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Marketing Manager MENA region - Paris based F/H/X

🌍 About Partoo


Partoo is a B2B SaaS scale-up who is committed to helping local businesses, large companies or SMEs to get closer to their customers. To do this, they have developed an all-in-one platform and different solutions that revolve around 3 value propositions: Get Found, Get Chosen and Get Clients.


Through these 3 propositions, they have developed several products that adapt to changes in the customer purchasing journey:


🔎 Get Found

Presence: Synchronize store information on main platforms (Google, Facebook, Waze, etc.), directories and GPS.

Store Locator: Help customers find the store that’s right for them with up-to-date local data and dedicated filters on retailer websites.

Social Media: Manage posts on Facebook, Google, Instagram, etc.


🎯 Get Chosen

Review: Centralize, reply to and analyze customer reviews received on Google and Facebook.

Booster: Get additional positive reviews on Google through SMS and QR codes.

Messages: Centralize and reply to all chat messages received via Google Business Messages, Messenger and soon also via Instagram, whatsapp, etc.


🫱🏼‍🫲🏽 Get Clients

Payments: Be able to offer online or QR code payment to customers

Click & Collect: Allow customers to buy products online and pick them up at the point of sale

Delivery: Offer home delivery


💥 ROLE AND IMPACT


Partoo is looking for a Field Marketing Manager to support our growth and expansion in MENA!


As a Field Marketing Manager in charge of the Marketing strategy for a region you are responsible for driving demand through marketing campaigns, events and other programs to meet or exceed revenue goals for the region’s sales teams.


You will develop and drive targeted marketing programs to generate awareness, quality pipeline, move prospects through the sales cycle and help to build a customer relationship.


This position supports sales teams in a fast-paced sales environment.

You will collaborate closely with Partoo’s sales, sales development, and the marketing teams to plan and execute.

This position requires some experience across several aspects of Marketing, including launching campaigns and managing events.


Missions
  • Work closely with the local Sales Teams and Sales Development Team, be their first point of contact and align marketing campaigns to business and Sales team priorities
  • Plan, design, implement and analyze Demand Marketing campaigns across all inbound and outbound channels, and build the right marketing journey
  • Ability to develop and organize Lead generation campaigns, both organically and paid
  • Arrange and implement digital and in-person events
  • Identify and develop new marketing opportunities based on market analysis, and customer & sales feedback
  • Project-manage all campaigns from beginning to end, ensuring they meet the target objectives
  • Take ownership for the business impact of each program (influenced meetings, influence pipeline) working closely with sales development and sales functions to ensure effective follow-up and maximise KPIs
  • Own the local marketing strategy, calendar and budget 
  • Content & Communication (translation, NewsLetters, Social pages)


Required skills
  • English native level or equivalent is essential for this role. Arabic is a huge plus (Middle East dialect). French is nice to have (role based in Paris) but not mandatory. 
  • Your interpersonal, written, verbal, negotiation and presentation skills are high-standard
  • Strong knowledge in Inbound and Lead generation through SEO, marketing automation tool and SEA (Google Ads, LinkedIn Marketing Solution, Facebook for Business)
  • Strong proficiency in the Martech stack (some of the tools we use: Hubspot, Salesforce, Livestorm, Wordpress)
  • In line with corporate values: curious, empathetic and fun
  • 1-3 years of experience in Marketing preferably in the tech/SaaS industry


Benefits
  • Access to various internal sports activities (yoga, running, soccer, climbing, etc.) and a partnership with Gymlib (4,500 gyms and 300 activities).
  • CSE benefits via Leeto as well as a Worklife card (meal vouchers, sustainable mobility package, CESU vouchers...).
  • Health Insurance Alan and mental health prevention solutions
  • 6 RTT days/year.
  • 6 weeks of remote work/year (after one year of service) and 1 to 2 days of remote work per week.
  • Internal/external events (theme parties, team and company seminars, Astérix Park...).
  • Discover our eco-friendly offices in Paris 18 like on the first day (+ parking).


€37,000 - €40,000 a year

With equal skills, this position is open to disabled workers or those considered to be disabled within the meaning of Article L5212-13 of the French Labour Code. Partoo is committed to diversity, professional equality and the employment of disabled workers.

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Thibault Levi-Martin
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Average salary estimate

$38500 / YEARLY (est.)
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$37000K
$40000K

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What You Should Know About Marketing Manager MENA region - Paris based F/H/X, Partoo

Are you ready to take your marketing skills to the next level? Join Partoo as our new Marketing Manager for the MENA region, based in the vibrant city of Paris! At Partoo, we are a growing B2B SaaS company, passionate about connecting local businesses with their customers through our innovative solutions. As the Marketing Manager, you will be at the forefront of our expansion efforts in the MENA region. You'll work closely with our sales teams to design and implement dynamic marketing campaigns that drive demand, generate awareness, and establish strong customer relationships. Your role will be crucial in crafting personalized marketing strategies that align with sales priorities, ensuring that our goals are met or exceeded. You will leverage your marketing experience to lead both digital and in-person events that captivate our audience, along with developing new marketing opportunities based on thorough market analysis. Your strong knowledge in inbound and lead generation will help us enhance our pipeline and customer interactions. If you're a marketing whiz with a flair for collaboration, this could be the perfect opportunity for you. With benefits like health insurance, flexible remote working options, and exciting office perks, you'll find a balance of work and fun that sets Partoo apart. Dive into an environment that's all about learning, growth, and creativity. Let’s make Partoo the go-to solution for businesses across MENA together!

