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Vice President, External Communications

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The Vice President, External Communications is responsible for shaping and executing strategic communication initiatives for the Advertising and Partnership’s division that amplify the company's voice and elevate its presence within the media and advertising landscape.

This role will serve as a key decision-maker, providing guidance on corporate storytelling, press relations, crisis communications, and positioning strategies that align with overarching business goals. Collaborating closely with senior executives, this role is tasked with driving innovation, developing team capabilities, managing tentpole events, and fostering relationships with key industry stakeholders and media outlets.

A proven leader, the Vice President of External Communications will not only oversee the development and implementation of high-profile communication efforts but also mentor and inspire a dynamic team to achieve excellence. By staying ahead of industry trends and competitors, this role will ensure the company remains at the forefront of compelling narratives, impactful storytelling, and effective market positioning within advertising and partnerships.

Duties and Responsibilities:

The Vice President, External Communications will serve as a cornerstone of the Advertising and Partnerships team's success, ensuring the company achieves its strategic communication objectives while fostering growth, creativity, and industry leadership.

  • Develop and execute comprehensive external communication strategies that reflect NBCUniversal’s brand and market position.
  • Partner with various NBCUniversal teams to deliver a cohesive message that fits into the broader NBCUniversal message
  • Elevate the company’s presence in the marketplace, focusing on innovation and strategic narratives.
  • Provide senior leadership oversight for tentpole events, ensuring communications goals are achieved effectively –managing prep and c-suite leaders.
  • Identify, establish, & maintain personal relationships with key contacts in the press and industry influencers to help advance the business’ communications goals.
  • Build and nurture relationships with external stakeholders including client and partner communications teams.
  • Work closely with leadership teams to understand business goals and effectively communicate them externally through traditional and non-traditional outlets.
  • Grow and develop communications talent and manage overall workload with efficiency and effectiveness.
  • Provide guidance and leadership in crisis communication and complex situations.

Qualifications

Required Qualifications:

  • Seasoned communications leader in the advertising space with a minimum of 12 years of experience in a fast-paced environment.
  • Strong understanding of ad tech, with experience in CTV, FAST, Programmatic or data-driven measurement.
  • Experience managing and motivating a team.
  • Demonstrated experience with a variety of traditional and non-traditional media and industry influencers, along with a good understanding of the economic marketplace and technology space.
  • Proven writing skills, with examples of published written work like op-eds, white papers, and data reports.
  • Experience working in a matrixed organization with strong cross-functional collaboration skills, and an enterprise-mentality ensuring aligning with broader enterprise goals.

Desired Characteristics:

  • Demonstrated skillset for forward-thinking strategic planning and proactive communication through creative execution.
  • Seasoned decision maker who has excellent multitasking skills and an ability to thrive in a fast-paced working environment.
  • Strategic and creative thinker who can project manage and execute an advanced, integrated communications campaign.
  • Problem solver and adept negotiator with demonstrated ability to build consensus within a matrixed enterprise.
  • A collaborative team player who seeks out partnership, while leading and maintaining multiple individual value streams.
  • Media experience a plus; adept with social media.
  • Strong technical skills.
  • NY-Based with ability to travel, and flexibility to work as needed.
  • In-office requirement of 3 days a week minimum.

Salary range: $190,000 - $235,000 (SIC and long-term incentive eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$212500 / YEARLY (est.)
min
max
$190000K
$235000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Vice President, External Communications, NBCUniversal

Are you ready to step into a pivotal role at NBCUniversal as the Vice President of External Communications? This exciting position is perfect for a seasoned communications leader who thrives in fast-paced environments and loves shaping strategic communication initiatives that elevate a company's profile. At NBCUniversal, we pride ourselves on creating world-class content across film, television, and streaming platforms, and your work will be integral to amplifying our voice in the media and advertising landscape. By working closely with our talented senior executives, you’ll help craft compelling narratives and manage crisis communications that truly resonate. In this role, you won’t just lead communication strategies; you will build and nurture relationships with key industry stakeholders and influencers, ensuring that our messaging is cohesive and impactful. This is an opportunity to innovate and inspire a team, drive tentpole events, and stay ahead of market trends. If you have at least 12 years of experience in communications within the advertising space and are adept with both traditional and non-traditional media, we want to hear from you! Together, let's keep NBCUniversal at the forefront of impactful storytelling and create a diverse and inclusive work culture that allows everyone to shine.

