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Market Development Director, LATAM

Payoneer’s mission is to enable businesses of all sizes from anywhere in the world to access the rising, global economy by enabling them to transact globally as easily as they do locally. Life at Payoneer is a global community, where you’ll work with colleagues all over the world, serving small- and medium-sized business customers and partners in over 190 markets. 

We have an exciting and high-impact opportunity for a Director of Market Development – Latin America to join our Go-to-Market team in the region. This role reports directly to the SVP of Growth for Latin America and will define strategy, own growth plans, and drive business expansion in one of the most dynamic and rapidly fintech markets.

As the Director of Market Development, you will be at the forefront of our growth in Latin America, leading high-level strategic initiatives that shape the future of fintech in the region. Your work will involve deep market analysis, competitive benchmarking, and customer and partner insight discovery—all critical to accelerating business success. And you’ll collaborate closely with cross-functional teams across Product, R&D, Operations, Compliance, Marketing, and regional Go-to-Market teams in Asia, the Middle East, Europe, and North America.

This is a unique opportunity to leverage your strategic expertise and problem-solving skills in a high-growth environment, driving real impact in a region that’s experiencing unprecedented fintech expansion.

We’re looking for a top-tier consulting professional with a strong background in management consulting from a leading firm, business strategy, and data-driven decision-making. Exceptional analytical skills, executive-level communication, and a deep understanding of market dynamics are essential. Experience in payments, fintech, or financial services is highly preferred.

This role is based in Buenos Aires, São Paulo, or Mexico City on a hybrid basis. If you're ready for an exciting professional challenge in a region with unmatched opportunities for growth and innovation, we’d love to hear from you!

What you'll do:

Strategic Planning and Resource Allocation

  • Develop and execute strategic business plans to drive customer acquisition, retention, and revenue growth (ARPU, share of wallet, and total volume per customer).
  • Lead budget planning and resource allocation across LATAM markets, leveraging ROI modeling to prioritize investments.
  • Drive regional expansion strategies, identifying new business opportunities.

Regional SMBs Advocacy

  • Act as the regional voice within the company, ensuring that the unique challenges and opportunities of LATAM markets are represented in global decision-making.
  • Foster collaboration with key internal stakeholders (RevOps, FP&A, Data, Product, Compliance) to align on common goals and ensure smooth execution of initiatives.

Be the Thought Leader

  • Build and define regional strategies for B2B Payments, Workforce Management, Working Capital and other Company Grade Services to meet local customer’s needs.
  • Communicate short- and long-term opportunities and challenges through executive presentations, stakeholder workshops, and business reviews.
  • Utilize market insights, customer feedback, and competitive intelligence to influence and drive corporate strategic direction in the region.

Data Analysis and Storytelling

  • Lead monthly and quarterly business reviews to track and communicate business performance.
  • Collaborate with analytics teams to ensure data accuracy, optimize tools, and conduct deeper analysis on regional trends.
  • Provide data-driven recommendations to senior leadership and key stakeholders, influencing decision-making at the highest level.

What we're looking for:

  • Master’s degree in engineering or MBA from a top-tier program is preferred.
  • 5+ years of experience in consulting, strategic planning, or general management, ideally in the fintech or payments space.
  • Proven track record of driving business growth and executing strategic initiatives in Latam markets.
  • Strong executive communication skills (both verbal and written), with the ability to synthesize complex data into clear insights.
  • Exceptional problem-solving and business execution skills.
  • Advanced Excel, PowerPoint, and Word skills.
  • Self-motivated, proactive, and able to work autonomously in a fast-paced, cross-functional environment.
  • Fluency in English and Spanish is required; Portuguese is a strong plus.
  • Experience working with globally distributed teams and navigating complex organizational structures.
  • Management consulting experience from a top-tier firm (McKinsey, BCG, Bain, etc.) is a strong plus.
  • Payments and/or fintech background is highly preferred

Join the Payoneer Family - check out Our Values and apply today!

