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Digital Communications Strategy Lead 

Job Description

The Position

Dynamic and experienced Digital Communications Lead to develop and oversee the execution of internal and external digital communications strategy. The Lead will work closely with senior leadership to shape the digital presence of the organization and ensure that all digital communications initiatives are aligned with our overall brand and business goals. This role demands a blend of creative vision, strategic insight, and strong leadership to drive measurable results across various digital platforms.


Responsibilities

  • Create the digital communications style guide that drives internal and external content and channel strategy and supports the overall OGN brand and culture positioning.

  • Develop compelling digital content strategies across a variety of platforms (website, social media, email, blogs, digital ads, etc.) ensuring messaging consistency, relevancy, and alignment with brand voice.

  • Work closely with marketing, public relations, creative, and product teams to ensure alignment of digital communications with overall marketing campaigns and initiatives.

  • Oversee strategies to drive engagement, increase brand awareness, and grow digital audiences through targeted messaging, optimized campaigns, and data-driven decisions.

  • Analyze digital performance data, derive actionable insights, and provide regular reports to senior leadership on the effectiveness of digital strategies and tactics. Use data to continuously optimize strategies and tactics.

  • Stay current on digital marketing trends, emerging technologies, and industry best practices to keep the organization’s digital communications strategy ahead of the curve.

  • Lead, mentor, and develop a team of digital communications professionals, providing clear direction, fostering creativity, and ensuring high standards of performance.

  • Support the organization’s digital response strategies in times of crisis, ensuring that messaging is timely, clear, and aligned with the company's values and public image.

Education:

  • Bachelor's or Master's degree in health care policy or related fields
  • At least 10 years of experience in regional/ global PR, including digital and social media in a regulated environment.
  • Leadership: Significant experience leading media, social media, and global communications for large corporations.
  • Technical Skills: Experience with video production (storyboarding, filming, editing) and web/social media content development.
  • Strategic Planning: Ability to prepare strategic communications plans and provide strategic advice to cross-divisional team members, as well as deliver at the tactical level.
  • Execution: Ability to execute within a dynamic, fast-paced organization.
  • Long-Term Strategy: Ability to articulate and lead a long-term strategic communications platform that builds and supports businesses.
  • Crisis Management: Ability to handle crisis communications and short-term communications objectives.
  • Problem-Solving and Management: Flexible, clear thinking and problem-solving skills; successfully lead multiple projects/ initiatives within the communications/ PR function; able to quickly grasp new ideas; simplify strategy into specific actions with clear accountability; make decisions with speed and accuracy based on the best available information; communicate priorities clearly and concisely.
  • Communication Skills: Clear communication of complex information, delivering key messages effectively both verbally and in writing, with excellent application of the English language.

 

Preferred Experience and Skills

  • Experience in the pharmaceutical or health care industry.
  • US and global market experience.
  • Agency experience.


LOCATION: Jersey City or Plymouth Meeting

Secondary Language(s) Job Description

Who We Are:

Organon delivers ingenious health solutions that enable people to live their best lives. We are a $6.5 billion global healthcare company focused on making a world of difference for women, their families and the communities they care for. We have an important portfolio and are growing it by investing in the unmet needs of Women’s Health, expanding access to leading biosimilars and touching lives with a diverse and trusted portfolio of health solutions.  Our Vision is clear: A better and healthier every day for every woman.

US and PR Residents Only

For more information about personal rights under Equal Employment Opportunity, visit:

EEOC Poster

EEOC GINA Supplement

OFCCP EEO Supplement

OFCCP Pay Transparency Rule

Organon proudly embraces diversity in all of its manifestations and is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity, or gender expression, national origin, disability, veteran status or any other characteristic protected by state or federal law.

Search Firm Representatives Please Read Carefully 
Organon LLC., does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Applicable to United States Positions Only:  Under various U.S. state laws, Organon is required to provide a reasonable estimate of the salary range for this job.  Final salary determinations take a number of factors into account including, but not limited to, primary work location, relevant skills, education level, and/or prior work experience.  The applicable salary range for this position in the U.S. is stated below.  Benefits offered in the U.S. include a retirement savings plan, paid vacation and holiday time, paid caregiver/parental and medical leave, and health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.

Annualized Salary Range (US)

$152,300.00 - $259,200.00

Annualized Salary Range (Global)

Annualized Salary Range (Canada)

Please Note: Pay ranges are specific to local market and therefore vary from country to country.

Employee Status:

Regular

Relocation:

No relocation

VISA Sponsorship:

No

Travel Requirements: Organon employees must be able to satisfy all applicable travel and credentialing requirements, including associated vaccination prerequisites.