Frequently Asked Questions (FAQs) for Vice President, External Communications Role at NBCUniversal
What are the primary responsibilities of the Vice President, External Communications at NBCUniversal?

The Vice President of External Communications at NBCUniversal has a multifaceted role that includes developing comprehensive external communication strategies, elevating the company's market presence, collaborating with various teams to ensure cohesive messaging, overseeing tentpole events, and building vital relationships with industry stakeholders. This position is key to aligning communications with broader business goals and driving innovation within the organization.

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What qualifications are required for the Vice President, External Communications role at NBCUniversal?

To qualify for the Vice President, External Communications position at NBCUniversal, candidates should have a minimum of 12 years of experience in communications, particularly within the advertising space. An understanding of ad tech, including CTV, FAST, and data-driven measurements, is essential. Proven leadership, strong writing skills, and experience in a matrixed organization are also critical for success in this role.

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How does the Vice President, External Communications at NBCUniversal contribute to diversity and inclusion efforts?

In the role of Vice President, External Communications at NBCUniversal, you'll play a vital part in driving the company’s Diversity, Equity, and Inclusion initiatives. By fostering an inclusive culture through your communications strategies and storytelling efforts, you can help ensure that the company’s messaging reflects its commitment to a diverse workforce and initiatives that resonate with varied audiences.

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What kind of experience is beneficial for the Vice President, External Communications position at NBCUniversal?

Beneficial experience for the Vice President, External Communications role at NBCUniversal includes a strong background in the advertising industry, particularly with managing communications related to creative campaigns. Familiarity with both traditional media outlets and digital platforms, along with strategic thinking and the ability to navigate fast-paced environments, will also be important. A collaborative spirit and problem-solving abilities can set candidates apart.

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What does NBCUniversal look for in a candidate for the Vice President, External Communications position?

NBCUniversal looks for candidates for the Vice President, External Communications role who possess a blend of strategic foresight, creativity, and proven leadership skills. The ideal candidate is someone who can manage multiple communications initiatives effectively, maintain relationships with media and industry influencers, and has a proactive approach to both crisis communications and day-to-day managerial responsibilities.

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Common Interview Questions for Vice President, External Communications
What experience do you have in strategic communication within the media industry?

When answering this question, provide specific examples from your previous roles that demonstrate your ability to develop and execute communication strategies. Highlight any successful campaigns that aligned with business goals and increased brand recognition.

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How do you stay updated with the latest trends in advertising and media?

Show your engagement with the industry by discussing the resources you utilize, such as industry publications, conferences, networking events, and webinars. Mention how you apply these insights to your strategic planning.

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Can you describe a time you managed a crisis communication situation?

Share a specific scenario where you effectively handled a crisis. Elaborate on your approach, the steps taken, and the outcomes. This will demonstrate your ability to think on your feet and manage complex situations under pressure.

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How do you ensure that communication strategies align with overall business objectives?

Discuss your collaborative approach with other departments and leadership teams. Explain how you gather insights from various stakeholders and how you use them to craft strategies that fulfill both communication and business goals.

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What strategies do you use to foster relationships with media and industry influencers?

Explain your approach to networking and building personal relationships. Share examples of how you have successfully interacted with key media figures and industry insiders to advance communication objectives.

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Describe a successful team you have led in the past.

Reflect on your leadership style by discussing a specific team you managed. Describe the team's goals, how you motivated team members, and the successful outcomes achieved under your leadership.

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What role do you believe storytelling plays in communications?

Emphasize storytelling as a critical tool for effectively conveying messages. Provide examples of how you've used storytelling techniques in previous roles to engage audiences and enhance communication efforts.

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How would you handle conflicting priorities in communications initiatives?

Demonstrate your prioritization skills by discussing how you assess the urgency and importance of competing tasks. Explain how you communicate with stakeholders to manage expectations and ensure alignment.

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What metrics do you consider to measure the success of communications campaigns?

Talk about specific KPIs you track, such as media coverage, engagement rates, audience reach, or changes in public perception. Highlight any tools or methods you use for measurement.

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Why do you want to work as the Vice President, External Communications for NBCUniversal?

Share your passion for the media and entertainment industry, and discuss your admiration for NBCUniversal’s brands and commitment to diversity and inclusion. Highlight how your skills align with the company’s goals and values.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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Full-time, hybrid
DATE POSTED
April 17, 2025

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