Frequently Asked Questions (FAQs) for Marketing Manager MENA region - Paris based F/H/X Role at Partoo
What are the responsibilities of a Marketing Manager in MENA region at Partoo?

As a Marketing Manager for the MENA region at Partoo, your main responsibility will be to drive demand through the development and execution of marketing campaigns that align with sales strategies. You will collaborate with sales teams to generate awareness and create valuable customer relationships, while planning and analyzing both digital and in-person events. Your role will also involve organizing lead generation campaigns and identifying new marketing opportunities based on market analyses.

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What qualifications do I need to become a Marketing Manager at Partoo?

To become a Marketing Manager in the MENA region at Partoo, you should have 1-3 years of marketing experience, preferably in the tech or SaaS industry. Fluency in English is a must, with Arabic being a significant advantage. You should also possess strong skills in inbound marketing, lead generation, SEO, and proficiency in marketing automation tools like Hubspot and Salesforce.

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What kind of marketing campaigns will I manage as Marketing Manager at Partoo?

In your role as Marketing Manager at Partoo, you will manage a range of marketing campaigns including demand generation initiatives, inbound and outbound marketing strategies, and digital marketing campaigns. Additionally, you will be responsible for organizing events and collaborating with sales teams to ensure the effective follow-up on leads generated from these campaigns.

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Is remote work possible for the Marketing Manager position at Partoo?

Yes! As a Marketing Manager at Partoo, you will have the flexibility to work remotely for up to two days a week, along with the option of six weeks of remote work per year after one year of service. This balance is designed to help support your personal and professional well-being.

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What benefits does Partoo offer to its Marketing Manager in the MENA region?

Partoo offers an array of exciting benefits for the Marketing Manager position, including health insurance coverage, access to internal sports activities, work-life balance initiatives, and health prevention solutions. Plus, you’ll enjoy participating in internal and external events to foster connection and growth within the team!

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Common Interview Questions for Marketing Manager MENA region - Paris based F/H/X
Can you describe your experience with demand generation campaigns?

When answering questions about your experience with demand generation campaigns, focus on specific campaigns you've managed, the strategies you employed, and the results achieved. Highlight your understanding of both inbound and outbound techniques and how they contributed to lead generation.

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How do you align marketing campaigns with sales goals?

To effectively answer this question, explain how you collaborate with the sales team at the planning stage of campaigns. Discuss how you utilize sales feedback and market analysis to tailor marketing efforts to meet specific sales objectives and enhance pipeline growth.

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What tools do you use for lead generation and marketing automation?

Mention specific tools such as Hubspot, Salesforce, and Google Ads that you've used for lead generation and marketing automation. Highlight how you've leveraged these tools to analyze campaigns, track performance, and improve lead engagement.

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Tell us about a successful marketing campaign you executed.

When discussing a successful campaign, provide details about the campaign objectives, your role, the strategies used, and the measurable outcomes. Be sure to emphasize how you adapted to challenges and what you learned from the experience.

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How do you prefer to manage your marketing budget?

Discuss your approach to allocating marketing budgets based on campaign priorities and expected ROI. Include examples of how you've tracked expenses and adjusted strategies in response to performance metrics.

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What methods do you use to analyze and evaluate marketing performance?

Talk about the key performance indicators (KPIs) you monitor to assess campaign performance and how you utilize analytics tools to gather insights. Explain how this data informs your future marketing strategies.

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Can you give an example of collaborating with a sales team?

When answering this question, describe a specific project or campaign where you worked closely with a sales team. Highlight how you communicated, the role you played, and how the collaboration led to improved results.

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What role does customer feedback play in your marketing strategy?

Emphasize the importance of customer feedback in shaping your marketing initiatives. Discuss how you've implemented customer insights into campaign strategies to enhance engagement, improve offerings, and drive loyalty.

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How do you stay updated with marketing trends?

Share your methods for staying informed about marketing trends, such as attending industry conferences, participating in webinars, and following relevant publications. Explain how you apply these insights to improve your marketing strategies.

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What is your experience with event marketing?

When discussing your experience with event marketing, specify the types of events you've organized or participated in. Detail your responsibilities, the planning process, and how you measured the success of these events.

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Diversity of Opinions
Work/Life Harmony
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Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
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Posted 6 months ago
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Full-time, hybrid
DATE POSTED
April 18, 2025

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