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Retail Account Manager - job 1 of 2

Job Description

To track consumer trends in the Tech & Durables goods sector, NIQ relies on sales data exchanges with retailers in the industry, whether they operate physical stores or online platforms. 

The primary purpose of this role is to improve NIQ’s position within the Tech and Durables industries (Electronics, Telecoms, IT, DIY, Homewares, Optics & others). The Retail Partnership Manager will leverage their network and industry understanding to forge pivotal connections with key industry stakeholders within retail. This role demands a strategic blend of expertise and industry acumen, enabling effective planning and execution of ambitious projects. 

The position is of strategic importance, as the successful execution of these responsibilities is anticipated to elevate retail data partnerships, enhance service quality, and open new business opportunities. Contributions via this role will be instrumental in shaping the future trajectory of GfK's growth and success in the Tech and Durable markets in the Egypt. 

Responsibilities 

The Partnership manager will play a pivotal role in driving recruitments targets, focusing on the following key areas: 

  • Identification of Key Industry Touchpoints: Actively identify and engage with vital industry touchpoints, facilitating the introduction and promotion of NIQ’s Tech and Durable data partnership model. 

  • Improve coverage through retailer recruitment: Investigate and facilitate new data sourcing using various methods; direct approaches, industry organizations, software providers etc., always aiming to expand and diversify the reach of NIQ's data partnerships. 

  • Adapt Proposition: Take a leading role in refining and enhancing GfK’s value proposition. This involves a deep understanding of industry dynamics and customer needs to ensure that offerings and go to market are competitive and relevant 

  • Refinement of Pitch Documents: Provide expert feedback on pitch documents, ensuring they are compelling and also effectively aligned with industry expectations and standards. This includes crafting persuasive narratives and tailoring messages to resonate with targeted stakeholders 

  • Internal Coordination: maintain close relationship with data science team to finetune our universe studies and with the Operations team for the integration of new retailers and banners. 

  • Commercial excellence is your daily routine: building action plans, nourish and follow your pipeline, look outside the box to open doors and negotiate the best agreement with our new partners. 

Qualifications

  • Min 3-5+ years of related experience. 
  • Solid sales skills and developed sales expertise in target scope. 

  • Solid understanding of data analytics industry, business model, products, services and solutions. 

  • Solid understanding of market trends and its interdependencies impacting customers. 

 

Additional Information

Our Benefits 

  • hybrid model of working

  • life and medical insurance

  • training and development opportunities

  • career growth opportunities

 

#LI-Hybrid

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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Average salary estimate

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What You Should Know About Retail Account Manager, NielsenIQ

Are you ready to take your career to the next level as a Retail Account Manager with NIQ in the vibrant city of Cairo? This role is not just about managing accounts; it’s about reshaping the future of consumer insights in the Tech and Durables sectors! At NIQ, we're focused on tracking consumer trends and leveraging data partnerships that help us remain at the forefront of the industry. As a Retail Account Manager, you will be instrumental in boosting our market position by connecting with key stakeholders within retail, whether in physical stores or online platforms. Your knack for identifying industry touchpoints will be crucial as you engage top retailers and help introduce them to NIQ’s innovative data partnership model. With your extensive understanding of market trends and solid sales background, you’ll play a pivotal role in enhancing our value propositions, refining pitch documents, and collaborating closely with our data science and operations teams. This position offers you the chance to build action plans that foster lasting partnerships, negotiate agreements, and ultimately drive significant business growth for NIQ in Egypt! If you thrive on strategic planning and are eager to contribute to an industry leader’s success, we’d love to hear from you.

Frequently Asked Questions (FAQs) for Retail Account Manager Role at NielsenIQ
What are the primary responsibilities of a Retail Account Manager at NIQ?

A Retail Account Manager at NIQ is responsible for fostering relationships with key retail stakeholders, identifying industry touchpoints, and expanding NIQ’s data partnerships within the Tech and Durables sectors. Additionally, they work on enhancing the company’s value propositions, refining pitch documents, and coordinating with internal teams to ensure a seamless partnership experience.

