternity Leave
Mental Health Resources
Equity
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Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
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Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)

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DATE POSTED
April 2, 2025

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