Product Manager Marketing (B2B SaaS)

Job TypeFull-timeDescriptionPaylocity is an award-winning provider of cloud-based HR and payroll software solutions, offering the most complete platform for the modern workforce. The company has become one of the fastest-growing HCM software providers worldwide by offering an intuitive, easy-to-use product suite that helps businesses automate and streamline HR and payroll processes, attract and retain talent, and build a strong workplace culture.While traditional HR and payroll providers automate basic HR processes such as payroll and benefits administration, Paylocity goes further by developing tools that HR and businesses need to compete for talent and deliver against the expectations of the modern workforce.We give our employees what they need to succeed, including great benefits and perks! We offer medical, dental, vision, life, disability, and a 401(k) match, as well as perks that support you, your family, and your finances. And if it’s career development you desire, we provide that, too! At Paylocity, people matter most and have always been at the heart of our business.Location: RemoteReports to: Senior Manager MarketingPosition OverviewAs Marketing Manager Product Marketing, you will be responsible for critical aspects of product marketing, from strategic alignment to content creation to reporting. We’re looking for a passionate marketer with prior B2B experience who loves to build content and campaign assets; enjoys tackling complex problems, gathering feedback and driving continuous improvement; and has experience with product marketing and exceeding business targets. Successful candidates will be pros in B2B SaaS Marketing, able to quickly learn new technology platforms, and develop understanding of business leaders and HR teams at organizations of all sizes. Responsibilities:• Build relationships with and bring insights to Product (competitive, field, buyer persona, etc.) to help inform their work (roadmap, prioritization, etc.)• Serve as internal evangelist and subject matter expert within Marketing and to other partners. Share information, develop messaging and positioning, and generate excitement. Ultimately, enable Sales and Marketing to understand and communicate value.• Bring new offerings to market (product launch). Partner cross functionally across marketing to develop on-time, high quality deliverables across a range of formats (decks, long form content, web pages, product collateral like one-pagers or whitepapers, etc.) that meet business goals.• Monitor performance of programs, campaigns and content including measuring, reporting, and presenting key performance metrics both ad hoc as well as on a consistent bi-weekly, monthly and quarterly timeline.• Be a subject matter expert in our technology, market trends, target personas and pain points to optimize campaignsRequirements• 5+ years' B2B marketing experience in B2B SaaS working with product and sales teams• BS/BA in Communications, Marketing or related field desired• Ability to become expert in new products, evaluate them in the competitive environment, and define messaging aligned to customer value and use cases• Exceptional written and verbal communication skills• Superior cross group collaboration skills working across internal and external departments• Organized, detail-oriented and highly motivated, with project management experience in a fast-paced, deadline-driven environment• Highly reliable and accountable to achieve deadlines, working with multiple team members across different departments, while managing multiple projects• Must be a self-starter and problem solver, not afraid to respectfully challenge priorities and ask questions• Expert in Microsoft Suite, familiarity with marketing automation tools, CMS platforms, sales analytics, and CRM• Experience working with diverse internal stakeholders, including leadership, product, sales, L&D, etc.• Strong understanding of marketing analytics and KPIs, and track record of successfully meeting business targetsPaylocity is an equal-opportunity employer. Paylocity is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. At Paylocity, we believe diversity makes us better.We embrace and encourage our employees’ differences in age, culture, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion or spiritual belief, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique. We actively cultivate these differences through our employee resource groups (ERGs), employee experiences, perspectives, talents, and approaches to drive innovation in the software and services we provide our customers.We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. To request reasonable accommodation in the job application or interview process, please contact accessibility@paylocity.com. This email address is exclusively designated for such requests, aligning with federal and state disability laws. Please do not send resumes to this email address, as they will be removed.This role can be performed from any office in the US. The pay range for this position is $88,000 - $118,000/yr; however, base pay offered may vary depending on job-related knowledge, skills, and experience. This position is eligible for an annual bonus and restricted stock unit grant based on individual performance in addition to a full range of benefits outlined here. This information is provided per the relevant state and local pay transparency laws for the location in which this position will be performed. Base pay information is based on market location. Applicants should apply via www.paylocity.com/careers.