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What qualifications are needed for the Retail Account Manager role at NIQ?

To succeed as a Retail Account Manager at NIQ, candidates should have 3-5+ years of related experience, strong sales skills, and a solid understanding of the data analytics industry. Knowledge of market trends and business models relevant to Tech and Durable goods is essential, along with the ability to adapt propositions based on customer needs.

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How does NIQ support the career growth of Retail Account Managers?

NIQ emphasizes career development through various initiatives, including training and development opportunities tailored to the Retail Account Manager role. They also promote a flexible working environment that encourages volunteer time off, ensuring employees can balance their professional and personal growth effectively.

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What benefits can retail account managers expect while working at NIQ?

Retail Account Managers at NIQ can look forward to a hybrid working model, life and medical insurance, LinkedIn Learning resources, and opportunities for professional development. This range of benefits underscores NIQ’s commitment to fostering a supportive work environment.

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What is NIQ's commitment to diversity and inclusion for Retail Account Managers?

NIQ is deeply committed to diversity, equity, and inclusion, reflecting the diversity of the markets they serve. They seek candidates who share this mission, ensuring a diverse workforce and engaging all voices within their operations, making it a welcoming environment for Retail Account Managers.

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Common Interview Questions for Retail Account Manager
Can you describe your experience in managing retail partnerships as a Retail Account Manager?

When answering this question, focus on specific examples of successful partnerships you’ve managed, emphasize your strategic approach to building relationships, and highlight the outcomes these partnerships achieved. Use metrics to quantify your impact where possible.

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How do you approach identifying key industry touchpoints in the retail sector?

Discuss your strategies for market research and networking. Emphasize the importance of understanding market dynamics and customer needs, and share specific tools or methodologies you use to engage and identify vital stakeholders.

Join Rise to see the full answer
What methods do you utilize to improve retailer recruitment?

Describe a multi-faceted approach involving direct outreach, leveraging existing industry networks, and utilizing technology or industry-specific software. Tailor your response to reflect your understanding of the retail landscape and NIQ’s data partnership goals.

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How do you refine and adapt value propositions for potential partners?

Explain your process for gathering feedback from stakeholders and analyzing market trends to inform your value proposition adjustments. Share a relevant example where you successfully adapted a proposition and achieved better engagement.

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Can you provide an example of how you collaborated with data science and operations teams?

Use this question to illustrate the importance of teamwork in achieving business objectives. Discuss specific projects where collaboration contributed to successful retailer integration or improved data utilization, highlighting your communication skills.

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What sales strategies do you believe are most effective in the Tech and Durable goods market?

Discuss modern sales methodologies that resonate in the current market, emphasizing consultative selling and building long-term relationships. Back your strategies with examples of the methods you’ve used successfully in previous roles.

Join Rise to see the full answer
Describe a situation where you faced challenges in negotiations with partners and how you overcame them.

Share a real-life example that demonstrates your negotiation skills. Outline the challenge, your approach to finding a resolution, and the positive outcome it produced, showcasing your problem-solving abilities.

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How do you keep up with market trends in the Tech and Durables sectors?

Describe your routine for monitoring industry news, participating in relevant events, and engaging with thought leaders. Highlight how this knowledge informs your decision-making and strategy in your role as a Retail Account Manager.

Join Rise to see the full answer
What role does data analytics play in your decision-making as a Retail Account Manager?

Emphasize the importance of data-driven decision-making in your previous experience, describing how you leverage analytics to identify opportunities, track performance metrics, and make informed recommendations to partners.

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How would you handle a situation where a retailer is dissatisfied with the partnership?

Highlight your proactive approach to customer service, emphasizing the importance of listening to their concerns, finding solutions, and fostering communication to rebuild trust and ensure future success in the partnership.

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DATE POSTED
April 20, 2025

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