Senior Designer for Digital Marketing (Meta Ads / Landing Pages)

As a Senior Designer for Digital Marketing at Moxie, your responsibilities will include designing and updating website elements and landing pages, leading the entire design process, and optimizing those designs for user experience. You will also create high volumes of ad visuals for platforms like Meta and Google while collaborating with copywriters and analyzing performance data to enhance design effectiveness.

To qualify for the Senior Designer for Digital Marketing role at Moxie, candidates should have 3-5 years of experience in graphic design, particularly in DTC advertising. Strong proficiency in Adobe Creative Suite is essential, along with a robust portfolio showcasing your design skills. Lastly, applicants must be based or residing in the Philippines.

Collaboration is a key aspect of the Senior Designer for Digital Marketing role at Moxie. You'll work closely with developers and marketers to ensure your designs are implemented seamlessly and aligned with marketing strategies. Regular communication with copywriters will also help create compelling ad visuals that resonate with target audiences.

At Moxie, the work environment for the Senior Designer for Digital Marketing is remote-first, fostering a high-trust, low-ego, and high-output culture. The team is supportive and values diverse backgrounds and ideas, ensuring that every member feels included and encouraged to contribute to the company’s success.

Joining Moxie as a Senior Designer for Digital Marketing provides substantial opportunities for personal and professional growth. As the company builds its services, you'll have the chance to influence major projects, develop your design skills further, and play a pivotal role in the success of entrepreneurs in the aesthetics industry.

In your response, outline your approach to starting with wireframes, gathering user feedback, and refining designs based on performance metrics. Highlight how collaboration with developers and marketers plays into this process.

A great answer would include mentioning time management techniques you employ, such as creating to-do lists, setting deadlines, and how you leverage tools like project management software to keep track of projects

Discuss how you utilize tools such as Google Analytics or specific A/B testing software to track metrics like CTRs and conversions, and how this data informs your design adjustments.

Explain your approach to receiving feedback both positively and constructively. Mention how you seek feedback from team members and clients, and highlight examples where feedback led to improved designs.

Share a specific case study where your design contributions directly impacted the campaign's success. Emphasize the creative process, collaboration, and the measurable outcomes tied to your designs.

Talk about current trends you've been following, such as the importance of mobile-first design or personalization in ads. Also, explain how you adapt to changes in the design landscape to stay relevant.

Discuss your experience in interpreting brand guidelines and how you manage to maintain consistency while bringing creative ideas to life. You can mention specific tools or references you use to keep designs on brand.

Emphasize the importance of understanding your audience and how user testing and feedback help you create designs that meet user needs and enhance their experience.

Explain your perspective on finding harmony between innovative, eye-catching design and the need for effective performance, highlighting how data can guide creative decisions.

Share your passion for design, specifically in the digital marketing field. Discuss what drives you to create designs that not only look good but also achieve business objectives and resonate with audiences.