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Average salary estimate

$100000 / YEARLY (est.)
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$80000K
$120000K

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What You Should Know About Market Development Director, LATAM, Payoneer

If you're ready to make an impact in the fast-paced world of fintech, the position of Market Development Director for LATAM at Payoneer in Buenos Aires, Argentina, might just be your dream job! At Payoneer, our mission is to empower businesses across the globe, making it easier for them to transact internationally. In this pivotal role, you'll be part of our Go-to-Market team, directing strategies and growth plans that will elevate our presence in one of the most dynamic regions alive with opportunities. Reporting to the SVP of Growth for Latin America, you’ll be tasked with performing comprehensive market analyses and competitive benchmarking. This isn't just a desk job; you'll engage with cross-functional teams to align our efforts with the broader company goals, all while advocating for the unique needs of our regional customers. With every strategic initiative you lead, you'll be steering the direction of fintech in LATAM. Ideal candidates will have a strong background in management consulting, especially within payments or financial services, and possess top-notch analytical and communication skills. If you thrive in collaborative, fast-paced environments and want to play a key role in a company that's at the forefront of a fintech revolution, we can’t wait for you to apply!

Frequently Asked Questions (FAQs) for Market Development Director, LATAM Role at Payoneer
What are the main responsibilities of the Market Development Director at Payoneer?

The Market Development Director at Payoneer is responsible for defining and executing strategic business plans to boost customer acquisition and revenue growth in LATAM. This includes budget planning, advocating for regional SMBs, and driving regional expansion strategies.

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What qualifications does the ideal candidate for the Market Development Director role at Payoneer need?

The ideal candidate for the Market Development Director position needs a Master’s degree, preferably in engineering or an MBA from a top-tier program, alongside 5+ years of experience in consulting and a solid background in fintech or payments.

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How does Payoneer support career growth for its Market Development Directors?

At Payoneer, growth opportunities for Market Development Directors come from working on high-impact projects, engaging with cross-functional teams, and leading strategic initiatives that play a vital role in the company's success in LATAM.

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What skills are important for a Market Development Director at Payoneer?

Key skills for the Market Development Director at Payoneer include exceptional analytical and communication abilities, problem-solving expertise, advanced proficiency in tools such as Excel and PowerPoint, and fluency in both English and Spanish.

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What kind of experience is preferred for the Market Development Director position at Payoneer?

Applicants for the Market Development Director role at Payoneer should have a proven track record in driving business growth in LATAM markets, along with relevant management consulting experience from top-tier firms like McKinsey, BCG, or Bain.

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Common Interview Questions for Market Development Director, LATAM
Can you describe your experience in strategic planning?

In answering this question, showcase your past strategic projects, detailing your approach to market analysis, resource allocation, and the impact of your strategies on revenue that demonstrate your capabilities relevant to the Market Development Director role.

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What do you consider when analyzing market trends in LATAM?

Discuss the importance of customer insights, competitive benchmarking, and leveraging analytics to understand market dynamics and how these factors influenced previous projects you've been involved with.

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How do you drive collaboration among cross-functional teams?

Provide examples of how you’ve successfully brought together product, operations, and marketing teams to achieve common goals, highlighting your communication skills and how they lead to success in your initiatives.

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What strategies have you implemented for customer acquisition and retention?

Share specific strategies you've used in previous roles that led to tangible results, such as increased customer engagement or revenue, reinforcing your ability to fulfill the Market Development Director's responsibilities.

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How do you prioritize initiatives or projects?

Explain your decision-making process, including how you assess ROI and long-term impact. Highlight your analytical skills and provide a scenario where you successfully prioritized projects to achieve company objectives.

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What challenges do you foresee in the LATAM fintech market?

Discuss potential challenges such as regulatory changes or market volatility and your strategies for addressing them, showing your understanding of the complexities of the LATAM fintech landscape.

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Describe a time you influenced a major decision within your organization.

Choose an example that showcases your analytical skills and persuasive communication style. Illustrate how your insights drove a decision that had a significant impact on the company’s strategy.

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How do you gather and utilize customer feedback?

Talk about the methods you use to collect customer insights and how you integrate that feedback into business strategies, proving your ability to align Payoneer’s services with market needs effectively.

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What experience do you have in working with globally distributed teams?

Highlight your experiences collaborating with teams from different regions, emphasizing cultural sensitivity and communication strategies that helped bridge geographical gaps.

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Why do you want to work as the Market Development Director at Payoneer?

Convey your passion for the fintech industry, your alignment with Payoneer's mission to empower businesses globally, and your eagerness to contribute positively to the company's growth in Latin America.

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Payoneer is one of the world’s largest digital payments platforms transforming the way businesses send and receive cross-border payments. If you’ve ever sold something on Amazon, rented your apartment on Airbnb, given someone a ride using Waze Car...

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Full-time, hybrid
DATE POSTED
April 3, 2025

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