10%

Flexible Work Arrangements:

Flex Time, Hybrid

Shift:

Valid Driving License:

Hazardous Material(s):

Number of Openings:

1

Average salary estimate

$205750 / YEARLY (est.)
min
max
$152300K
$259200K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Digital Communications Strategy Lead , Organon

Are you a visionary with a passion for digital communications? Organon is seeking a Digital Communications Strategy Lead based in Plymouth Meeting, Pennsylvania, to take the reins of our internal and external digital communication efforts. In this exciting role, you’ll collaborate closely with our senior leadership to shape our organization’s digital presence and align all communications initiatives with our brand goals. With your expertise, you will develop compelling content strategies across digital platforms such as social media, websites, blogs, emails, and ads, ensuring a consistent and engaging brand voice. You’ll also oversee strategies that grow our digital audience and drive engagement, all while analyzing performance data and deriving actionable insights to optimize our efforts. Your ability to stay ahead of digital marketing trends and emerging technologies will keep our strategies relevant and impactful. Leading a talented team of communications professionals, you’ll mentor them to excel while supporting the organization’s digital response strategies in times of crisis. If you're ready to make a significant impact on women’s health through innovative communication strategies, we want to hear from you!

Frequently Asked Questions (FAQs) for Digital Communications Strategy Lead  Role at Organon
What are the key responsibilities of a Digital Communications Strategy Lead at Organon?

As a Digital Communications Strategy Lead at Organon, your key responsibilities include creating and maintaining the digital communications style guide, developing and executing content strategies across multiple platforms, and overseeing engagement strategies that enhance brand awareness. You'll work with cross-functional teams to align digital communications with broader marketing initiatives and analyze performance data to optimize strategies.

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What qualifications do I need to become a Digital Communications Strategy Lead at Organon?

To qualify for the Digital Communications Strategy Lead position at Organon, you should possess a Bachelor's or Master's degree in health care policy or a related field. Additionally, at least 10 years of relevant experience in PR and digital communications, preferably within a regulated environment, is required along with significant leadership experience in media and corporate communications.

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How does the Digital Communications Strategy Lead contribute to Organon's mission?

The Digital Communications Strategy Lead plays a crucial role in furthering Organon’s mission by creating engaging content and communication strategies that resonate with our audience, particularly women and their health needs. By ensuring a consistent and impactful digital presence, you help promote the organization’s health solutions and support the overarching goals of improving the health and wellbeing of women worldwide.

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What skills are most important for a Digital Communications Strategy Lead at Organon?

Important skills for the Digital Communications Strategy Lead at Organon include strong leadership and managerial skills, proficiency in digital marketing and content creation, and the ability to analyze data to derive actionable insights. Effective communication skills are essential for articulating complex information clearly to diverse audiences and for mentoring team members.

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What type of experience is preferred for the Digital Communications Strategy Lead position at Organon?

Preferred experience for the Digital Communications Strategy Lead role at Organon includes a background in the pharmaceutical or healthcare industry, as well as agency experience. Familiarity with global communication strategies and the ability to navigate both US and international market dynamics will also be beneficial in this role.

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Common Interview Questions for Digital Communications Strategy Lead 
Can you describe your experience in developing digital communication strategies?

In your response, focus on specific examples of digital communications strategies you've developed and implemented, including the platforms used and the outcomes achieved. Highlight any measurable results that demonstrate your impact, such as increased engagement or audience growth.

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How do you stay updated on the latest digital marketing trends?

Share your strategies for keeping abreast of digital marketing trends. This might include subscribing to industry publications, attending webinars, or participating in networking groups. Points that highlight your proactive approach to professional development will be impressive.

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What metrics do you consider to evaluate the success of digital communication campaigns?

Discuss key performance indicators (KPIs) relevant to digital campaigns, such as engagement rates, conversion rates, or website traffic. Explain your approach to analyzing these metrics and how you use them to inform future strategies.

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How would you manage a crisis communication situation?

Outline your process for crisis management, including rapid assessment of the situation, clear and timely communication, and alignment with company values. Emphasize the importance of staying calm and providing transparent information during crises.

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Can you give an example of how you led a team through a challenging project?

Provide a specific example of a challenging project you led, detailing your leadership approach, communication strategies, and how you overcame obstacles with your team to achieve success.

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Describe your experience with content creation across different digital platforms.

Discuss your content creation experience and versatility across platforms like social media, blogs, and email campaigns. Highlight any successes and audience engagement metrics that reflect your effectiveness.

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How do you ensure consistency of brand voice in digital communications?

Explain your methods for maintaining brand voice consistency, such as developing style guides, conducting team training, and reviewing content before publication to ensure alignment with company messaging.

Join Rise to see the full answer
What strategies would you develop to increase engagement on social media?

Detail strategies you might use to boost social media engagement, which could include interactive content, targeted advertising, or community outreach efforts. Highlight the importance of understanding audience demographics and preferences.

Join Rise to see the full answer
How do you conduct audience analysis for your digital campaigns?

Discuss your approach to audience analysis, which may involve utilizing analytical tools and surveys to gather demographic information. Explain how you use these insights to tailor your digital content effectively.

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What challenges have you faced in digital communications, and how did you address them?

Share specific challenges you’ve encountered, such as changing audience preferences or platform algorithm updates, along with the strategies you implemented to address these challenges and the results that followed.

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At Organon, we envision a better and healthier every day for every woman. The diversity of our business provides a sustainable engine of growth so we can identify and invest in solutions for women. Our mission is to deliver impactful medicines and...

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Full-time, on-site
DATE POSTED
April 14, 2025

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