Job details

Senior Creative Copywriter

At PDI Technologies, we empower some of the world's leading convenience retail and petroleum brands with cutting-edge technology solutions that drive growth and operational efficiency.

By “Connecting Convenience” across the globe, we empower businesses to increase productivity, make more informed decisions, and engage faster with customers through loyalty programs, shopper insights, and unmatched real-time market intelligence via mobile applications, such as GasBuddy. We’re a global team committed to excellence, collaboration, and driving real impact. Explore our opportunities and become part of a company that values diversity, integrity, and growth.

Role Overview

The Senior Copywriter will create compelling and consistent copy for various promotional materials while adhering to brand voice guidelines. This role involves developing content for product marketing, establishing new copy standards across platforms, and collaborating with different teams to tailor messages for diverse audiences. Additionally, the Senior Copywriter will identify and implement improvements in existing copy and brand messaging to enhance engagement and impact.

Key Responsibilities

Manage, write, and edit creative content for diverse target audiences across multiple channels
Develop headlines and messaging that align with product marketing strategies
Establish and enforce consistent brand voice and copy guidelines
Manage collaboration with internal and external teams to ensure cohesive messaging
Contribute ideas to brand plans to achieve effective positioning
Support change management initiatives and process improvements
Maintain compliance with company policies and relevant regulations

Qualifications

5+ years of relevant experience in copywriting, marketing, branding, or communications
Proficiency in Microsoft word
Exceptional writing and editing abilities
Strong verbal communication skills
Proficiency in branding and maintaining consistency across platforms
Ability to manage ambiguity and operate effectively in uncertain situations
Strong attention to detail, flexibility, and teamwork skills

Preferred Qualifications

Bachelor’s degree or equivalent in a related field such as Marketing, Communications, or Journalism

Behavioral Competencies

Communicates Effectively: Develops and delivers clear, impactful communications tailored to the audience.
Collaborates: Builds partnerships to meet shared objectives.
Resourcefulness: Efficiently secures and deploys resources.
Ensures Accountability: Holds self and others accountable for achieving commitments.
Plans and Aligns: Prioritizes and organizes work to align with organizational goals.

PDI is committed to offering a well-rounded benefits program, designed to support and care for you, and your family throughout your life and career. This includes a competitive salary, market-competitive benefits, and a quarterly perks program. We encourage a good work-life balance with ample time off [time away] and, where appropriate, hybrid working arrangements. Employees have access to continuous learning, professional certifications, and leadership development opportunities. Our global culture fosters diversity, inclusion, and values authenticity, trust, curiosity, and diversity of thought, ensuring a supportive environment for all.

PDI Technologies Glassdoor Company Review

3.7

PDI Technologies DE&I Review

3.9

CEO of PDI Technologies

Jimmy Frangis

Approve of CEO

Average salary estimate

$80000 / YEARLY (est.)

min

max

$70000K

$90000K

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What You Should Know About Senior Creative Copywriter, PDI Technologies

At PDI Technologies, we're on the lookout for a talented Senior Creative Copywriter to join our dynamic team! Our company powers some of the leading names in convenience retail and petroleum with innovative technology solutions that drive growth and efficiency. As a Senior Creative Copywriter, you'll be at the heart of our efforts, crafting compelling and consistent copy for various promotional materials that resonate with diverse audiences. This role is not just about creating content; it's about establishing new copy standards and ensuring our brand voice shines through in every piece we produce. You’ll collaborate with cross-functional teams, developing impactful headlines and messaging that enhance our marketing strategies. Your expertise will help identify opportunities to improve existing copy and brand messaging, ensuring we engage our customers effectively. With over 5 years of experience in copywriting, marketing, or communications, you're ready to manage and create engaging content that meets our business goals. Your exceptional writing and editing skills, combined with your ability to maintain consistency in branding across platforms, will be key to your success. Join PDI Technologies, where we value collaboration, diversity, and the pursuit of excellence. If you're ready to make a meaningful impact through your creativity, we're excited to hear from you!

Frequently Asked Questions (FAQs) for Senior Creative Copywriter Role at PDI Technologies

What does a Senior Creative Copywriter do at PDI Technologies?

As a Senior Creative Copywriter at PDI Technologies, you will develop compelling, consistent copy across various promotional materials, supporting our marketing strategies and collaborating with teams to tailor messages for different audiences.